On Apr 8, 2011, at 9:17 AM, Bruce Baker wrote: > On Fri, Apr 8, 2011 at 10:15 AM, Tim McNamara <tim...@bitstream.net> wrote: > > On Apr 8, 2011, at 8:55 AM, Bruce Baker wrote: > > > Timberland has three styles of bicycling shoes for this spring. Check out > > this url. > > http://shop.timberland.com/category/index.jsp?categoryId=11322919 > > > > I just bought a pair of the Mens Eartkeepers City Biking Leather Oxford. > > Should get them today. > > "Pedal Flex" is not a name calculated to appeal to many cyclists... > > Did you watch the video. They flex while walking but remain stiff when > flexed in the opposite direction....
Nope. The simple point being that if they want to market their product to cyclists, "Pedal Flex" is not an instantly appealing name. Their marketing department may not understand their target market very well, "flex" commonly being considered a bad thing by the majority of serious cyclists. If people have to watch a video to understand what the name means, the name was not well chosen. This is marketing 101 stuff. -- You received this message because you are subscribed to the Google Groups "RBW Owners Bunch" group. To post to this group, send email to rbw-owners-bunch@googlegroups.com. To unsubscribe from this group, send email to rbw-owners-bunch+unsubscr...@googlegroups.com. For more options, visit this group at http://groups.google.com/group/rbw-owners-bunch?hl=en.
