Hi Graham, hi David!

Good reading, I agree. Thanks Graham!

My personal highlight - because it is also absolutely valid for User
Experience work: "Simple ideas, as well as simple designs are,
ironically, the products of circuitous mental purposes."

Cheers,
Christoph

Am Samstag, den 06.11.2010, 12:55 +0800 schrieb David Nelson:
> Hi Graham, :-)
> 
> On Sat, Nov 6, 2010 at 07:59, Graham Lauder <yori...@openoffice.org> wrote:
> > Have a read of Paul Rand, Rand designed the IBM logo as well as a few other
> > iconic brands in the US, Westinghouse, UPS and ABC.  He is considered the
> > father of modern branding by many. He explains it better than I can.
> >
> > http://www.paul-rand.com/site/thoughts_logosflags/
> 
> It is indeed an interesting and enlightening read. Thanks for the link. :-)
> 
> David Nelson
> 



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