On Sun, Dec 9, 2012 at 5:48 PM, P.P. Meyer <ppme...@gmail.com> wrote: > Rob, > > I noticed there is OpenOffice.org / OpenSource.org - really two different > target groups since there are people that make the programs / use the > programs. I agree that there has to be some type of guidelines to create a > streamline branding. It's definitely a problem if thousands of people are > all making unique marketing efforts but if they are all spread out it's a > waste of time. What I wanted to know really is if the founders/leaders have > certain colors, catch phrases, ex. they are already set on. If so they could > definitely be a starting point to create materials from / videos from. I can > say I have gotten lost trying to download OpenOffice off the front page a > few times. Saying that I think there should be more visuals and not just all > text too. We live in a world now of "app icons" and I think it would be > smart to create what people use now. >
The current styling guidelines are here: https://cwiki.apache.org/confluence/display/OOOUSERS/Branding+Style+Guide But this is focused on in-product and web branding. We haven't really had a coordinated YouTube presence, but maybe we can extrapolate. Regards, -Rob > > On Sun, Dec 9, 2012 at 4:01 PM, Rob Weir <robw...@apache.org> wrote: >> >> On Sun, Dec 9, 2012 at 2:52 PM, P.P. Meyer <ppme...@gmail.com> wrote: >> > Hello Kadal, >> > >> > Do you know what platform the website is running from? Are they using >> > CSS / >> > blog or some other type? I might change the color of the logo. I'd be >> > interested in knowing Apache's goals/direction then I could really >> > understand how to market them better. Here is an idea attached. >> > >> >> The website is mainly HTML and CSS. Some pages use a simplified >> markup called "Markdown text". But styling is done with CSS. >> >> We've been discussing a "visual signature" update for our next major >> release (OpenOffice 4.0) in April. As part of this we will likely >> update the logo. Previous discussions have been exploring the >> possibility of having a public competition to design the new logo. >> >> Regards, >> >> -Rob >> >> >> > >> > On Sun, Dec 9, 2012 at 10:59 AM, Kadal Amutham <vka...@gmail.com> wrote: >> >> >> >> Welcome Mr. Paul. I am another volunteer like you. Look at the page >> >> opensource.org and can you suggest in the improvement of logo and other >> >> layout? >> >> >> >> With Warm Regards >> >> >> >> V.Kadal Amutham >> >> 919444360480 >> >> >> >> >> >> >> >> On 9 December 2012 02:26, P.P. Meyer <ppme...@gmail.com> wrote: >> >> >> >> > Hello Apache Marketers, >> >> > >> >> > I'm Paul. I have been creating online marketing strategies for small >> >> > businesses over the past ten years. I learned about SEO and long-tail >> >> > tactics way before it was ever a fad. I'm completing my MBA this >> >> > semester >> >> > and just finished receiving my MLitt in Film Studies completing it >> >> > while >> >> > taking a year off from my MBA. I'm all educated out and most >> >> > interested >> >> > in >> >> > creating media content for Apache - youtube videos, photoshop, >> >> > facebook, >> >> > off-line tactics. I have been an Open Office user for a few years and >> >> > would >> >> > like to give back some time if wanted. >> >> > >> >> > I'm located in Hampton, Virginia. If any other marketers are in the >> >> > Virginia area then howdy! >> >> > >> >> > -- >> >> > Respectfully, >> >> > - Paul Phillip Meyer >> >> > >> > >> > >> > >> > >> > -- >> > Respectfully, >> > - Paul > > > > > -- > Respectfully, > - Paul
