I'm sorry I've not responded to Charles's thread on marketing strategy. I've got notes but haven't organised my thoughts sufficiently to share them.
Meanwhile, I found some good ideas in here to consider when defining the "what and how" part of our marketing strategy. With examples. Most of us know this, and we're working on some aspects, but we probably should and could do more. Though that depends a bit on who we consider our primary target audiences. Clearly the methods mentioned in the article are relevant to individual decision-making, but if one's target is government or business, perhaps not so relevant. http://blogs.hbr.org/cs/2012/08/marketing_is_dead.html --Jean -- Unsubscribe instructions: E-mail to marketing+h...@global.libreoffice.org Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted
