[Easily the strangest story in the past year for those following in
the WSJ and elsewhere]


http://www.businessweek.com/printer/articles/157438-how-brazils-richest-man-lost-34-dot-5-billion


How Brazil's Richest Man Lost $34.5 Billion

By Juan Pablo Spinetto, Peter Millard, and Ken Wells October 03, 2013


Eike Batista stands at the center of a specially built air-conditioned
stage on his 22,000-acre-plus Açu port project, a massive oil and
iron-ore shipping complex about 200 miles north of Rio de Janeiro.
He’s beaming, flashing victory signs. He has on an orange-and-gray
racing jacket of the type he wore as a champion speedboat racer two
decades before. It clashes badly with his bright pink tie and gray
pinstripe suit, but he doesn’t appear to care—in fact, the loud
ensemble only serves to highlight a faux oil-stained handprint across
the jacket’s left pocket—a corny hint about why he’s asked everyone
here.

It’s a cloudy April afternoon in 2012, but Batista is full of blue
skies and endless vistas. To date he’s founded five publicly traded
companies and is soon to launch a sixth. His personal wealth is
estimated at $34.5 billion; most of his enterprises are managed under
the umbrella of a holding company bearing his initials, the EBX Group.
At 55, he’s Brazil’s richest man—and the eighth-wealthiest man on
earth.

With him onstage is a roster of Brazil’s political and business elite:
President Dilma Rousseff, Rio Governor Sérgio Cabral, and Mines and
Energy Minister Edison Lobão. The audience of 400 includes foreign
corporate luminaries such as Kim Jung Rae, co-chief executive officer
of Hyundai Corp. Batista has gathered them to show off Açu, which he
predicts will be the largest port in the Americas. He also wants to
share some good news. His oil company, OGX Petróleo e Gás, has begun
production on what he describes as a “new frontier” of petroleum 37
miles off the Brazilian coast. “This is an historical moment,” says
Batista. “It’s the first time an independent Brazilian company has
produced offshore oil.”

That Batista, new to the oil business, had brought in wells gushing
with crude was the sort of announcement investors had come to expect
of him. At that moment, Batista embodied Brazil’s decade-long economic
expansion, and for international investors wanting a piece of the new
Brazil, he could do no wrong. Many of those investors were American.
BlackRock (BLK), the world’s largest money manager, had bought
millions of OGX shares. Pimco (ALV:GR), manager of the world’s largest
bond fund, owned $576 million in OGX bonds. General Electric (GE) took
a 0.8 percent share in EBX valued at $300 million. Brazilians “should
be very proud” of what Batista and OGX had achieved, said Rousseff,
sporting her own orange OGX jacket onstage at the Açu port. “OGX has a
big contribution to make in the offshore oil production of Brazil.”
Batista, in an interview a few days later with investment conference
host Michael Milken in Beverly Hills, declared Rousseff’s appearance
at his port not simply a feather in his cap but also “a major event
for Brazil.”

To say Batista overreached would be to seriously undersell what has
happened in the 18 months since that self-regarding presstravaganza of
hubris and magical thinking. In what is shaping up to be one of the
largest personal and financial collapses in history—if not the
largest—Batista may be nearing bankruptcy. On Oct. 1, OGX missed a $45
million interest payment on bond debt it had racked up during its
rise. Batista has sold his planes and his helicopter, and creditors
are arguing over the remains of his companies. He’s no longer on the
Bloomberg Billionaires Index and has become the butt of jokes in
Brazil. One suggests that Pope Francis plans to return to Brazil soon
and will again be visiting the poor, including Batista.

Batista declined to be interviewed for this story, but journalists are
not the only ones asking questions. Brazil’s securities regulator has
started an investigation into Batista and OGX after an investor
alleged that Batista dumped 126.7 million OGX shares just before the
company scrapped projects and warned that it may stop pumping crude
next year. In a July op-ed for Brazil’s Valor Econômico newspaper,
Batista said he would honor all of his obligations. In that same
article, he put some of the blame on his auditing firm and executives
for unreasonably building shareholder expectations. The company has
denied it gave faulty advice. Once a staple on the airwaves and in
print, Batista has mostly gone silent.

Rare is the person—at least until recently—who meets Batista and is
not seduced by his supreme self-confidence. As Daniel Lamarre, CEO of
Cirque de Soleil, said when announcing a partnership with Batista’s
IMX entertainment venture in 2012: “He is alone in his league.”

Batista has always been the leading chronicler of his own legend. He
has long liked to tell the story of how as a teenager in Germany, he
dreamed of becoming wealthy on gold, and how those dreams came true.
At one point, a clairvoyant advised him to go to Machu Picchu, the
ancient Inca site in Peru, and gaze at the sky at a certain hour,
saying it would bring him luck. “Seems that it worked,” he told
Brazilian TV host Jô Soares in May 2011. It’s all part of a mystical
streak he embraced, and peddled. His company names all end in X—EBX,
OGX, MMX. In his numerology, X stands for the multiplication of
wealth.

Batista was born in Governador Valadares, these days a town of about
260,000 in Brazil’s mining state of Minas Gerais, but spent his teens
in Europe with his family, hopping from Geneva to Düsseldorf and
Brussels as the career of his father, Eliezer Batista da Silva, took
off. The elder Batista is a polymath who speaks seven languages, and a
giant figure in the industrialization of Brazil. In the early 1960s he
ran Vale do Rio Doce, at the time the government-owned mining company,
transforming it through his two stints as CEO into the world’s largest
iron-ore producer. Known as Vale today, it’s valued at more than $80.6
billion.

Eike Batista studied metallurgy and returned to Brazil in 1980. At the
time, thousands of pick-and-shovel peasant miners known as garimpeiros
were pushing into the Amazon to look for gold in the jungle. Batista
joined the rush as a gold buyer but soon started applying industrial
mining to the tracts the peasant miners were working by hand.
Arranging financing through a contact of his father’s, Batista went
from a 24-year-old bartering gold nuggets to a 30-year-old buying and
selling gold mines.

In 1983, Batista and his backers took over Treasure Valley
Explorations, a small company trading on the Toronto stock exchange,
and renamed it TVX Gold. As CEO, he developed successful mines in
Brazil, Canada, and Chile. By 1996 the company was valued at $1.7
billion. He married a Playboy centerfold—Luma de Oliviera—and had two
sons, Thor and Olin, named after Norse gods. (The couple divorced in
2004.) Journalists visited him at his marble-clad home high above
Rio’s glittering beaches, marveling at the palatial swimming pool, the
two home theaters, and “a vista fit for a king.”

Trouble soon arrived, however, with an ill-advised effort to develop a
gold mine in Greece that drew huge public opposition over the
potential environmental impact. Bogged down in Greece, he pressed
ahead with mines in Russia and the Czech Republic, projects that
failed on tumbling gold prices and what Batista would later say was
his poor choice of managers. By the time he resigned in 2001, TVX,
which had once been worth $1.7 billion, had lost more than 96 percent
of its value. It was eventually sold to Kinross Gold (KGC) in 2002 for
C$875 million ($847 million).

Batista might have been finished but for an oncoming boom that would
favor a specialist in resources. Brazil in 2002 entered a period of
economic expansion under President Luiz Inácio Lula da Silva, and the
next commodities rush was on—this time for oil. “Lula,” as he’s
universally known, enacted free-market reforms that created the
highest Brazilian growth rates in two decades and helped the country
avoid the worst of the 2008 recession. No one benefited more from the
economic miracle than Batista.

In 2001 he started a thermoelectric venture in the north of the
country, which grew into the utility company MPX Energia, and in 2005
an iron-ore project. Both became public companies.

In July 2007, Batista announced the creation of OGX, which would
explore for and produce oil offshore, with early backing from the
Ontario Teachers’ Pension Plan and the billionaire Ziff brothers from
New York. He did not appear worried about his inexperience in oil and
gas exploration and development. He would hire the knowledge he
needed, starting with executives from Petrobras (PBR), the
state-controlled oil company. Among those he lured from the company
was Paulo Mendonça, its exploration chief, whom Batista came to call
Dr. Oil. With Mendonça at the helm of OGX, Batista boasted that he now
had a “dream team” that would discover deposits that Petrobras had
missed.

OGX entered the business aggressively. In November 2007 the company
bid at a government offshore oil lease sale, paying $1.3 billion for
21 blocks, seven in what is known as the Campos Basin, off Rio state.
The bids for the leases in Campos, which holds 80 percent of Brazil’s
output, startled his competitors. OGX offered double what Petrobras
was offering for four Campos tracts and outbid Anadarko Petroleum
(APC), an offshore specialist, fourfold on another.

“They went in and paid massively; they put multiple times what anyone
else put on the blocks,” recalls Rebecca Fitz, an analyst with
Washington-based PFC Energy. “They needed to have extraordinary
success to recoup. The high bid kind of forced the hand to begin with.
They were showing the world they could beat everybody.”

In 2007, Batista purchased a 177-foot-long cruise ship, which he
converted to a private yacht and overhauled to run tours and host
parties in Rio’s Guanabara Bay. Aboard the Spirit of Brazil VII, he
threw parties where he entertained Brazilian soap-opera stars and
courted the press. Never shy of displaying wealth in a country with
vast income disparity, Batista would also be photographed with his
$500,000 Mercedes-Benz SLR McLaren parked in the living room of his
mansion in Rio’s Jardim Botânico neighborhood. (In June, Thor Batista,
now 21, was convicted of involuntary manslaughter after killing a
cyclist while driving the McLaren at night in a low-income Rio
neighborhood. He has appealed the conviction.)

A few days after Batista took OGX public in June 2008, oil hit a
record $145.30 a barrel. The initial public offering raised 6.7
billion reais ($3 billion), making it the biggest in Brazilian
history. “You can see why everybody wanted to jump on the train,” says
Ruaraidh Montgomery, a senior analyst at oil and gas researcher Wood
Mackenzie. OGX announced it was aiming for more than 1 million barrels
a day by 2019—which would have amounted to almost half of Brazil’s
total output. They announced potential resources of 4.8 billion
barrels, more than a third of Petrobras’s proven reserves. OGX had yet
to drill a single well.

Batista’s super port at Açu was the capstone of his master plan—a
virtuous cycle in which shipping unit OSX Brasil paid rent to his LLX
Logistica unit, while OGX produced natural gas for MPX Energia, which
would supply electricity for his iron-ore mines. “If the port wasn’t
mine, the port guy would charge me half of my profits,” he said in an
interview with a German journalist. “You better control the whole
system.”

As the economy cruised along, investors who wanted in on the Brazilian
miracle came to Batista. His investors would include not only
BlackRock, Pimco, and GE, but also Abu Dhabi’s sovereign wealth fund,
Mubadala Development, IBM (IBM), and even ExxonMobil (XOM), which
teamed up with OGX on bids for offshore oil leases. (Mubadala says it
remains in “close discussions” with EBX. The others declined to
comment on their investments in Batista’s ventures.)

By the end of 2010, careful observers might have noticed some odd
signs about the Batista empire. For one, Batista was publicly peddling
a stake in the Campos Basin to the Chinese and other possible buyers
yet finding no takers—this at a time when Beijing-based Sinopec Group
was willing to pay $7.1 billion for a 40 percent stake in Spanish oil
giant Repsol’s (REPYY) Brazilian operations. Management at the time
called that a positive development, saying it could get a better price
after additional exploration unveiled more hydrocarbon riches.

In April 2011, OGX released a report by independent auditors that
startled investors. Reserves in the company’s fields looked less a
sure thing than earlier reports indicated, with a good portion of them
marked down as “prospective” instead of “contingent.” Essentially,
recoverable reserves simply were not as certain as they once seemed to
be. The stock fell 17 percent, the most in two and a half years, and
OGX would never recover to the 20-reais level traded early that year.
An historic unraveling had begun.

Unable to find drilling partners, Batista and OGX in May 2011 turned
to the bond markets and—despite concerns about its reserves—the “smart
money” poured in. The company raised $2.6 billion for its exploration
campaign and began to tout a 100 percent success rate on its Campos
test wells. A year later, after its own analyses showed most of the
crude it had discovered was locked in complex subsea geologic
formations that made it difficult to pump out, OGX revised its claims
to say it thought 87 percent of its drill sites would be producing
oil.

Many oil companies would have stayed quiet in this period so as not to
be accused later of inflating expectations. Several of his top
executives are believed to have advised Batista to tone down the
promises. Batista, according to people working with him at the time,
couldn’t help himself.

One longtime associate with knowledge of Batista’s operating style,
who asked not to be named because he is not authorized to speak, says
caution and patience aren’t Batista characteristics. “Eike is a
trader, not a project builder,” he says. “He set goals that should
have taken 5 to 10 years to achieve but was managing them as if he
were running the 400 meters.” Batista also doesn’t like bad news,
according to this person. “Management was structured in a way that
there was incentive to take only good news to Eike because he had a
tendency to shoot the messenger,” he says.

In January 2012 an initial production report that might have
disappointed some companies caused celebration at OGX. The report on
the first well showed flows in the middle of the company’s
expectations, at 15,000 barrels a day. The results had Batista and
“Dr. Oil” popping champagne corks while technicians opened the valves
remotely from Rio and webcams delivered pictures to the world. When
his executives cautioned him about overselling these results,
Batista’s reply was always the same: He preferred to rely on the
opinions of Mendonça. But even Dr. Oil could do little to help, which
may explain why he was nudged out of OGX in June 2012. He stayed on
briefly as an EBX adviser before severing ties with Batista in August
of that year. Mendonça declined to be interviewed for this story.

“I’m not sure how much Paulo Mendonça pushed it, or how much was Eike
Batista, but it was a big mistake,” says Wagner Freire, a former
exploration and production manager at Petrobras during the time
Mendonça was an exploration executive. “They were very optimistic;
they didn’t look at the conservative side of the argument. You’re
starting in a very difficult area. You can’t extrapolate and say you
have big reserves.”

OGX began to hit snags as it replaced the drilling rigs with
production platforms that would pump the oil out, taking almost a year
longer than its most optimistic forecasts to get its extraction
operations up and running. For Batista this was nothing that more
money couldn’t solve, and he headed again to the bond markets. In
March 2012, OGX raised an additional $1.1 billion. That same month,
however, output at the company’s first well in the Tubarão Azul field,
part of the Campos Basin, dropped to 10,000 barrels a day, the low end
of what Batista had estimated.

Despite the setback, Batista maintained a buoyant facade. At the end
of March, EBX announced that after a year of quiet negotiations the
Abu Dhabi sovereign wealth fund Mubadala was investing $2 billion for
a 5.63 percent stake in EBX. The investment meant not only that one of
the world’s largest investing funds was entering Brazil by buying into
Batista’s strategy, it was also backing a valuation for EBX of about
$35 billion.

Always a pitchman, he told Bloomberg News a few hours after announcing
the Mubadala deal that he was looking to sell another stake for about
$1 billion to another sovereign fund. “Imagine me getting my engine
and adding another turbocharger,” he said during the interview. In
public, he all but promised he would be the world’s richest man by
2015 and be worth $100 billion by 2020. At the end of April 2012,
Batista would tell Bloomberg TV that his companies were sitting on
$1.5 trillion of “underlying assets.” That amounts to the entire
estimated value of all the mineral assets in Mongolia.

Elsewhere, he dropped hints about new deals. One day he was
considering bringing in an “industrial partner,” the next he was
saying another sovereign wealth fund wanted in on EBX. In May he told
Rio journalists that he was in talks with groups from the U.S. and
Asia to sell a 2.8 percent stake of EBX for about $1 billion and that
he hoped to reach an agreement “in 63 days.” His lucky number, he
explained, was 63.

Brazilian growth slowed in 2012, and Batista’s fortunes followed. On
June 26, OGX announced that well pressure at the Tubarão Azul field
had faded and that “ideal” production at its first two wells would be
about 5,000 barrels a day—75 percent less than expected. It was a
number that could not be spun. Shares fell about 45 percent in two
days, and OGX bonds began a free fall as analysts cut ratings.

It only got worse. OGX brought in a new CEO who hired U.S. oil-field
services company Schlumberger (SLB) to review the mountain of data
from its drilling campaign, says a person who helped set up the
contract but isn’t authorized to comment on it. An eight-month study,
says this person, showed the wells were basically duds. With that
knowledge, OGX would announce it was abandoning a group of fields,
turning back some of those expensive leases to the government. The
well that started at 15,000 barrels a day would be shut in 2014. If
OGX fails to pay off its $3.6 billion in bonds it would be among the
largest corporate defaults in history.

“It’s stunning. There’s a maxim: Never drill with debt,” says Michael
Roche, an emerging-market strategist at broker-dealer Seaport Group.
“I’m sure the bond managers who suffered the most losses say ‘I’m
never again going to lend to an oil company that’s not producing oil.’
”

Batista has been spending the last few months shrinking his empire by
relinquishing control of his most promising units; renegotiating debt
with his banks and creditors, including Mubadala; and seeking to avoid
the bankruptcy of his most problematic venture, OGX, which has total
debt 11 times larger than its market value. He’s cut his stake in MPX
Energia, the utility company. E.ON (EOAA:GR) is now the largest
shareholder in the company, which has been renamed Eneva. In September
he ceded control of the Açu port complex to EIG Global Energy Partners
and announced an agreement to sell an iron-ore port to a joint venture
between Mubadala and commodities trader Trafigura.

These days, Batista is melancholic and dazed and yet still craving the
kind of attention he once commanded, according to people who have seen
him in recent months. He told the Wall Street Journal in an interview
published on Sept. 15 that he would make a comeback, mentioning the
example of billionaire entrepreneur Elon Musk, founder of PayPal
(EBAY) and electric car maker Tesla Motors (TSLA).

“Mr. Batista continually said, ‘Don’t bet against world-class,
idiot-proof assets,’ but it appears the assets were neither
world-class nor idiot-proof,” says Greg Craig, a Telluride (Colo.)
investor who holds shares and bonds in OGX and has investments in
other Batista enterprises. “They called themselves conservative in
their results and plans yet turned out to be either disastrously wrong
or dishonest.”

The Spirit of Brazil VII is no longer moored in Rio de Janeiro. A ship
broker familiar with the market reports that EBX has considered
selling it for scrap.
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