Corporations are paperclip maximizers, not charities. Nothing will ever 
convince one to drop 0.1% of its users "for the good of the Internet". It may 
happen for different reasons: to avoid an extra cost, to avoid a regulatory 
burden, to screw over a certain other company (such as an ISP who doesn't 
provide v6 to users).


On 20 June 2025 10:57:07 am GMT+02:00, Robert Kisteleki via NANOG 
<nanog@lists.nanog.org> wrote:
>> I think what we need is for some big tech companies to sign a contract
>> with each other that they start dropping IPv4 at their network edge in
>> 2035 or so.  This would then signal the market that you're going to
>> need to deploy IPv6 and that you can do IPv6 only, because IPv4 only
>> networks will have to figure out translation in their edges. And I
>> think they should be motivated to do this, to get rid of the
>> requirement of purchasing IPv4 addresses. However they probably will
>> always be able to sink that cost in their products, and the real
>> companies suffering from access to IPv4 spaces are competitors who
>> never start. So it might be a good anti-competitive strategy to keep
>> the IPv4 dream alive.
>
>
> I'm reasonably sure that those big tech companies are (closely) tracking
>their numbers, and know pretty accurately how much traffic (direct
>correlation: revenue) they would lose if they switched to v6 only. Ideally
>with projections on how much that loss may be in 2030, 2035, ... (with lots
>of assumptions, sure).
>
>What would possibly make them decide to drop 5% or 1% or 0.5% or even 0.1%
>of their potential customers (and revenue) at that time "for the good of
>the internet"?
>
>Robert
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