==Apologies for cross posting==

You are invited to participate in a workshop run at the Edinburgh
College of Art by the  Branded Meeting Places Project.

UBIQr 1 Workshop: Brands and Groups
19-20 June 2007, Evolution House, Edinburgh College of Art, Edinburgh

The Branded Meeting Places project  is funded by the EPSRC-AHRC Design
for the 21st Century Programme, and is run jointly a the University of
Edinburgh (School of Architecture, Culture and Environment, Informatics
and Institute for the Study of Science Technology and Innovation), and
The Edinburgh College of Art.

In this workshop we will focus on how groups use brands and branded
spaces in their social encounters. What is a brand in this era of
hyper-mobility, digital interconnectivity, local and global
reconfigurations and sceptical consumerism? The workshop will also
provide an opportunity to discuss and showcase innovative information
and communications technologies that foreground issues of brands, groups
and branded meeting places. (Please see the provisional programme
below.)

The workshop is free to attend, but participants will have to pay for
their own accommodation on the night of the 19th of June.

Accommodation (fairly basic, but en-suite, single or double hotel rooms)
is available in Kenneth Mackenzie Hospitality Suite (7 Richmond Place
EH8 9ST; 0131 651 2063; [EMAIL PROTECTED]), a short (15-minute) walk from
the workshop venue. Other possibilities include Edinburgh First, the
University's accommodation service, on 0131 651 2007, Edinburgh City
Centre TravelInn, 82 Lauriston Place, EH3 9HZ 0870 990 6610, and farther
afield, the Bruntsfield Hotel, 69 Bruntsfield Place EH10 4HH
([EMAIL PROTECTED]). Other accommodation can be found at

To reserve a place at the workshop please contact as soon as possible
Stacy Boldrick, the workshop organiser at VARIE, email
([EMAIL PROTECTED]).  I can be contacted at [EMAIL PROTECTED]
for any questions about the content of the workshop.

This is the first in a series of three workshop, the next ones will be on 
Branded Documents and Meetings, and Streets and Brandscapes

regards

James Stewart



PROVISIONAL WORKSHOP PROGRAMME
BRANDED MEETING PLACES

This is the first AHRC/EPSRC-funded workshop of the Branded Meeting
Places group. (For additional information about the workshop, including
links to speakers, please click on 'details' next to the workshop title
on the BMP homepage.)

UBIQr 1 Workshop: Brands and Groups
Tuesday 19 and Wednesday 20 June 2007
Venue: Evolution House, corner of West Port and Lady Lawson Street,
Grassmarket, Edinburgh, EH1 2LE, Edinburgh College of Art.

TUESDAY 19 June 2007

12:30 Lunch
13:00-13:30 Introduction (Richard Coyne): Review of Branded Meeting
Places project.

13:30-15:15 Session A: Brands
Chair: James Stewart
Tony Kent * Flagships brand spaces
Eric Laurier * Of Coffee shops and motorways 
Isabelle Szmigin * Branding, identity and consumers  'One destination. The world in one night. 7 ways to spend one night out'

15:15-16:00 Coffee and demonstrations

16:00-17:45 Session B: Media and Community
Chair: Mark Wright
Sally Jane Norman * Theatres of individuation 
Celia Lury * Sociology of Brands 
Alessandro Aurigi * Policy and Design in the Augmented city

17:45-18:30 Demonstrations and discussions

Dinner

WEDNESDAY 20 June 2007

9:15-12:00 Session C: Groups, Brands and Ubiquitous Technologies
Chair: Alan Dix
Giulio Jacucci * Ubiquitous interaction
Andy Crabtree * Mobile Play in the city space 
Katharine S. Willis * Encounters in the Mediated City 
Karen Martin and Arianna Bassol *Inbetweenness

12:00-13:00 Activity
13:00-14:00 Summary and Lunch

All participants are requested to conduct a personal brand survey
with a camera (on a mobile phone is fine). Before you come to the
workshop please take pictures of the brands you use: places,
institutions, things, apparel etc. You can send up the pictures or
upload them to Flickr and send a link, and link to the flickr group
Iammybrands. Alternatively send us another link to where they are and we
will create an activity out of them. For an example see here





Dr James Stewart
Research centre for Social Sciences
Institute for the Study of Science, Technology and Innovation
University of Edinburgh

t: +44 131 650 6392


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