Collapse of US auto sales points to deep recession
By Jerry White
5 November 2008

Sales of new vehicles in the US plummeted in October as consumers—hit
by growing unemployment, falling income and tighter credit—sharply
reduced purchases of cars and trucks. Sales fell by a staggering 31.9
percent last month over the previous year in a further sign the US
economy has entered a deep and protracted downturn, threatening the
jobs of millions of working people.

Sales fell below a million for the second straight month to the lowest
level since January 1991, according to Autodata Corp. At the current
rate, automakers would only sell 10.56 million cars and trucks in 2008—
down from 16 million in 2007—the lowest number since 1983, when the US
economy struggled to emerge from the slump of the early 1980s.

Adjusted for increases in the US population, last month was the worst
since World War II, GM sales analyst Michael DiGiovanni told
reporters. “This is clearly a severe recession,” he said.

General Motors—which is seeking a government bailout to avert
bankruptcy and expedite a merger with number-three US automaker
Chrysler—suffered a 45 percent decline in sales. Chrysler sales fell
by 35 percent and Ford’s fell by 30 percent. The sharp falloff also
hit top-selling Japanese-based carmakers. Toyota saw a 23 percent
decline despite offering zero percent financing; Honda’s sales dropped
28 percent.

Further production cutbacks and the layoff of another 10,000
autoworkers over the last two weeks contributed to another drop in
overall output at US factories. The Institute for Supply Management
reported its manufacturing-activity index fell to a 26-year low in
October. In addition, the Commerce Department reported that factory
orders fell 2.5 percent in September from August levels, much worse
than the 0.7 percent drop analysts had predicted.

As a result of falling demand from steelmakers—a key supplier for all
manufacturers—production at 17 of the nation’s 29 blast furnaces is
being shut down. “We’re dealing with a situation that could develop
into another Great Depression, if not handled properly,” Daniel
DiMicco, chief executive of Charlotte, North Carolina-based steelmaker
Nucor Corp., told the Wall Street Journal.

The Detroit News reported auto executives expect the market to get
even weaker and are bracing for a protracted slowdown. Ford economist
Emily Morris said, “If we believe that the third quarter was not the
bottom for the economy, it’s likely that the third quarter will not
have been the worst for industry sales either,” she said.

With workers facing increasing economic insecurity, consumer
confidence fell in October to its lowest level since 1967, when the
Conference Board, a New York research group, began keeping records.
After years of accessible car loans, the drying up of credit has hit
the automakers hard. GM’s financing arm, GMAC, is reportedly offering
loans only to customers with top credit scores. In many areas of the
US, only a third or so of all customers would qualify for loans, a GM
spokesman said.

One or more of Detroit’s Big Three automakers are not expected to
survive the crisis. Last week, rating agency Moody’s downgraded
Chrysler and GM debt for the second time in three months, as well as
the debt of Ford’s lending arm, citing “the pace and severity of
erosion in the U.S. automotive sector” and suggesting the companies
might have difficulty remaining solvent through 2009.

The decades-long collapse of the US auto industry is one of the
sharpest examples of the decline of American capitalism. In the 1970s,
US carmakers controlled more than 80 percent of the US market, with GM
selling more than half the cars. By 2008, Asian- and European-based
carmakers accounted for 51 percent of US sales.

Faced with falling market share and profits, the auto executives
carried out an unrelenting attack on the jobs and living standards of
workers, which continues to this day. GM, which employed 350,000
unionized workers in 1970, now has fewer than 70,000 blue-collar
workers. Entire cities, such as Detroit, Flint and Dayton, Ohio, have
been ravaged by plant closings and mass layoffs.

The anticipated merger between GM and Chrysler would result in the
shutdown of dozens of factories and the elimination of 50,000 jobs at
the two companies. Tens of thousands more would lose their jobs at
auto parts suppliers and related companies. In the face of these
attacks, the United Auto Workers union (UAW) has openly collaborated
with the employers against its own members. (See “GM-Chrysler merger:
United Auto Workers union prepares another betrayal.” )

The downturn has spread throughout the economy. On Tuesday, lumber and
building material supplier Louisiana-Pacific reported wider third-
quarter losses, as the slumping housing market has undercut revenue.
The Nashville, Tennessee-based company has closed sawmills, reduced
production at other facilities and slashed hundreds of jobs.

For the fourth quarter, the company anticipates that most of its mills
will be down for more time than they will operate. Chief Executive
Richard Frost said, “The declining activity in the housing market, in
both new construction and repair and remodeling, caused lower demand
for our products at very challenging price levels. Business fell off
even harder in September and remains basically paralyzed as a result
of the banking and financial market crisis.”

Computer maker Dell—which is now completing plans announced last year
to cut 8,900 jobs or 10 percent of its workforce—announced Tuesday
that it will outline a new series of cost-cutting measures. These will
include a hiring freeze and offers of voluntary severance packages, as
well as one to five days’ compulsory vacation without pay, according
to a Wall Street Journal report

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