EXPO Contact:                                                       China Shoes 
Association                                              

Contact:Yanguo Zeng                                          Contact: Jing  Zhao

Tel: 86-21-61211180* 703, 86-21-61211178      Tel: 86-20-34052212

Fax: 86-21-61211178                                             Fax: 
86-20-34052213 

E-mail:zyg912 @126.com                                    E-mail: [EMAIL 
PROTECTED]

2006 China (Shanghai) International Leather Brand Expo

Date:    10th-12th November, 2006 (Autumn)       10th-12th April, 2007(Spring)

Location: Shanghai New International Expo Center

 (No.2345, LongYang Road, Pudong New Area, Shanghai) 

Approved by:  Shanghai Foreign Economic Relation & Trade Commission             
        

Organized by:  China Shoes Association                      

Undertaken by: Shanghai Oriental Bund Culture Media Co., Ltd. 

               Oriental Conference & Exhibition Service Group Singapore

               www.ppzschina.com   www.dongwaitan.com

Overseas Agency: Oriental Conference & Exhibition Service Group Singapore

Overseas Supporter: 

Italy Leather Chamber of Commerce    

Hongkong Rubber & Footwear Association      

Malaysia Footwear Manufacturer Association

Spain Chinese Chamber of Commerce   

Moscow Footwear Association  

New York Footwear Association 

Europe Leather Association    

Italy Footwear Manufacturer Association

Thailand Leather Association   

Middle East Leather & Leather Goods Chamber of Commerce      

GHLA-USA

Vietnam Leather & Footwear Association    

Argentina Footwear Industry Chamber  

India Commercial Footwear Design and Development Association   

Baltimore Leather Association of the Deaf 

NSRA-USA    

Organizations to be invited: (listed in random order)

State Quality Inspection Centre of Leather Products,  

China Leather Industry Information Centre,

China Deying Fur & Leather Association ,

China Leather Association,

International Fur Association,  

China Leather & Footwear Industrial Research Institute,  

Shanghai Leather Technology Association, 

Chengdu Leather Industry Association, 

Hongkong Leather Shoe and Shoe Material Merchants Association, 

Fujian Footwear Industry Association, 

Xinji Leather Enterprises Chamber of Commerce, 

Wenzhou Footwear and Leather Industry Association, 

Guanggong Footwear Manufacturers Association, 

Wenzhou Shoe Machine Association, 

Guangdong Leather Industry Association, 

Wenzhou Synthetic Leather Chamber of Commerce, 

Zhejiang Leather Industry Association, 

Haining Leather Industry Association, 

Chongqing Leather & Footwear Association, 

Chengdu Footwear & Leather Association, 

Jinjiang Shoemaking Industry Association, 

Quanzhou Footwear Chamber of Commerce, 

Dongwan Leather & Footwear Association ,

Shenzhen Leather Industry Association,

China Exhibition Industry Association(CEIA),

Shanghai Case & Bag Leather Industry Association,

Chamber of China Case & Bag Commerce,

Exhibition Area: 25000 Square Meters          Manufacturers: 600

Media: Cooperation with more than 80 professional media China and foreign 
countries to ensure the Expo effect. Please visit   www.ppzschina.com  .

Nations of Manufacturers: China, Italy, Russia, Singapore, Australia, Brazil, 
German, India, South Korea, Pakistan, Spain, Thailand, Turkey, United States, 
Tai Wan of China, Hongkong.

Advantages of the Expo: 

I.                     This expo has China Pavilions (for individual provinces 
and districts in main land), Hongkong Pavilions, Tai Wan Pavilions, Singapore 
Pavilions, Italy Pavilions, Russia Pavilions, etc. And more than ten 
large-scale purchasing teams at home and abroad are invited to purchase on 
site, some of which have exhibit stands in this Expo. The professional division 
of exhibition zone makes buyers firstly find the matched supply of goods, and 
directly participate in the face-to-face communication and discussion with 
exhibition enterprises for ordering the goods.

II.    Shanghai Cao‘An International Trade City is the currently biggest global 
purchasing center of footwear industry, leather industry and bags & luggage 
industry in China. Global purchasing strategy has become an important way for 
multi-national companies and international enterprise obtaining the competition 
advantages, and more and more international organizations and global purchasers 
have their eyes gazed onto Shanghai. Shanghai government has made the 
development plan of “Build Shanghai into a Global Purchasing Center ”, and it 
will achieve the connection with global supply chain based on the radiation 
ability of global purchasing center and relying on the manufacturing ability of 
Yangtse Delta. On the occasion, the Global Purchasing Center- Shanghai Cao’An 
International Trade City will set the exhibition stand on site to invite 
businessmen to open companies, and help the enterprises participating in this 
Expo firstly grab the opportunity of Shanghai.

III.   China Shoes Association will provide complete range of services to the 
excellent enterprises of this expo:

     1, China Shoes Association, the undertaker of this Expo and Shanghai 
Intellectual Property Park will together choose through the appraisal the 
excellent enterprises and brands in China Footwear Industry , which will be 
awarded with certificates and tablets of “Recommended Brands of China Shoes 
Association”. 

     2. The chosen excellent enterprises and brands will be input into the 
database of China Shoes Association and be recommended to fellow traders and to 
the whole society as the trademarks of China Footwear industry. 

     3. China Shoes Association will popularize these enterprises and 
trademarks in China Shoe Information step by step.

     4 It will also popularize these trademarks on the column “Recommended 
Enterprises of China Shoes Association” in homepage of “Footwear On-Line” of 
www.eshoe.cn.

5. The recommended enterprises and legal persons will become the member units 
and members of China Shoes Association automatically (for year, free of 
charge), and enjoy the right of members and member units. 

6. Whole shoe enterprises of this Expo can join, at free charge, the e-business 
trade platform of China Shoes Association “ My Shoe Shop”, and also become the 
provider of China Shoes Association Chain Sales Headquarters for free.

IV.   All enterprises of this Expo for manufacturing the leather products can 
join the e-business trade platform of China Leather Trade Net “Online Shop”, 
and become the silver medal members of China Leather Trade Net for free and the 
suppliers of Global Leather Products Purchase& Service Center.

Forum Before Expo: 

1.       We will invite experts of internal and international associations to 
discuss the enterprise 

development strategies with all exhibitors, for building the autonomous 
trademarks and intellectual properties, strengthening the build of trademarks 
and intellectual properties, and improving the competition of enterprise.

2.       The forum will set up an interactive platform of the cooperation, 
communication and

  commerce among exhibitors, and discuss the problems about avoiding the 
antidumping and dealing with all legal procedure for the enterprises in 
international market.

3.      The forum will choose through the appraisals the excellent enterprises 
and products, which

 will be displayed on relative government-website repeatedly for free, and also 
display in trademark exhibition hall of Shanghai Intellectual Property Park 
periodically to form the follow-on services for the trademark cultivation and 
publication of the trademarks.

Exhibition Zones:

Fur & Leather Exhibition Zone: Leather , Synthetic Leather, PU Leather, PVC 
Artificial Leather, Cloth Leather, Shoe Leather, Automotive Leather, Furniture 
Leather, Case & Bag Leather, Raw Skins, Fur & Leather, Leather & Wools, Leather 
Goods, Leather Chemical Materials, Leather Fabrics, Leather Clothes, Fur & 
Leather Garments, Finished Good, Half-finished Good, various Leather Case & Bag 
and handbag etc;

Leather Chemical & Raw Material Exhibition Zone: Surfactant, Degreasing Agent, 
Tanning Agent, Retanning Agent, Agents, Coating Agent, Greasing Agent, 
Adhesives, Dip Dyestuff, Metal Complex Dyestuff, Paint, Printing Ink, Plastic, 
Coating Materials, PU Glue, Surface Treatment Agent, Super Glue, Branch 
Grafting Glue, Hardening Agent, Zinc Stearate, Shoe-making Adhesion Agent, Sole 
Cleanser, Colophony Curing Agent RC;

Mechanism Exhibition Zone: Various Shoe-making Mechanisms, Leather-making 
Mechanisms, Case-making Mechanisms, Laser Facilities, Ultrasonic Installations, 
Computer-aided Equipments, Plastic Production Equipments, PU Mechanisms, 
Leather Process Facilities, Case-making Mechanisms, Sewing Equipments & 
Accessories.

Exhibition Fee: 

Internal Enterprise RMB  9800.00/booth                    Indoor Space RMB 
1000.00/�O

Jointed Enterprise RMB 13000.00/ booth                 Indoor Space RMB 
1300.00/�O

Foreign invested Enterprise U.S. 2500.00/booth       Indoor Space U.S.  
250.00/�O

Forum RMB 2800.00/person (including cocktail party, lunch, dinner, tea break, 
presents, information, etc.)

Notes: Standard booth (3m×3m=9�O) contains 9�O carpet, 2.5m high partition 
plate, fascia board with English and Chinese, 1 negotiation table, 2 chairs , 
220V power and 2 fluorescent lamps. Additional 20% charge will be levied if the 
exhibitor chooses the booth with 2 facades; raw space (no exhibition shelf or 
furniture is included) of the exhibition hall will be rented for at least 36 
sqm.)

Marketing and Promotion:  

◆Establish outdoor advertisements in shoe cities, cases & bags & leather 
cities, leather

products cities, costume markets and raw material markets, and invite tens of 
thousands of 

enterprises in association database. Committee will give the news report to and 
the advertising

 in Zhejiang, Guangdong, Sichuan, Chongqing, Hebei, Shandong, Quanzhou, 
Hongkong etc.,

 during the exhibition period to attract more professional buyers to visit the 
exhibition through 

the emphasized propaganda and promotion.

◆Media, including professional websites, magazines, TV, broadcast and newspaper 
at home and oversea advertisement the exhibition information to invite visitors.

◆Convoke press conference, and sent invitation to trade associations, 
institutions, foreign organizations, chambers of commerce and consulates around 
China. Professional buyers and users will be invited to visit and negotiate on 
trade cooperation.

◆300,000 invitations will be printed to invite enterprises, dealers, agent, 
senior purchasers, trade companies and import& export companies for exhibiting 
and visiting.

Expo Publication Advertisement:  

Front Cover              RMB 25000                     Back Cover     RMB 20000

Inside Front Cover   RMB 15000                     Inside Cover    RMB 10000

Head Page               RMB15000                      Color Page      RMB 6000

Black & White Inside Page   RMB 3000               Words        RMB 2000

Center Spread         RMB 10000                             Scroll        RMB 
3000

Outdoor Balloons    RMB  2000                            Archway       RMB 5000

Forum & Speech in Exhibition: Each forum or speech will be charge with RMB 
6800, and organizer will provide room and sound amplification equipments and 
invite experts .

Schedule:  

Forum Before Exhibition: 8th-9th November, 2006

Registration and Arrangement: 8th-9th November, 2006 (8:30 am)  

Date of Exhibition: 10th-12th November, 2006 (9:00 am to 4:00 pm)

Opening Ceremony: 10th November, 2006 (9:30 am)   

Withdrawal of exhibition: 12th November, 2006 (15:00 pm)

Procedures: 

◆Fill the Application Form carefully, then send the form to Exhibition 
Committee by mail or fax after stamping. And deliver, after submitting the 
application form, the total exhibition expense (or 50%) to the appointed 
account of committee within 10 days to confirm the booth.

◆The remaining expense must be paid off before October 10, 2006,  and the booth 
will be arranged in accordance with the sequence of paying. If you come to 
exhibition with several groups, you shall contact with the committee directly 
for arrangement.

◆The deposit will not be refunded if exhibitors cancel the exhibition after 
applying. Invoice will be sent to exhibitors in registration. Committee shall 
be notified that exhibitors need to build the booty by themselves, demand 
special electricity service and rent exhibition tools.

◆Exhibitors have no right to rent or transfer the booth to the third party, nor 
have the right to promote the none-exhibitor by any means.

Exhibition Application Form

                          (Please Fax Back the Form to Committee)

     Date: 10th-12th  November,2006 (Autumn) 

    Location: Shanghai New International Expo Center (No.2345, LongYang Road)

We accept all terms and conditions, promise to pay all the expenses for the 
exhibition, and follow the unified arrangements from Exhibition Organizing 
Committee.

      Exhibitor Information

      Company Name: (Chinese)

                      (English)

      Address:                                              Zip Code:           
     

      Website:                      Principal of Company:             
Occupation:                

      Exhibition Contact:             Occupation/Department:               
E-mail:               

      Mobile:                      Tel:                        Fax:             
     

      Please send Introduction of Company/Product within 200 words to [EMAIL 
PROTECTED] .
     
      Number, Area and Expense of Booth

      Standard Booth:  Qty.              _____         Expense:  RMB            
      

       

      Raw Space: Area Sqm                            Expense:  RMB              
    

      Notes: 

      Standard booth contains 3 exhibition plates, doorhead, 2 flurescent 
lamps, 200V/5A power supply socket, 1 table, 2 chairs, wastebasket.

      Raw space of the exhibition hall will be rented for at least 36 sqm: no 
exhibition shelf and furniture will be contained.

      The display equipments that need hydroelectricity and dynamical 
electricity shall be applied 1 month before exhibition opening. 
     
      Exhibition Advertisement
      Expo Pubulication:  
      □Front Cover   □Back Cover  □Inside Front Cover  □Inside Cover  □Inside 
Color Page

      □Black & White Page   □Enterprise Database

      Conference Hall: 

      □Ticket  □Floated Balloon  □Scroll  □Colored Flag  □Air Archway  □Colored 
Balloon 
     
      Exhibition Content 

      (Please Fill This Blank)
     
      Payment 

      Exhibitor shall pay the booth expense by TT to the appointed account 
within a week after signing the contract, and fax the remittance bill to 
undertaker.

      The remaining expense must be paid off before October 10, 2006. 

      The foregoing expense shall be paid on time. If not, the undertaker can 
deal by itself with the reserved booth.
     
      Beneficiary Company 

      Beneficiary Company: Shanghai Oriental Bund Culture Media Co., Ltd. 

      Beneficiary Bank: 

      022566―Industrial & Commercial Bank of China, An Shan Road Branch

      Account:      1001256609006866828             

      Signature & Seal of Exhibitor:                                Date:       
             

       

       

       

       

      The Blank Filled by Undertaker

      Booth Confirmation:   Booth No.:                      

      Total Expense (Say):                               ONLY

      Signature and Seal of Undertaker:                            Date:        
            

      Address: Room 702, No.7 Building, Intellectual Property Park, No. 2310, 
Yang Shupu Road, Shanghai, China (Zip Code: 200090)

      Tel: 86-21-61211180* 703   61211178         Fax: 86-21-61211178
      Contact: Yanguo Zeng  (86)13801944912     E-mail: [EMAIL PROTECTED]
     


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