Hello,
out of curiosity: why is LibreOffice a failure of name change.
Other projects did that as well - The team (all - beside the owner
AFAIK) of OpenElec made a new fork LibreElec. Companies do this also
rename products from time to time, maybe you remember old times a famous
snack in germany became renamed "Raider heißt jetzt Twix". (Raider is
now called Twix). Or another example from industry: "Daewoo" spent a lot
of money to establish the brand "Daewoo" in Germany. Anyway GM wiped out
the brand name and just replaced it with "Chevrolet".
I also like the well known name "OpenWrt" - I used it for a long time
since "white russian" - anyway i don't mind new freshness like with
LEDE. As long as people get the name change as some kind of "evolution"
it's not necessarily a bad thing to take,e.g., LEDE.
People will also still call the project "OpenWrt" even it has another
name - others will still know that is meant - it's the same thing.
The only bad thing is having two projects in parallel (OpenElec /
LibreElec) and people don't realize that there is something "new".
Regards Tobias
-------- Original Message --------
Subject: Re: [OpenWrt-Users] [OpenWrt-Devel] Talks between OpenWrt and LEDE
From: David Lang <[email protected]>
To: Stefan Monnier <[email protected]>
Cc: [email protected], [email protected],
[email protected]
Date: 22.12.2016, 09:40:25
On Wed, 21 Dec 2016, Stefan Monnier wrote:
- While brands have value, you can change a name without losing all the
brand recognition. I'm thinking here of cases like XBMC->Kodi or
OpenOffice->LibreOffice.
I would point at OpenOffice -> LibreOffice as a failure of name changes.
David Lang
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