Sent: Saturday, October 09, 2004
12:45 PM
Subject: Re: [MOPO] FROM A COLLECTOR:
Where have all the sellers gone, long time passing
JR
Everyone who has written in
this thread has expressed a great deal of truth about the hobby.
Your site is wonderful and I truly hope you succeed. However, there
are major needs such as advertising and knowledge of your site. If
people do not know about the site then they will not bid. If they do
not know what is coming they will not bid.
On ebay, except for Bruce,
you must search and search daily or miss out on items you want. With
Bruce, because of his newsletter and advertising, you know in
advance. I collect inserts and half sheets and knew the dates that
Bruce was selling them. With ebay I never know when anything will be
on. I am a member of mopo and learned about your auction site
here. Bruce has over 14,000 people who have bought from him on ebay
and the numbers climb weekly. Ebay has become a household word and
the sheer volume has become both good and bad at the same
time.
MCW never got much beyond
5000 subscribers and ebay took their business away. MCW basically
grew by word of mouth and at a snail's pace. It was eaten alive by
ebay within a two year period.
Your site has tremendous
potential but what it needs is advertising to grow. People need to
be made aware of the site and what posters are coming up for
auction. Note--Bruce is already advertising his forthcoming major
auctions and creating intense interest. My question to you is
-----how are you going to increase buyers to your auction site?
Also, the site is being managed by you at this time and you are in
control. What will happen if you experience rapid growth? I
recall ebay had very serious growth problems. They were user
unfriendly at the beginning and today, impossible to
reach.
I realize that any newcomer
on the block who opens a store to challenge WalMart is tilting at
windmills. Your task is enormous and I applaud your efforts. I
am raising these issues with the hope that it may aid in your cause and
make people respond to help you succeed.
I would like to start the
ball rolling by suggesting you go (or have a representative) to all the
shows and take a booth. Hand out flyers at the shows advertising
your site. Next Saturday is the Atlantic City antique show in New
Jersey. Morris Everett has a booth there and he would be a
perfect person to help advertise your site. This show is twice a
year and there are always movie poster dealers and buyers. There are
monthly shows by Phil DeMario in northern Jersey, and of course, the
Hollywood Collectors shows.
Claude
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