Claire Bishop’s Game: Subversive Compliance through Strategic Exclusion.

As that most straightforward of publishing platforms, the mailing list, also 
turns out to be one of the most resilient of the collaborative media forms to 
have emerged from the internet revolution, it makes sense for nettimers to get 
acquainted with the writings of the critic Claire Bishop, particularly those of 
us interested in the fate of the arts in the age of networks.

For anyone who has missed out on Bishop’s writings, she has in recent years, 
established a reputation as one of the most influential advocates of what has 
been called –the social turn in art- a movement that began in the 1990s that 
effectively shifted art’s centre of gravity towards the social and the 
political. Taking these practices from the margins of what used to be called 
-community arts- to become a prominent genre of the international mainstream.

For Bishop it is above all the participatory aesthetic (and the accompanying 
issues around politics of spectatorship) that represent the key dynamic (and 
problematic) of the “social turn” in art. The revival (for that’s what it is) 
of a participatory emphasis in art, emerged, in a dialectical relationship, to 
the mass popularisation of the internet in the 1990s. 

Given this historical proximity it is quite strange that Bishop has managed to 
write her entire magnum opus, Artificial Hells, without once mentioning the 
internet. This is a significant though dubious achievement and exploring this 
fact may take us a little closer to understanding the failure of the mainsteam 
art world to come to terms with the post war cybernetic paradigm and why the 
media arts have been unable to become more of a force to be reckoned with in 
this territory.  

I want to argue that a certain historical amnesia has contributed to Bishop’s 
professional success. She has ability to combine both highly evolved 
scholarship and insight with moments of strategic omission and that enable her 
to appear radical without ever fundamentally challenging the art world’s status 
quo. She is as interesting for what she leaves out as what she includes.

The Plus Side

Despite my strong reservations about some aspects of Bishop’s work, it is 
important to begin by acknowledging her considerable achievements. Bishop’s 
critical reflections over a number of years culminated in 2012 with her major 
work, “Artificial Hells”, the title is taken from -Breton’s post mortum of the 
DaDa Spring in which he argues for the exquisite potential of social disruption 
in the public sphere.

The book is laid out as a set of interconnected explorations of key historical 
threads and moments that led to the re-emergence of the participatory turn in 
art. Her breadth of scholarship reveal this impulse to be a recurring strand of 
the 20th century utopian avant garde. Importantly her work is enlivened by an 
intellectual confidence enabling her to make bold assertions based on 
substantive arguments that go beyond the descriptive. In otherwords there is 
plenty to agree or disagee with. In art criticism that is a rare and valuable 
attribute. 

One of her most important contributions has been to foreground the theater as a 
principal historical progenitor of the participatory aesthetic. This is 
important as most of the available histories of this kind of work have over 
emphasized the visual arts at theaters expense; even when discussing the 
performative.

But her most urgent polemical mission has been to mount a stiff defense of the 
aesthetic and the role of the spectator. Bishop throws down the gauntlet to 
those who argue that the aesthetic judgement (and by inference the function of 
the critic) are an irrelevance to work which seeks to dispense with the role of 
spectator.

The defense is necessitated by the widely held assumption that, in this field,  
aesthetic judgments are by definition reactionary, and, that it is only 
possible to judge this kind of work from the standpoint of the active 
participant. In this context aesthetic judgments are seen as outmoded forms of 
connoisseurship or put more simply; elitist .  The principal weapon in Bishop’s 
armory in attacking this position is of course Rancière. Particularly his 
alternative to the work of art as autonomous. Instead emphasizing our (the 
spectator’s) autonomy. The autonomy which we as spectators experience in 
relation to art. Thus at a stroke he undermines the simplistic dichotomy of 
passive spectator vs active participant. For Ranciere the key lies in the 
undecidability of the aesthetic experience which -implies a questioning of how 
the world is organised, and therefore the possibility of changing or 
redistributing that same world-. 

Genuine participation, as Ranciere declared in the Uses of Democracy, requires 
the invention of the unpredictable subject who momentarily occupies the street, 
the factory, the museum, rather than fixed space of allocated 
participation…This approach depends on accommodating the role of the spectator 
and rejecting the notion that, by definition, spectators lack agency. They have 
interpretive agency and that matters. - Nettimers take note: I lurk therefore I 
am – lurkers of the world unite.

 So what’s the Problem.

For all its value Bishop’s work is too often tempted by the sin of -subversive 
compliance- meaning the kind of political art (and criticism) that capitalises 
on looking edgy by continually threatening to -bite the hand that feeds it – 
but without ever actually intending to draw-blood. And Bishop’s preferred 
method for enacting subversive compliance is the strategic exclusion.

About a year after the publication of Artificial Hells 2013 she wrote a widely 
circulated essay in Art Forum in which she develops her proposition - (Quote) 
that the content of contemporary art has been curiously unresponsive to the 
total upheaval in our labor and leisure inaugurated by the digital revolution”. 
Bishop proceeds to note - that there is, of course, an entire sphere of “new 
media” art, but this is a specialized field of its own: It rarely overlaps with 
the mainstream art world (commercial galleries, the Turner Prize, national 
pavilions at Venice). While this split is itself undoubtedly symptomatic, the 
main- stream art world and its response to the digital are the focus of this 
essay. – End of Quote Art Forum

So because it doesn’t sit in the -Oh so important mainstream art world- she 
will not be considering it beyond noting that it exists. Thus she identifies a 
key problem, then identifies those artists and events where the problem is 
being addressed but then declares she will ignore them because what is 
happening in the mainstream art world is of course far more important. 
(Strategic Exclusion) Sadly this approach implicates Bishop as part of, the 
problem she is describing. To paraphrase Walter Benjamin -we should not look 
beyond the critic’s declared sympathies, but at the position that the work 
occupies in the production relations of its time.-

Returning to the more important case of Artificial Hells, too often Bishop’s 
defense of the aesthetic is elided with a defense of the art world as the 
primary territory where the aesthetic is happens (through being endorced or 
legitimised). At one point Bishop asserts (Qute) that -it is crucial to 
discuss, analyse and compare this work critically as art, (for emphasis she 
puts -as art- in italics) -since –she asserts- this is the institutional field 
in which it is endorsed and disseminated-(end quote)

I would argue that the most inventive of contemporary artist/activists (perhaps 
beginning with the AIDS activists of ACTUP) utilise contemporary art’s language 
of tactical undecidability to be both a trigger and an invitation to discourse 
whilst dispensing with the legitimizing paraphernalia of the mainstream art 
world with its hierarchical equivalents of Popes, cardinals, saints and 
sinners. Contemporary mediatised activist/art at its best does not tell us what 
to think, in the manner of traditional propaganda: instead it is an invitation 
to discourse. It does not require, (in Bishop’s words) the institutional field 
as a means of endorsement and dissemination.

Perhaps this is why early in the introduction of Artificial Hells, Bishop 
cleverly put in place a framework of strategic exclusion that distorts the 
radical potentiality of the –social turn- Her momentous feat of omitting the 
internet from the book, does not appear ridiculous because from the outset , 
she declares that she will not be addressing; “transdisciplinary, 
research-based, activist or interventionist art”. Why on earth Not?! Because 
according to Bishop “these projects do not primarily involve people as the 
medium or material of the work”. She goes on to claim that they are also 
excluded “because they have their own set of discursive problems that I would 
like to address in the future”. Four years after the book’s publication and I 
am still waiting for her to identify and address these “discursive problems”. 

I would argue that it is precisely the areas she has excluded the 
-transdisciplinary, research-based, activist or interventionist art-… that 
offer the most radical and far reaching contribution to the social turn in 
culture. Indeed it is precisely this constellation that suggest a partial 
definition of tactical media, and as a whole the saga suggests why a new term 
was required that retained an aesthetic dimension whilst dispensing with much 
of the onerous historical baggage.  


-----------------------------------------------

d a v i d  g a r c i a
Prof. Digital Arts & Media Activism
Bournemouth University
d.gar...@new-tactical-research.co.uk
http://new-tactical-research.co.uk







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