On 05/26/2010 07:53 PM, Sebastian Dziallas wrote:
> On Wed, May 26, 2010 at 2:48 PM, Sean DALY<sdaly...@gmail.com>  wrote:
>> Yes Sebastian - we should brief them, but that means we shouldn't send
>> press-release style text; we should mail them individually and offer
>> background. In this case, the background is the team behind SoaS. Of
>> course, we should include a link to your blog post, and a link to the
>> press page (http://www.sugarlabs.org/press) wouldn't hurt, either.
>
> Alright, this sounds perfectly reasonable to me! I'd be happy to be
> available for an interview and I bet the others are, too, so I think
> it's just a matter of writing these notes up and getting them out.
>
> I believe this to happen by Friday morning to make sure we still get
> the initial push from the release, though. I will be happy to do this,
> if nothing else.
>
>> Journalists are briefed all the time and often, they don't respond for
>> months but the day they write an article you see briefing matter pop
>> up.
>>
>> We can reduce the risk of negative publicity with a LinuxTag media
>> launch, which will give us time to find something newsworthy to
>> associate with Mirabelle, and prepare a spotlight for you and the
>> other SoaS team members. We could also put together a new beauty shot.
>
> Yeah, I think a PR with LinuxTag would be good.
>
> --Sebastian

Ok, as you guys are on the same page now :) I wrote in our subscription 
for Linuxtag about Soas, let's see how we can do that exactly.

Regards,
    Simon

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