I can't say it enough: In the vast majority of cases, it's the neck - not the 
face - that gives away a person's age. And the reason isn't that the neck is 
naturally more prone to aging, but simply that many people forget to take care 
of it. So let's consider a few key do's and don'ts for treating your neck 
right:  
Do prevent future damage with one simple ingredient: sunscreen. The way your 
neck ages is about 20 percent genetics... and 80 percent skin care habits. Good 
sunscreen (SPF 15 or higher) is the cheapest and most effective thing you can 
do for your skin, but many people stop applying it somewhere around the jaw 
line. And remember: That V-neck top is adorable, but it may also mean 
slathering on more sunscreen than usual. Leave no exposed skin unprotected!  
Don't rush out and spend a fortune on special neck creams. Do start using the 
products you already own on your neck. Whenever you apply your night cream to 
your face, apply it to your neck. When you use a retinol product, or a retinoid 
like Retin-A, Tazorac, or Differin, don't forget your neck, which needs 
powerful wrinkle-fighting ingredients just as much as your face. (The skin on 
your neck is particularly delicate, though, so you might find you can only use 
retinoids two or three times a week without irritation.)  
Do start using ingredients that can help generate new collagen and elastin and 
restore some of the neck's elasticity. Topical vitamin C, found in serums like 
SkinCeuticals' C E Ferulic, has been shown to boost collagen production. (Like 
retinoids, though, vitamin C may be too irritating to delicate neck skin to use 
more than every other day.) And Relastin Skin Revitalizer, a rich moisturizing 
cream, actually promotes the formation of new elastin.  
Don't assume that there's nothing to be done about neck sagging once it starts. 
In fact, a growing number of dermatological treatments quickly and effectively 
improve the neck's appearance. Botox, for example, can be injected into neck 
muscles to relax them and minimize the appearance of the neck folds and 
vertical bands that become more prominent with age. 

The Titan laser, safe for use on any skin tone, uses infrared light to 
stimulate new collagen production and cause existing collagen to contract. 
(Typically, about three treatments and three to six months are necessary to see 
optimal results.) And if the Titan isn't available at your dermatologist's 
office, Thermage treatments also target the dermis to heat and tighten existing 
collagen while stimulating the development of new collagen; it is not safe to 
use on darker skin tones, though, and meets with varying degrees of success 
from patient to patient.  
Do remember that the texture and pigmentation of your neck contribute to its 
youthful (or aged!) appearance as much as sagging. The Fraxel laser is one of 
my favorite treatments for zapping sun spots and smoothing the skin on the 
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