Thanks, Giles.
I'm on standby for the additional testimonials.
As mentioned, I'll be updating the headline and quotes to meet the ASF House 
Style before the announcement goes out. If everything comes in by 6PM ET on 
Sunday, we'll be good to go first thing on Monday.
Kind regards,
Sally
= = = = =  vox +1 617 921 8656gvox +1 646 598 4616skype sallykhudairi

      From: Giles Sirett <[email protected]>
 To: "[email protected]" <[email protected]> 
Cc: Will Stevens <[email protected]>; Sally Khudairi <[email protected]>
 Sent: Thursday, August 18, 2016 9:37 AM
 Subject: RE: [draft for review] -4.9 -press release
   
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I’m dropping this now from Dev because its getting confusing    Ok – Will, 
looks good. On the version below, I’ve added a link to the contribute page (as 
per Tims feedback)    I’ve also added in Emil’s quote.    Sally, unless anybody 
else chimes in, I think we’re good to go with the exception of the additional  
quotes/testimonials, which we should have in next 24 hours. It may be that we 
need to move Will’s quote up a little to separate it from the user quotes       
         [APACHE CLOUDSTACK LOGO]    Announcing Apache™ CloudStack™ v4.9    
Mature, easy-to-deploy Open Source Cloud computing software which meets the 
demands of the worlds largest cloud providers.    [DATELINE] -[date]- The 
Apache CloudStack project announced today the immediate availability of Apache 
CloudStack 4.9, the latest version of the turnkey Open Source cloud computing 
software platform used for creating private, public, and hybrid cloud 
environments.    Apache CloudStack clouds enable billions of dollars' worth of 
business transactions annually across their clouds. Its maturity, stability and 
ease of deployment has led it to become the Open Source platform of choice for 
many service providers offering on-demand, elastic public cloud computing 
services. CloudStack is also leveraged by many enterprises to provide private 
or hybrid clouds for use by their employees.    CloudStack includes an 
intuitive user interface and rich APIs for managing the compute, networking, 
software, and storage infrastructure resources. It supports a broad range of 
integration points for both traditional and cloud-native workloads.    
CloudStack 4.9 reflects dozens of new features and improvements, including:    
- Out of band power management of hosts through IPMI, iLO, DRAC - Enhancements 
to CloudStack networking model including deeper integration with Nuage VSP SDN 
- User defined security roles - Over 180 minor enhancements and issues fixed    
A complete overview of all new enhancements can be found in the project release 
notes 
athttp://docs.cloudstack.apache.org/projects/cloudstack-release-notes/en/4.9.0/ 
   CloudStack has been used by thousands of organizations worldwide and is in 
use/production at Alcatel-Lucent, Autodesk, BT Cloud, China Telecom, DataPipe, 
Exoscale, Globo.com, GreenQloud, Hokkaido University, IDC Frontier, Ikoula, 
Interoute, KDDI, KT/Korea Telecom, LeaseWeb, NTT, Orange, PCextreme, Schuberg 
Philis, Shopzilla, Slovak Telekom, Tata, Trader Media Group, TomTom,  
University of Melbourne, University of Sao Paolo, Verizon, WebMD andcloud.ca 
among many others. A list of known users of the software can be found 
athttp://cloudstack.apache.org/users.html    Will Stevens, VP of Apache 
CloudStack commented on the release: "we're delighted to be releasing 4.9 of 
Apache CloudStack. This version brings many new and exciting features, with the 
continued emphasis on making Apache CloudStack the easiest cloud platform to 
deploy and most reliable platform for running IaaS environments. This release 
is the culmination of many months of hard work by our broad developer 
community."    Emil Sayegh, CEO and Chairman of Codero Hosting said:  “At 
Codero, we have been running our Public Cloud flawlessly on CloudStack since 
2012 having selected it to power our Public and Hybrid Cloud due to its amazing 
stability, ease of use, and versatility. We are excited for the release of the 
next version of Apache CloudStack with its new features and capabilities that 
cement it as the Open Source platform of choice for leading hosting providers”. 
         Availability CloudStack 4.9 is available immediately as a free 
download fromhttp://cloudstack.apache.org/downloads.html. Apache CloudStack 
software is released under the Apache License v2.0.    Governance and Oversight 
Apache CloudStack is overseen by a self-selected team of active contributors to 
the project. A Project Management Committee (PMC) guides the Project's 
day-to-day operations, including community development and product releases.    
Get Involved! Apache CloudStack welcomes contribution and community 
participation through mailing lists as well as attending face-to-face MeetUps, 
developer trainings, and user events. Anybody wishing to get involved in the 
project can find out more at http://cloudstack.apache.org/contribute.html       
   About Apache CloudStack Apache CloudStack is a mature, turnkey integrated 
Infrastructure-as-a-Service (IaaS) Open Source software platform that allows 
users to build feature-rich public and private cloud environments. Hailed by 
Gartner Group as "a solid product", CloudStack includes an intuitive user 
interface and rich APIs for managing the compute, networking, software, and 
storage infrastructure resources. CloudStack entered the Apache Incubator in 
April 2012 and became an Apache Top-level Project in March 2013. For downloads, 
documentation, and ways to become involved with Apache CloudStack, 
visithttp://cloudstack.apache.org/ and https://twitter.com/CloudStack           
     Kind Regards Giles    [email protected] 
www.shapeblue.com
@shapeblue
    From: Will Stevens [mailto:[email protected]]
Sent: 17 August 2016 19:02
To: [email protected]; Sally Khudairi <[email protected]>
Cc: Giles Sirett <[email protected]>; [email protected]
Subject: Re: [draft for review] -4.9 -press release    I went through and fixed 
some grammatical items and made it read a little easier.  Hopefully you are 
happy with my changes.    Cheers,    Will    -----    [APACHE CLOUDSTACK LOGO]  
  Announcing Apache™ CloudStack™ v4.9    Mature, easy-to-deploy Open Source 
Cloud computing software which meets the demands of the worlds largest cloud 
providers.    [DATELINE] -[date]- The Apache CloudStack project announced today 
the immediate availability of Apache CloudStack 4.9, the latest version of the 
turnkey Open Source cloud computing software platform used for creating 
private, public, and hybrid cloud environments.    Apache CloudStack clouds 
enable billions of dollars' worth of business transactions annually across 
their clouds. Its maturity, stability and ease of deployment has led it to 
become the Open Source platform of choice for many service providers offering 
on-demand, elastic public cloud computing services. CloudStack is also 
leveraged by many enterprises to provide private or hybrid clouds for use by 
their employees.    CloudStack includes an intuitive user interface and rich 
APIs for managing the compute, networking, software, and storage infrastructure 
resources. It supports a broad range of integration points for both traditional 
and cloud-native workloads.    CloudStack 4.9 reflects dozens of new features 
and improvements, including:    - Out of band power management of hosts through 
IPMI, iLO, DRAC - Enhancements to CloudStack networking model including deeper 
integration with Nuage VSP SDN - User defined security roles - Over 180 minor 
enhancements and issues fixed    A complete overview of all new enhancements 
can be found in the project release notes 
athttp://docs.cloudstack.apache.org/projects/cloudstack-release-notes/en/4.9.0/ 
   CloudStack has been used by thousands of organizations worldwide and is in 
use/production at Alcatel-Lucent, Autodesk, BT Cloud, China Telecom, DataPipe, 
Exoscale, Globo.com, GreenQloud, Hokkaido University, IDC Frontier, Ikoula, 
Interoute, KDDI, KT/Korea Telecom, LeaseWeb, NTT, Orange, PCextreme, Schuberg 
Philis, Shopzilla, Slovak Telekom, Tata, Trader Media Group, TomTom,  
University of Melbourne, University of Sao Paolo, Verizon, WebMD andcloud.ca 
among many others. A list of known users of the software can be found 
athttp://cloudstack.apache.org/users.html    Will Stevens, VP of Apache 
CloudStack commented on the release: "we're delighted to be releasing 4.9 of 
Apache CloudStack. This version brings many new and exciting features, with the 
continued emphasis on making Apache CloudStack the easiest cloud platform to 
deploy and most reliable platform for running IaaS environments. This release 
is the culmination of many months of hard work by our broad developer 
community."    Availability CloudStack 4.9 is available immediately as a free 
download fromhttp://cloudstack.apache.org/downloads.html. Apache CloudStack 
software is released under the Apache License v2.0.    Governance and Oversight 
Apache CloudStack is overseen by a self-selected team of active contributors to 
the project. A Project Management Committee (PMC) guides the Project's 
day-to-day operations, including community development and product releases.    
Get Involved! Apache CloudStack welcomes contribution and community 
participation through mailing lists as well as attending face-to-face MeetUps, 
developer trainings, and user events.       About Apache CloudStack Apache 
CloudStack is a mature, turnkey integrated Infrastructure-as-a-Service (IaaS) 
Open Source software platform that allows users to build feature-rich public 
and private cloud environments. Hailed by Gartner Group as "a solid product", 
CloudStack includes an intuitive user interface and rich APIs for managing the 
compute, networking, software, and storage infrastructure resources. CloudStack 
entered the Apache Incubator in April 2012 and became an Apache Top-level 
Project in March 2013. For downloads, documentation, and ways to become 
involved with Apache CloudStack, visithttp://cloudstack.apache.org/ and 
https://twitter.com/CloudStack    -----       On Wed, Aug 17, 2016 at 1:39 PM, 
Will Stevens <[email protected]> wrote: 
Sorry, just saw this.  I will do a once through and get back to you...    On 
Wed, Aug 17, 2016 at 12:15 PM, Sally Khudairi <[email protected]> wrote: 
Thank you, Giles.    Also, re: "v4.9" vs. "4.9", the ASF House Style is to 
write it as "v4.9" in the heading of a press release and refer to it as "4.9" 
elsewhere.    This is similar to our need to reference "CloudStack" as its full 
name, "Apache CloudStack" in its initial mention (press release, Website, 
etc.). This is a Trademarks/Brand Management thing, but still relevant.    To 
that end, I will be going through the final draft of the press release and 
ensuring that we're in synch with respect to House Style, trademarks notice, 
etc., before going live.    Of course, any proposed editorial changes will be 
forwarded to you before anything happens on that front.    As always, feel free 
to let me know if you need anything!    Kind thanks, Sally   = = = = =  vox+1 
617 921 8656 gvox+1 646 598 4616 skype sallykhudairi    From: Giles Sirett 
<[email protected]>
To: Sally Khudairi <[email protected]>; "[email protected]" 
<[email protected]>; "[email protected]" 
<[email protected]>
Sent: Wednesday, August 17, 2016 12:10 PM 
Subject: RE: [draft for review] -4.9 -press release    Sally All noted. I’m 
asking some folks for a quote – will come back to you   Kind Regards Giles   
[email protected] 
www.shapeblue.com
@shapeblue
      From: Sally Khudairi [mailto:[email protected]] 
Sent: 17 August 2016 17:07
To: [email protected]; Giles Sirett 
<[email protected]>;[email protected]; Sally Khudairi 
<[email protected]>
Subject: Re: [draft for review] -4.9 -press release   Hello again, everyone --I 
want to reiterate that it would be a very good idea for us (= the Project) to 
solicit at few testimonials from the Apache CloudStack user community.   One 
thing that we tout is that CloudStack "just works". It would be unusual for us 
to make a formal announcement regarding a major release and not have any 
testimonials.   As the ASF's VP Marketing & Publicity, I can attest that we 
have only had one such announcement, which was received by the media/analyst 
community with curiosity (to put it politely) ... "why won't anyone own up to 
using your product?" is not something I'd like us to have to deal with, 
particularly as that's not the case.   To that end, I will be happy to help 
work with you on this front, and strongly recommend that we consider holding 
off on issuing the press release until we have secured some user quotes.   
Should we choose to do this, and if we can secure the quotes by Sunday evening, 
I can issue the announcement as early as 4AM ET on Monday 22 August. Yes, I'll 
be sleepy, but it's worth it <g>   Thoughts?   Warmly,
Sally   = = = = =  vox+1 617 921 8656 gvox+1 646 598 4616 skype sallykhudairi   
From: Sally Khudairi <[email protected]>
To: Giles Sirett <[email protected]>; 
"[email protected]" <[email protected]>; 
"[email protected]" <[email protected]>
Sent: Wednesday, August 17, 2016 10:32 AM
Subject: Re: [draft for review] -4.9 -press release   Thanks, Giles.   OK. 
Normally, we don't cross-collaborate on marketing/PR issues with public lists, 
but we can't unstrike the bell at this point.   I'll await your clearance.   
-Sally   = = = = =  vox+1 617 921 8656 gvox+1 646 598 4616 skype sallykhudairi  
 From: Giles Sirett <[email protected]>
To: "[email protected]" <[email protected]>; 
"[email protected]" <[email protected]>
Cc: Sally Khudairi <[email protected]>
Sent: Wednesday, August 17, 2016 9:11 AM
Subject: RE: [draft for review] -4.9 -press release   Sally   I’m cross posting 
this to dev@ - we’ve not had much input on marketing@, so I’d like some other 
eyeballs on this if we’re going to turn it around today   I agree, we need to 
get this finalised ASAP   My view would be to roll with the PR immediately. I 
know Thurs/Fri aren’t great but we’ve already actually announced this so run 
the risk of the PR being 10 days after the event     Don’t think we’ll have 
time to get testimonials – unless somebody wants to jump in here quickly   I’ve 
drafted a quote for Will  below. I’ve also taken Madan’s feedback and changed 
the order of the feature list Will – please  chime in if you want something 
different in the quote, what I’ve written is pretty bland Is Will unable to 
confirm, you can attribute it to me as PMC member  as an alternative         
Kind Regards Giles   [email protected] 
www.shapeblue.com
@shapeblue
      From: Sally Khudairi [mailto:[email protected]] 
Sent: 17 August 2016 13:50
To: Giles Sirett <[email protected]>;[email protected]
Subject: Re: [draft for review] -4.9 -press release   Thanks so much, Giles. 
This is a great draft. Glad to see that the template is still useful :-)   Do 
let me know when the copy is locked in. I'll need the final draft by 6PM ET 
prior to the day we'll be issuing the announcement over the wire.   Seeing that 
we're at the end of the "ideal" release timeframe (Thursdays and Fridays aren't 
best for global media visibility), were you wanting to go announce on Monday or 
whenever you're ready?   Also, if we could please include at least a quote from 
the PMC Chair, that would be ideal.    Are there any user testimonials you'd 
like to include? If so, those will need to be secured.   Thanking you in 
advance, Sally   = = = = =  vox+1 617 921 8656 gvox+1 646 598 4616 skype 
sallykhudairi   From: Giles Sirett <[email protected]>
To: "[email protected]" <[email protected]>
Cc: Sally Khudairi <[email protected]>
Sent: Wednesday, August 17, 2016 6:15 AM
Subject: [draft for review] -4.9 -press release   All I’ve drafted the 
following for the 4.9 press release. Please chime in with comments/changes/etc 
(bearing in mind, that we really need to get a release out ASAP as its been 
already 5 days since the [announce] was sent)   Despite the scale of this 
release , there are not many super-exciting/headline-grabbing new features so 
I’ve cherry picked these for the Press release:   - Enhancements to Cloudstack 
networking model including deeper integration with Nuage VSP SDN -Out of band 
power management of hosts through IPMI,iLO,DRAC -User defined security roles 
-Over 180 minor enhancements and issues fixed   Happy if somebody else can help 
find some other headline features from the release notes (BTW – the 180 came 
from the complete list of issues fixed)     ##starts##   [APACHE CLOUDSTACK 
LOGO]   Announcing Apache™ CloudStack™ v4.9   Mature, easy-to-deploy Open 
Source Cloud computing software continues to meet the demands of the worlds 
largest cloud providers.   [DATELINE] —[date]—The Apache CloudStack project 
today announced the immediate availability of Apache CloudStack v4.9, the 
latest version of the turnkey Open Source cloud computing software platform 
used for creating private-, public-, and hybrid cloud environments.   Apache 
CloudStack clouds enable billions of dollars' worth of business transactions 
annually across their clouds, and its maturity, stability and ease of 
deployment has led it to has become the Open Source platform for many service 
providers to set up on-demand, elastic public cloud computing services, as well 
as enterprises and others to set up a private or hybrid cloud for use by their 
own employees.   CloudStack includes an intuitive user interface and rich APIs 
for managing the compute, networking, software, and storage infrastructure 
resources. It supports a broad range of integration points for both traditional 
and cloud-native workloads.   CloudStack v4.9 reflects dozens of new features 
and improvements, including:   -Out of band power management of hosts through 
IPMI,iLO,DRAC - Enhancements to Cloudstack networking model including deeper 
integration with Nuage VSP SDN -User defined security roles -Over 180 minor 
enhancements and issues fixed   A complete overview of all new enhancements can 
be found in the project release notes 
athttp://docs.cloudstack.apache.org/projects/cloudstack-release-notes/en/4.9.0/ 
  CloudStack has been used by thousands of organizations worldwide and is in 
use/production at Alcatel-Lucent, Autodesk, BT Cloud, China Telecom, DataPipe, 
Exoscale, Globo.com, GreenQloud, Hokkaido University, IDC Frontier, Ikoula, 
Interoute, KDDI, KT/Korea Telecom, LeaseWeb, NTT, Orange, PCextreme, Schuberg 
Philis, Shopzilla, Slovak Telekom, Tata, Trader Media Group, TomTom, University 
of Melbourne, University of Sao Paolo, Verizon and WebMD  among many others. A 
list of known users of the software can be found 
athttp://cloudstack.apache.org/users.html   Will Stevens, VP of Apache 
Cloudstack commented on the release: “we’re delighted to be releasing 4.9 of 
Apache CloudStack. This version brings many new exciting features, with the 
continued emphasis on making Apache Cloudstack the easiest to deploy  and most 
reliable platform for running IaaS environments. The release is the culmination 
of many months of hard work by our broad developer community.”   Availability 
CloudStack v4.9 is available immediately as a free download 
fromhttp://cloudstack.apache.org/downloads.html. Apache CloudStack software is 
released under the Apache License v2.0.   Governance and Oversight Apache 
CloudStack is overseen by a self-selected team of active contributors to the 
project. A Project Management Committee (PMC) guides the Project's day-to-day 
operations, including community development and product releases.   Get 
Involved! Apache CloudStack welcomes contribution and community participation 
through mailing lists as well as attending face-to-face MeetUps, developer 
trainings, and user events.     About Apache CloudStack Apache CloudStack is a 
mature, turnkey integrated Infrastructure-as-a-Service (IaaS) Open Source 
software platform that allows users to build feature-rich public and private 
cloud environments. Hailed by Gartner Group as "a solid product", CloudStack 
includes an intuitive user interface and rich APIs for managing the compute, 
networking, software, and storage infrastructure resources. CloudStack entered 
the Apache Incubator in April 2012 and became an Apache Top-level Project in 
March 2013. For downloads, documentation, and ways to become involved with 
Apache CloudStack, visithttp://cloudstack.apache.org/ 
andhttps://twitter.com/CloudStack   ##ends##     Kind Regards Giles   
[email protected] 
www.shapeblue.com
@shapeblue
               
   
   

  

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