Gervase Markham wrote:


It's like Michelin stars. You probably have to cook better food these days to get 3 stars for your restaurant than you did in the 30s, but three stars still means "the best available".


Michelen stars would be a perfect example.
The users would see the michelin man, and
the three stars, and know that the michelin
man says three stars.  Good solid brand and
solid system.  If michelin were to much it
up, their brand is at risk, and users would
start following other brands.

iang
--
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