by Nellie Bowles 

SAN JUAN, P.R. — They call what they are building Puertopia. But then someone 
told them, apparently in all seriousness, that it translates to “eternal boy 
playground” in Latin. So they are changing the name: They will call it Sol.

Dozens of entrepreneurs, made newly wealthy by blockchain and cryptocurrencies, 
are heading en masse to Puerto Rico this winter. They are selling their homes 
and cars in California and establishing residency on the Caribbean island in 
hopes of avoiding what they see as onerous state and federal taxes on their 
growing fortunes, some of which now reach into the billions of dollars.

And these men — because they are almost exclusively men — have a plan for what 
to do with the wealth: They want to build a crypto utopia, a new city where the 
money is virtual and the contracts are all public, to show the rest of the 
world what a crypto future could look like. Blockchain, a digital ledger that 
forms the basis of virtual currencies, has the potential to reinvent society — 
and the Puertopians want to prove it.

For more than a year, the entrepreneurs had been searching for the best 
location. After Hurricane Maria decimated Puerto Rico’s infrastructure in 
September and the price of cryptocurrencies began to soar, they saw an 
opportunity and felt a sense of urgency.

So this crypto community flocked here to create its paradise. Now the investors 
are spending their days hunting for property where they could have their own 
airports and docks. They are taking over hotels and a museum in the capital’s 
historic section, called Old San Juan. They say they are close to getting the 
local government to allow them to have the first cryptocurrency bank.

“What’s happened here is a perfect storm,” said Halsey Minor, the founder of 
the news site CNET, who is moving his new blockchain company — called Videocoin 
— from the Cayman Islands to Puerto Rico this winter. Referring to Hurricane 
Maria and the investment interest that has followed, he added, “While it was 
really bad for the people of Puerto Rico, in the long term it’s a godsend if 
people look past that.”

Puerto Rico offers an unparalleled tax incentive: no federal personal income 
taxes, no capital gains tax and favorable business taxes — all without having 
to renounce your American citizenship. For now, the local government seems 
receptive toward the crypto utopians; the governor will speak at their 
blockchain summit conference, called Puerto Crypto, in March.

The territory’s go-to blockchain tax lawyer is Giovanni Mendez, 30. He expected 
the tax expatriates to disappear after Hurricane Maria, but the population has 
instead boomed.

“It’s increased monumentally,” said Mr. Mendez, who has about two dozen crypto 
clients. “And they all came together.”

Cryptocurrency investors have flocked to San Juan in recent months, hunting for 
property where they could have their own airports and docks, and taking over 
hotels and a museum in the Puerto Rican capital’s historic district. Credit 
José Jiménez-Tirado for The New York Times
The movement is alarming an earlier generation of Puerto Rico tax expats like 
the hedge fund manager Robb Rill, who runs a social group for those taking 
advantage of the tax incentives.

“They call me up saying they’re going to buy 250,000 acres so they can 
incorporate their own city, literally start a city in Puerto Rico to have their 
own crypto world,” said Mr. Rill, who moved to the island in 2013. “I can’t 
engage in that.”

The newcomers are still debating the exact shape that Puertopia should take. 
Some think they need to make a city; others think it’s enough to move into Old 
San Juan. Puertopians said, however, that they hoped to move very fast.

“You’ve never seen an industry catalyze a place like you’re going to see here,” 
Mr. Minor said.

The Monastery

Until the Puertopians find land, they have descended on the Monastery, a 
20,000-square-foot hotel they rented as their base and that was largely 
unscathed by the hurricane.

Matt Clemenson and Stephen Morris were drinking beer on the Monastery’s roof 
one recent evening. Mr. Clemenson had an easygoing affect and wore two-tone 
aviators; Mr. Morris, a loquacious British man, was in cargo shorts and lace-up 
steel-toed combat boots, with a smartphone on a necklace. They wanted to make 
two things clear: They chose Puerto Rico because of the hurricane, and they 
come in peace.

“It’s only when everything’s been swept away that you can make a case for 
rebuilding from the ground up,” Mr. Morris, 53, said.

“We’re benevolent capitalists, building a benevolent economy,” said Mr. 
Clemenson, 34, a co-founder of Lottery.com, which is using the blockchain in 
lotteries. “Puerto Rico has been this hidden gem, this enchanted island that’s 
been consistently overlooked and mistreated. Maybe 500 years later we can make 
it right.”

Other Puertopians arrived on the roof as a pack, just back from a full-day 
property-hunting bus tour. From the middle, Brock Pierce, 37, the leader of the 
Puertopia movement, emerged wearing drop crotch capri pants, a black vest that 
almost hit his knees and a large black felt hat. He and others had arrived on 
the island in early December.

Mr. Pierce, center, with Josh Boles, left, and Matt Clemenson on the roof of 
the Monastery, a San Juan hotel that has been rented out as the entrepreneurs’ 
temporary headquarters. Credit José Jiménez-Tirado for The New York Times
“Compassion, respect, financial transparency,” Mr. Pierce said when asked what 
was guiding them here.

Mr. Pierce, the director of the Bitcoin Foundation, is a major figure in the 
crypto boom. He co-founded a blockchain-for-business start-up, Block.One, which 
has sold around $200 million of a custom virtual currency, EOS, in a so-called 
initial coin offering. The value of all the outstanding EOS tokens is around 
$6.5 billion.

A former child actor, Mr. Pierce got into digital money early as a professional 
gamer, mining and trading gold in the video game World of Warcraft, an effort 
funded partly by Stephen K. Bannon, the former Trump adviser. Mr. Pierce is a 
controversial figure — he has previously been sued for fraud, among other 
matters.

Downstairs, in the Monastery penthouse, a dozen or so other expats were hanging 
out. The water was out that night, so the toilets and faucets were dry. Mr. 
Minor lounged on an alcove chaise.

“The U.S. doesn’t want us. It’s trying to choke off this economy,” Mr. Minor 
said, referring to the difficulties that crypto investors have with American 
banks. “There needs to be a place where people are free to invent.”

Mr. Pierce paced the room with his hands in fists. A few times a day, he played 
a video for the group on his phone and a portable speaker: Charlie Chaplin’s 
1940 “The Great Dictator,” in which Chaplin parodies Hitler rallying his 
forces. He finds inspiration in lines like “More than machinery, we need 
humanity.”

“I’m worried people are going to misinterpret our actions,” Mr. Pierce said. 
“That we’re just coming to Puerto Rico to dodge taxes.”

He said he was aiming to create a charitable token called ONE with $1 billion 
of his own money. “If you take the MY out of money, you’re left with ONE,” Mr. 
Pierce said.

“He’s tuned in to a higher calling,” said Kai Nygard, scion of the Canadian 
clothing company Nygard and a crypto investor. “He’s beyond money.”

The former Children’s Museum. For entrepreneurs, Puerto Rico offers an 
unparalleled tax incentive: no federal income taxes, no capital gains tax and 
favorable business taxes without having to renounce American citizenship. 
Credit Erika P. Rodriguez for The New York Times
The force of Mr. Pierce’s personality and his spiritual presence are important 
to the group, whose members are otherwise largely agnostic. Mr. Pierce 
regularly performs rituals. Earlier that day while scoping out property, they 
had stopped at a historic Ceiba tree, known as the Tree of Life.

“Brock nestled into the bosom of it and was there for 10 minutes,” Mr. Nygard 
said.

Mr. Pierce walked around the tree and said prayers for Puertopia, holding a 
rusted wrench he had picked up in the territory. He kissed an old man’s feet. 
He blessed a crystal in the water, as they all watched. He played the Chaplin 
speech to everyone and to the tree, Mr. Nygard said.

That wrench is now in the penthouse, heavy and greasy.

Later on, at a dinner in a nearby restaurant, the group ordered platters of 
octopus arms, fried cheese, ceviche and rum cocktails. They began debating 
whether to buy Puerto Rico’s Roosevelt Roads Naval Station, which measures 
9,000 acres and has two deepwater ports and an adjacent airport. The only 
hitch: It’s a Superfund cleanup site.

Mr. Pierce had fallen asleep by then, his hat tilted down and arms crossed. He 
gets two hours of sleep many nights, often on a firm grounding mat to stay in 
contact with the earth’s electric energy. Josh Boles, a tall, athletic man who 
is another crypto expat, picked him up, and the group headed back to the 
Monastery.

They walked past a big pink building in an old town square, the start of their 
vision for Puertopia’s downtown. Once a children’s museum, they plan on making 
it a crypto clubhouse and outreach center that will have the mission “to bring 
together Puerto Ricans with Puertopians.”

The Vanderbilt

Workdays are casual in Puertopia. One morning, Bryan Larkin, 39, and Reeve 
Collins, 42, were working at another old hotel, the Condado Vanderbilt, where 
they had their laptops on a pool bar with frozen piña coladas on tap.

“We’re going to make this crypto land,” Mr. Larkin said.

Mr. Larkin has mined about $2 billion in Bitcoin and is the chief technology 
officer of Blockchain Industries, a publicly traded company based in Puerto 
Rico.

Mr. Collins, an internet veteran, had raised more than $20 million from an 
initial coin offering for BlockV, his app store for the blockchain, whose 
outstanding tokens are worth about $125 million. He had also co-founded Tether, 
which backs cryptocurrency tied to the value of a dollar and whose outstanding 
tokens are worth about $2.1 billion, though the company has generated enormous 
controversy in the virtual currency world.

“So, no. No, I don’t want to pay taxes,” Mr. Collins said. “This is the first 
time in human history anyone other than kings or governments or gods can create 
their own money.”

Mr. Pierce and Mr. Boles sitting with Robert Anderson, right, at the Monastery, 
which was left largely unscathed by Hurricane Maria last year. Credit José 
Jiménez-Tirado for The New York Times
He had moved from Santa Monica, Calif., with just a few bags and was now 
starting a local cryptocurrency incubator called Vatom Factory.

“When Brock said, ‘We’re moving to Puerto Rico for the taxes and to create this 
new town,’ I said, ‘I’m in,’” Mr. Collins said. “Sight unseen.”

They soon went back to work, checking out Coinmarketcap.com, a site that shows 
the price of cryptocurrencies.

“Our market cap’s gone up $100 million in a week,” Mr. Collins said.

“Congrats, man,” Mr. Larkin said.

Welcome, Puertopians?

All across San Juan, many locals are trying to figure out what to do with the 
crypto arrivals.

Some are open to the new wave as a welcome infusion of investment and ideas.

“We’re open for crypto business,” said Erika Medina-Vecchini, the chief 
business development officer for the Department of Economic Development and 
Commerce, in an interview at her office. She said her office was starting an ad 
campaign aimed at the new crypto expat boom, with the tagline “Paradise 
Performs.”

Others worry about the island’s being used for an experiment and talk about 
“crypto colonialism.” At a house party in San Juan, Richard Lopez, 32, who runs 
a pizza restaurant, Estella, in the town of Arecibo, said: “I think it’s great. 
Lure them in with taxes, and they’ll spend money.”

Andria Satz, 33, who grew up in Old San Juan and works for the Conservation 
Trust of Puerto Rico, disagreed.

“We’re the tax playground for the rich,” she said. “We’re the test case for 
anyone who wants to experiment. Outsiders get tax exemptions, and locals can’t 
get permits.”

Mr. Lopez said the territory needed something to jump-start the economy. “We 
have to find a new way,” he said.

“Sure then, Bitcoin, why not,” Ms. Satz said, throwing up her hands.

Mr. Lopez said he and a childhood friend, Rafael Perez, 31, were trying to set 
up a Bitcoin mine in their hometown. But electricity has been inconsistent, and 
mining even a single Bitcoin takes a lot of power, he said.


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