Guerilla marketing tactics. We need to act like insurgents. Our target is that other open source stack.
I'd say the most obvious tactic would be to colocate our events rather than attempting to create a primary draw. On the marketing front, our best bet is to get our customers and or users to be our advocates. This involves us actually reaching out and helping them do this with an orchestrated campaign to bring broader awareness. @rUv ________________________________________ From: Chip Childers [[email protected]] Sent: Monday, April 14, 2014 11:39 AM To: [email protected]; [email protected] Subject: Re: Barriers to awareness On Mon, Apr 14, 2014 at 10:05:27PM +1000, Kristoffer Sheather @ CloudCentral wrote: > You can't convince a man about that which he is not incented to believe. > This probably isn't the droid you were looking for. lolz...
