ok, I have put the first suggestion. I can try the other one too… as you prefer :)
Esteban On 30 Apr 2014, at 18:04, Sean P. DeNigris <s...@clipperadams.com> wrote: > One of Simon Sinek's core ideas is that people "buy" your product because > they believe what you believe, and that the why needs to come first to suck > them in. > > Until we decide on the perfect wording, I would at least: > - change the heading from "The live programming environment" to "The > immersive programming experience" > - combine the top section and the why section into: > "Pharo gives you immediate and total control over your programming > experience. Focused on simplicity, cleanness, and immediate feedback, it is > a pure object-oriented programming language <italics>and</italics> a clean, > beautiful, innovative environment (think IDE and OS rolled into one). It is > open source and available for Mac OS X, Windows and Linux. > because: > - it puts the why first > - someone on reddit specifically said that "environment" doesn't really > clear anything up for them; thus "(think IDE and OS rolled into one)" > - moves the most nitty gritty implementation details to the rear (e.g. > platform support) > > But I would seriously consider my other suggestion (the one starting with > "Do you want total, immediate control..."). It may sound a bit cheesy with > our engineer hats on, but I've had a lot of marketing/branding training, and > bold, emotionally appealing stuff like this is pure gold. > > And for the release snippet, I would change from: "Pharo, the programming > language, live IDE and core library has a new release!" to maybe "Pharo - > the programming language and core library immersed in a live IDE (all > written in itself!) - has a new release!" to highlight the key points > > > > ----- > Cheers, > Sean > -- > View this message in context: > http://forum.world.st/New-Website-online-tp4757241p4757278.html > Sent from the Pharo Smalltalk Developers mailing list archive at Nabble.com. >