[Strange appositeness....]

full article at
<http://www.guardian.co.uk/business/story/0,3604,419237,00.html>
Greenspan - a guru but not a god

Larry Elliott
Monday January 8, 2001

The ancient Greeks believed their world was ruled by gods and goddesses
living on the summit of Mount Olympus. There was a god of the sea, Poseidon;
a goddess of love, Aphrodite. From this lofty pinnacle, the Olympians
decided the fate of mortals, rewarding the good and punishing the wicked.
They were very like human beings, apart from being endowed with superhuman
powers. But in a world vulnerable to war, pestilence and disaster, the
rulings of the Olympians provided an explanation for when life got tough.

The modern world has its own Olympians. Wim Duisenberg, president of the
European Central Bank, is a new Olympian, as is Horst Köhler, the managing
director of the International Monetary Fund. Mike Moore, director-general of
the World Trade Organisation, is another, along with Bill Gates, Rupert
Murdoch and a host of lesser deities. While there seems to be no candidate
for the new Aphrodite, there is no doubt who is the Zeus in this pantheon:
Alan Greenspan, chairman of the US Federal Reserve.

When he acted last week to cut half a point off US interest rates it was the
equivalent of a thunderbolt hurled down from on high. Such was the faith in
this god of gods that the markets instantly stopped selling shares and began
buying truckloads instead. Greenspan had spoken. All would now be well.

The reaction of the financial markets is fascinating, for two reasons.
First, it is in flat contradiction to the orthodoxy of the past
quarter-century, namely that policymakers have little control over economic
activity, and that when they do try to meddle they do more harm than good.

Yet here we had the situation where the mood in the markets changed simply
because a central banker had loosened monetary policy by half a point. This
belief in the omnipotence and omniscience of technocrats was supposed to
have died out in the mid-70s, but is apparently alive and well in the
dealing rooms of Wall Street and the City.

As John Llewellyn of Lehman Brothers put it recently: "Investors and traders
typically pore over policymakers' utterances with an almost unimaginable
intensity, revealing a belief in the effectiveness of policymaking that the
policymakers, or at least their advisers, rigorously deny."

This does not mean policymakers are powerless. Take the following example. A
government comes into power committed to a policy of "education, education,
education". Three and a half years later, the number of applications for
post-graduate teaching courses is down 16.1% on the year and some schools
are going on four-day weeks. Clearly, there is a shortage of people willing
to sell their labour to the government for the going rate.

The solution is to raise salaries. There is a mismatch between demand and
supply - the culmination of decades in which increased workload and the
decline in teachers' pay have made the job less attractive. In a perfect
market either the salaries of teachers would rise to attract and retain more
or consumers of education would take their custom elsewhere. Given that the
government is a monopoly employer and, for most, a monopoly provider, it can
buck the market.

But the problem can only be resolved by making them work harder, importing
teachers from overseas, cutting the length of the school week, or a
combination thereof. Even then, it is only a short term solution. Teachers
of economics, assuming that there are any left, might like to get their
A-level students to sketch out some demand and supply curves for teachers to
see why this is the case.

Resolving a market failure in education is one thing; assuming Greenspan can
play god is quite another. Increasing the supply of teachers is a
two-dimensional problem; steering the global economy away from recession
involves making sense of the decisions of millions of individual economic
agents. This would be impossible even if they behaved rationally, but they
do not. After the bail-out of Long Term Capital Management in the autumn of
1998, we were assured that the markets had learned their lesson. But this
weekend rumours are swirling around about exactly which US institution
managed to lose so much money that Greenspan was forced to take emergency
action.

The Fed chairman is a clever man, but his attempts to manipulate
macroeconomic policy amount to little more than a shot in the dark. Even in
the days when policymakers were shielded from global events by tariff
barriers and capital controls, it was absurd to believe that by pulling a
few levers the economy could be kept in a state of perfection.

Freed trade

Today, with most of the barriers to trade and money torn down, it is
impossible for central bankers and finance ministers to know what the
effects of any policy move will be. A cut in interest rates should stimulate
demand, but if individuals and firms believe the move is a portent of hard
times, it may encourage them to save, rather than spend. Even if it does
boost demand, some of the additional spending may leak out in the form of
higher imports.

Greenspan knows this. The Fed is privately putting it about that the rate
cut was not prompted by signs of distress but by the need to reassert its
psychological hold over the markets. This has the ring of truth about it.
Greenspan's one real weapon is his ability to generate confidence,
particularly among those who are the true believers in the myth of his
invincibility - the practitioners in the financial markets.

But as with the ancient Greeks, the time comes when faith starts to wear
thin. It is becoming clearer that the US faces two structural problems -
overinvestment by companies and an orgy of debt-financed spending by
consumers.

Over-investment explains the spate of recent profit warnings, an
intensification of a trend that has been under way for two years: the fact
that too much of the capital spending during the heady days of the boom was
not profitable. This explains why inventories are piling up and why the real
long-term threat to the US is not inflation but deflation.

Up to a point, the extra supply has been soaked up by consumers' live-now,
pay-later approach, but this only works when lenders and borrowers are
willing. When banks are reluctant to extend credit and consumers are trying
to rebuild their savings, cutting interest rates is - to coin a phrase -
pushing on a piece of string.

The Fed was right to cut rates, and there will be further cuts before the
year is much older. But to believe anybody is really in control of the
global economy is as fanciful as believing that winter begins when
Persephone descends into the underworld. That may be a scary thought, but it
is the way that it is.

[EMAIL PROTECTED]


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