I agree with you as well, Dana. The value of word-of-mouth has never
been higher than now. But I've also noticed the kind of backlash you
imply. Last year's sensation is passe quicker than ever. What are the
odds of Justin Bieber being a "where are they now?" in five years?

The other implication is also not new, and an amplification of what
we've seen for awhile. There is a huge pressure on writers and other
artists to be prolific and kept the public supplied with new product.
Back in the Golden Age of mysteries, publishers were so absolutely
convinced that readers wouldn't buy more than two books a year by an
author that the biggest names - Ellery Queen, John Dickson Carr, Erle
Stanley Gardner - who were capable of four or more books a year had to
adopt pseudonyms to cover their alternate series. I always wondered
about the logic of that. Whether it was ever true, it's obviously not
now. Docking almost certainly was aided by putting eight books into
play at once for people to find after they read one book and liked it.
That couldn't have happened in the print world in the past, and I
can't think of much like it in the present.

Can she keep up with the continue pressure to provide output? Romance
and children's authors are certainly current models for producing
books at the rate of one a month and satisfying an audience. It would
kill me, but there are hundreds of genre authors who've done it.

My concern is that this has become the expectation in print and will
become ever more crucial electronically. Who do we remember favorably
out of the pulp age when these expectations were also in play? People
like Dashiell Hammett and Raymond Chandler, who had tiny outputs by
almost any standard. What happens to the authors who are not prolific
and not among the top few in their genre in quality? This development
appears to hurt the midlist more than ever.

Are alternatives viable? The New York Times had one of their patented
"new trend" articles this week. (The Times finds new trends every
other day, it seems, and lots of outlets mock them because whenever
they find two of something they proclaim it to be a hot new trend.)

http://www.nytimes.com/2011/02/28/business/media/28bookstores.html?_r=1&scp=5&sq=books&st=cse
Publishers Look Beyond Bookstores

Is this really a trend. And if it is, how can it be exploited?

Steve

-- 
You received this message because you are subscribed to the Google Groups 
"R-SPEC: The Rochester Speculative Literature Association" group.
To post to this group, send email to [email protected].
To unsubscribe from this group, send email to 
[email protected].
For more options, visit this group at 
http://groups.google.com/group/r-spec?hl=en.

Reply via email to