Carl Z. wrote:
<<Radio formats continuing to tighten, and video channels have pretty
narrow formats to begin with. Getting a song on a hit soundtrack is one
of the better ways of getting mass exposure these days, and it behooves
any artist with the means and interest to get on one. >>
There was a very interesting show on MTV I caught the other day (called "ultra
something") where they talked about how many bands don't really make any
money! Anyway, they discussed the lucrative aspect of finding yourself on a
soundtrack!
I do recall hearing that Luna made $30K for that CK1 ad...and of course, we
all remember the thread about Pat McDonald "not selling out" to Burger King or
whomever...
Paul