Face Fact or Fiction: The Truth about Skin Care Products

ARA) - Whether in department stores, drugstores or even on the Internet,
many lotions and creams claim to be the "miracle in a bottle" that we are
all looking for. Cracking the code to find the truth can be difficult.

The effectiveness of anti-wrinkle creams depends in part on the active
ingredient or ingredients. Many claims aren't supported by scientific
evidence and therefore will not provide the user with the desired results.

As we get older, our skin does not synthesize as much collagen in the
dermis, or skin, as when we were young. This is thought to be the major
reason for thinning skin and wrinkle formation. Science has shown that
Peptides have been found to naturally stimulate your existing collagen and
elastin, making them an essential ingredient in the formulas that truly make
a difference.

One product containing Peptides and also backed up byscientific research is
Chella, a professional skin care line that not only makes your skin look and
feel years younger, it also nourishes and helps restore your skin's elastin
properties. Taking peptide based research to a new level, Chella has created
The Chell-x Complex, a unique blend of peptides, botanicals, vitamins
anti-oxidants.

The Chell-x Complex is formulated to work below the skin's surface to
produce firm, radiant smooth skin with:

* Essential collagen and elastin-enhancing Peptides
* Soothing and smoothing Organic Botanicals
* Rejuvenating Antioxidants
* Restorative Vitamins

The Chell-x Complex improves tone and recreates firmness and moisture to
reveal healthy, beautiful skin. It also de-activates the free radicals that
damage skin. And Chellá's clinically proven too. In just thirty days, with
twice daily use, the Peptides in the Chell-x Complex will significantly
reduce wrinkles and the appearance of fine lines and Increase theskin's
firmness and radiance.

Take control of your own fountain of youth by following these simple steps
for a youthful appearance and outlook as you grow older.

Anti-Wrinkle Regimen

* The number one thing dermatologists will to tell you to do to stop your
skin from aging is to stay out of the sun. Sunscreen is a must.

* Stop smoking. Not only does it restrict the capillaries and blood flow, it
also can deplete the body and skin of important vitamins.

* Inside and out, replenishing moisture is key to healthy looking skin.
First, a good moisturizing cleanser is important to keep what healthy oils
your skin produces naturally. Then, applying a moisturizer to help your skin
replenish what it can't produce any longer.

* Look for a product that is backed by research. The complete Chella product
line includes a Micro-Exfoliating Cleanser, Toners,  two Morning Cremas,
Replenish Formula Evening Cream, Intensive Formula Eye Crema, Skin Firming
Serum, Face and Body Lotion and two treatment
masks<http://www.adfusion.com/adfusion.partnersite/LinkRedirect.aspx?UserFeedGuid=f310535a-5b23-47d1-8224-7559688cd218&ArticleId=912&LinkId=2>.
The products are available exclusively at Saks Fifth Avenue in Beverly Hills
and online at the Chella's website.

* Take care of your health by eating right and exercising.

* Drink plenty of liquids -- not only will it keep you hydrated throughout
the day, but it's good for your skin. Exercise is also important to looking
and feeling your best.



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