(bcc [email protected] for awareness) TL;DR version: If you are interested in helping mold a strategic marketing plan, with a focus on raising awareness for the project, please subscribe to our new [email protected] mailing list by emailing [email protected].
Longer version: Over the past couple of months, Sally Khudairi has been working with the CloudStack PMC on our private@ mailing list to structure a strategic marketing plan to help raise industry awareness around Apache CloudStack. One of the things that we have struggled with during our discussions, was how to best get everyone's input on that plan, and how to best work with our broad community of individuals and companies interested in helping execute on specific tactics. Our challenge is that we want to balance exactly how "open" we are with the actual strategy itself (given advice from Sally on what to make open vs. what to keep private). At this point, the PMC (and Sally) reached a consensus that we are going to take a bit of a different route then the existing "open" or "closed" model (i.e.: marketing@ vs private@), and split the difference a little bit. So... We now have a new mailing list: [email protected] This will be a *privately archived* mailing list (i.e.: archives only open to the PMC or to ASF members), yet we will accept subscription requests from anyone with an interest in helping formulate our strategy and plans. If you are on the [email protected] mailing list (i.e.: you are getting this email), I suspect that this might mean you! That said, the PMC wants to continue to use marketing@ for the purpose of open collaboration and information sharing around our various individual and corporate marketing work that supports the Apache CloudStack project. IMO, it is likely that we will actually see overall traffic on [email protected] pick up over the next several months, as we start executing on the tactics that come out of our awareness plan. We will endeavour to ensure that we push as much discussion as possible onto marketing@, and try to use press@ only for those things that require a bit more privacy (like collaborating on press releases and working on the strategy itself). I'd urge you to continue to use this list as we do today. One note: please don't confuse [email protected] with [email protected]! *CALL TO ACTION* If you are interested in helping, please subscribe to [email protected] by sending an email to [email protected] and following the instructions in the confirmation email you will receive. We will likely wait until Monday of next week to start the discussion about the draft plan, given that we want people to have enough time to subscribe to the press@ list before we start discussions. Thanks! -chip
