April 15, 2011

Keep Your Thumbs Still When I’m Talking to You
By DAVID CARR
NY Times

http://www.nytimes.com/2011/04/17/fashion/17TEXT.html?_r=1&ei=5065&partner=MYWAY&pagewanted=print


YOU are at a party and the person in front of you is not really 
listening to you. Yes, she is murmuring occasional assent to your 
remarks, or nodding at appropriate junctures, but for the most part she 
is looking beyond you, scanning in search of something or someone more 
compelling.

Here’s the funny part: If she is looking over your shoulder at a room 
full of potentially more interesting people, she is ill-mannered. If, 
however, she is not looking over your shoulder, but into a smartphone in 
her hand, she is not only well within modern social norms, but is also a 
wired, well-put-together person.

Add one more achievement to the digital revolution: It has made it 
fashionable to be rude.

I thought about that a lot at South by Southwest Interactive, the annual 
campfire of the digitally interested held in Austin, Tex., the second 
week of March; inside, conference rooms brimmed with wireless 
connections, and the people on the dais competed with a screen in almost 
every seat: laptops, or even more commonly, tablets. In that context, 
the live presentation that the people in the audience had ostensibly 
come many miles to see was merely companion media.

But even more remarkably, once the badge-decorated horde spilled into 
the halls or went to the hundreds of parties that mark the ritual, 
almost everyone walked or talked with one eye, or both, on a little 
screen. We were adjacent but essentially alone, texting and talking our 
way through what should have been a great chance to engage 
flesh-and-blood human beings. The wait in line for panels, badges or 
food became one more chance to check in digitally instead of an 
opportunity to meet someone you didn’t know.

I moderated a panel there called “I’m So Productive, I Never Get 
Anything Done,” which was ostensibly about how answering e-mail and 
looking after various avatars on Facebook, Twitter and Tumblr left 
little time to do what we actually care about or get paid for. The 
biggest reaction in the session by far came when Anthony De Rosa, a 
product manager and programmer at Reuters and a big presence on Twitter 
and Tumblr, said that mobile connectedness has eroded fundamental human 
courtesies.

“When people are out and they’re among other people they need to just 
put everything down,” he said. “It’s fine when you’re at home or at work 
when you’re distracted by things, but we need to give that respect to 
each other back.”

His words brought sudden and tumultuous applause. It was sort of a 
moment, given that we were sitting amid some of the most digitally 
devoted people in the hemisphere. Perhaps somewhere on the way to the 
merger of the online and offline world, we had all stepped across a line 
without knowing it.

In an e-mail later, Mr. De Rosa wrote: “I’m fine with people stepping 
aside to check something, but when I’m standing in front of someone and 
in the middle of my conversation they whip out their phone, I’ll just 
stop talking to them and walk away. If they’re going to be rude, I’ll be 
rude right back.”

After the panel, one of the younger people in the audience came up to me 
to talk earnestly about the importance of actual connection, which was 
nice, except he was casting sidelong glances at his iPhone while we 
talked. I’m not even sure he knew he was doing it. It’s not just 
conferences full of inforati where this happens. In places all over 
America (theaters, sports arenas, apartments), people gather in groups 
only to disperse into lone pursuits between themselves and their phones.

Every meal out with friends or colleagues represents a negotiation 
between connectedness to the grid and interaction with those on hand. 
“Last year, for my friend’s birthday, my gift to her was to stay off my 
phone at her birthday dinner,” said Molly McAleer, who blogs and sends 
Twitter messages under the name Molls. “How embarrassing.”

If South by Southwest is, as its attendees claim, an indicator of what 
is to come, we won’t be seeing a lot of one another even if we happen to 
be in the same room. Anthony Breznican, a reporter for Entertainment 
Weekly, said all it takes is for one person at a dinner to excuse 
himself into his phone, and the race is on among everyone else.

“Instead of continuing with the conversation, we all take out our phones 
and check them in earnest,” he said. “For a few minutes everybody is 
typing away. A silence falls over the group and we all engage in a mass 
thumb-wrestling competition between man and little machine. Then the 
moment passes, the BlackBerrys and iPhones are reholstered, and we 
return to being humans again after a brief trance.”

In the instance of screen etiquette, sharing is not always caring, and 
sometimes, the bigger the screen, the larger the faux pas: On an 
elevator in the Austin Convention Center, some crazed social media 
promoter jammed his iPad under my nose and started demo-ing his 
hideously complicated social networking app that was going to change the 
world. I leaped to safety as soon as the door opened.

Still, many are finished apologizing for what has become a very natural 
mix of online and offline pursuits. In an essay on TechCrunch entitled 
“I Will Check My Phone at Dinner and You Will Deal With It,” MG Siegler 
wrote, “Forgive me, but it’s Dinner 2.0.”

He added: “This is the way the world works now. We’re always connected 
and always on call. And some of us prefer it that way.”

It scans as progress, but doesn’t always feel that way. There are a 
number of reasons why people at conferences and out in the world treat 
their phones like a Tamagotchi, the digital pet invented in Japan that 
died if it wasn’t constantly looked after and fed.

To begin with, phones glow. It is a very normal impulse to stare at 
something in your hand that is emitting light.

Beyond the gadget itself, the screen offers a data stream of many 
people, as opposed to the individual you happen to be near. Your e-mail, 
Twitter, Facebook and other online social groups all offer a data stream 
of many individuals, and you can choose the most interesting one, unlike 
the human rain delay you may be stuck with at a party.

Then there is also a specific kind of narcissism that the social Web 
engenders. By grooming and updating your various avatars, you are making 
sure you remain at the popular kid’s table. One of the more seductive 
data points in real-time media is what people think of you. The metrics 
of followers and retweets beget a kind of always-on day trading in the 
unstable currency of the self.

“My personal pet peeve is people who live-tweet every interaction,” said 
Roxanna Asgarian, a student at the CUNY Graduate School of Journalism 
who attended South by Southwest this year. “I prefer to experience the 
thing itself over the experience of telling people I’m doing the thing.”

Still, for those of us who are afraid of missing something, having the 
grid at our fingertips offers reassurance that we are in the right spot 
or gives indicators of heat elsewhere.

But all is not vanity. For anybody with children, a job or a significant 
other, the expectation these days is that certain special people, 
usually beginning with our bosses, can reach us at any minute of any 
day. Every once in a while something truly important tumbles into our 
in-box that requires immediate attention.

Mobile devices do indeed make us more mobile, but that tether is also a 
leash, letting everyone know that they can get you at any second, most 
often to tell you they are late, but on their way. (Another bit of bad 
manners that the always-on world helps facilitate, by the way.)

At the conference, I saw people who waited 90 minutes to get into a 
party with a very tough door, peering into their phones the whole while, 
only to breach the door finally and resume staring into the same screen 
and only occasionally glancing up.

In that sense, the scenery never really changes when you are riding with 
your digital wingman. I saw people who were sitting on panels surfing or 
e-mailing during lulls, and then were taken by surprise when it was 
their turn to talk. (And it’s not just those children. I was hosting a 
discussion at another conference with Martha Stewart, no slouch when it 
comes to manners, and she kept us all waiting while she checked “one 
more thing” on her Twitter.)

I should sheepishly mention I was on highest alert for electronic 
offense because I switched out my smartphone before South by Southwest 
and was on a new Droid that I’m pretty sure could guide the next mission 
to Mars, but it was clunky when it came to sending texts and Twitter 
messages. Digital natives (read “young people”) will tell you that they 
can easily toggle between online and offline. My colleague Brian Stelter 
can almost pull it off, in part because he always seems to be creating 
media and consuming it.

And in Austin I saw Andy Carvin, NPR’s one-man signal tower of North 
African revolution on Twitter, sitting in front of a screen while the 
British band Yuck played a killer outdoor set at Stubb’s. He sent 
Twitter messages about the show, and about Bahrain as well.

William Powers, the author of “Hamlet’s BlackBerry,” a book about 
getting control of your digital life, appeared on a panel at South by 
Southwest and wrote that he came away thinking he had witnessed “a 
gigantic competition to see who can be more absent from the people and 
conversations happening right around them. Everyone in Austin was gazing 
into their little devices — a bit desperately, too, as if their lives 
depended on not missing the next tweet.”

In a phone conversation a few weeks afterward, Mr. Powers said that he 
is far from being a Luddite, but that he doesn’t “buy into the idea that 
digital natives can do both screen and eye contact.”

“They are not fully present because we are not built that way,” he said.

Where other people saw freedom — from the desktop, from social 
convention, from the boring guy in front of them — Mr. Powers saw “a 
kind of imprisonment.”

“There is a great deal of conformity under way, actually,” he added.

And therein lies the real problem. When someone you are trying to talk 
to ends up getting busy on a phone, the most natural response is not to 
scold, but to emulate. It’s mutually assured distraction.

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