Exactly. From WIkipedia (of all places):

^"Pentax is a brand name used by Pentax Ricoh Imaging Company for cameras, sport optics (e.g. binoculars), etc., Hoya Corporation for its medical-related products & services,[1] TI Asahi for its surveying instruments,[2] and Seiko Optical Products for some of its optical lenses.[3]"

The Pentax Ricoh company no doubt incorporates many attributes of the formerly independent Asahi Optical Company including patents, assets, personnel etc. But ultimate decisions about design philosophy, future direction, market placement, etc rest with RIcoh (for cameras). That's OK with me and IMO better than Hoya.

- Mark

On 3/5/2013 10:00 AM, David Parsons wrote:
What he is saying is Pentax doesn't exist as a company.  It's purely
IP at this point.  Hoya bought the Pentax IP, then sold it to Ricoh.
There is no Pentax, it's a brand name owned by Ricoh.

On Tue, Mar 5, 2013 at 8:06 AM, Alexandru-Cristian Sarbu
<[email protected]> wrote:
On Tue, Mar 5, 2013 at 1:32 AM, Mark C <[email protected]> wrote:
On 3/4/2013 12:31 PM, John Sessoms wrote:


Won't be the first time a company NAME lives on after the company is dead
& buried.

As in the case of ....  Pentax?

Mark
FTR, there is a company called Pentax Ricoh Imaging, and it's pretty
much alive ;)

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Best regards,
Alex Sarbu

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