FYI. Apologies for the short notice, but I have only just receivied it myself:
---------------------------- Original Message ---------------------------- Subject: [mySociety:public] Local mashup event tonight in London From: "Tom Steinberg" <[EMAIL PROTECTED]> Date: Thu, January 17, 2008 11:49 To: "mySociety:Public" <[EMAIL PROTECTED]> -------------------------------------------------------------------------- As you are engaged with the digital media space, Library House is pleased to recommend the following mashup* Event, complimenting our own Essential Mediatech which took place in November. mashup* Event Theme 'Local' 17th January, London The mashup* team invites you to join in our next lively debate and networking event being held next week! Theme: Local - local search, local directories, local content, local services Speakers, panelists & contributors include: 118.com Europe (The Number) - Nik Hole, Head Northcliffe Media Digital - Robert Hardie, Content Strategy Director Qype - Frederic Court, on Board of Qype and Partner at Advent Venture Partners UpMyStreet.com - Stefan Magdalinski, Founder and ex-CTO WeLoveLocal.com - Max Jennings, co-Founder With further audience participation from the likes of TouchLocal, KentTV.com, TrustedPlaces, Tipped and more. So what are the issues around 'Local'? Do you have to be a dominating aggregator or online directory to make money from the long tail of local? How are the big incumbents taking advantage of local and where do they see it going? Should the big companies do local sites or how do they 'localise'? Can local advertising-driven services make money? Is local search great for local advertisers, or will they still lose out to the national guys who offer a product/service in every local area? Isn't local search only effective if local businesses are online? Or will they just rely on 'aggregators' such as Toptable, Trustedplaces? Online directories can they/should they look to add more local value? Registration For further details and registration please visit http://www.mashupevent.com Location (kindly supported by) Simmons and Simmons, CityPoint, One Ropemaker Street, London, EC2Y 9SS Programme 18h00 - Registration (tea/coffee & biscuits) 18h30 - Speakers/Panel 19h00 - Panel/Q&A 20h10 - Networking & Demos We look forward to see you there! Tony Fish, Simon Grice, Julia Eilon The mashup* Team ([EMAIL PROTECTED]) _______________________________________________ microformats-discuss mailing list microformats-discuss@microformats.org http://microformats.org/mailman/listinfo/microformats-discuss