"People who are depressed seem to respond well to aromatherapy. 
Certainsmells seem to help them overcome the effects of the biological 
factors,suggesting that depression may have a biological cause."He adds 
that the association between one’s sense of smell and depression hasinteresting 
implications for "smell marketing," used by retailers toencourage 
shoppers to buy, especially around holiday time. "These tacticsare already 
being used by retailers and banks all over the world," saysProf. 
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