On 10-May-07, at 7:36 AM, Francisco Lobo wrote:

> Can someone lay-out a summary of what was announced on RB World 2007?
>
> Is SwordFish coming soon? No?...  New version?  ANYTHING PLEASE! Im
> starving for news :)

Update 09:10 - Ok, It has started. First presenter Geoff Perlman.

Update 09:13 REAL looks forward to REAL World. Talk to staff, don't  
be shy. Release every 90 days, Geoff thinks it is great. April 2006  
release, the cools stuff in it. July Release 3, more cool stuff.  
October release 4, importnat release, universal binary stuff. January  
release he thinks is really cool too. April release 2, incremental  
compiling, and he will talk more about that. Within 90 days release  
3. No info on it.

Update 0914 - 22k linux users substantial user base increase.
French version, chinesse and Japanesse versions release. Supports vista.

Update 09:16 - only company other than apple that compiles universal  
binaries. Only company in world to compile for Linux.

Update 09:18 - Cocoa looks like it is still part of the roadmap.  
Carbon is still being worked with.

Swordfish is being re-examined in light of web 2.0

Swordfish Update:

Talked with Matt about the Keynote mixup on Swordfish, here is the deal:

Swordfish was always meant to be a Web 1.0 kinda addition to  
REALbasic, problem is, customers always thought that it was going to  
be a Web 2.0 kinda thing. Swordfish is *not* dead, and what they are  
planning for it to actually be a Web 2.0 addition.

Update 09:19 - Incremental compiling - being shown how it works by  
showing us the compiling of a realbasic release.

Betas are built with the version of the beta.

Update 09:20 - Saw a copy of realbasic compile itself (Kinda cool).  
took 20 seconds without incremental compile. 6 seconds with  
incremental compile. 3 times faster.

Update 09:23 - Highest sales in company history. Geoff is really happy.
How has the industry changed? Geoff is telling us. Looks like  
distributers are being phased out. No more local distributers.

Geoff wrapped up. No sweat.

Update 09:25 Pierre Groleau has been intro-ed. Talking about the  
problems of getting software into worldwide hands. I feel his pain.  
95% of questions asked, answered in 24 hours. I need to move to  
Europe. They are working the press in the EU. Sticking REALbasic in  
magazines. I hate those things. I guess they work though.

They are going to Apple Expo Paris and Mac Expo UK. Advertising on EU  
Centric Websites. The UK website is gettting screwed by people  
looking at the US website. Come on guys, there is a difference.

update: 09:30 - Website translated in tons of languages. People feel  
confident because of it. Online store, able to sell to anywhere, in  
whatever currency. People are comfortable. Increased sales in France  
by 300% Exhuberance!

Education is the future of REALbasic. Poland is the main success, 8k  
licenses in schools there. Get ready for Polish programmers!

update: 09:33 - He has wrapped up. Good applause.

Update 09:34 - REAL SQL Server talk. Easy to install and  
administrate. Depend on it. Reasonably priced. Geoff talking about  
forum user moving to REAL SQL Server. Up and running with no docs in  
5 minutes. Goeff is Happy. REAL SQL Server is Multi-Core compatible.  
Feedback system is powered by REAL SQL Server. 2.4 million queries a  
month. 1 query every second for every hour for 15 months. Lots of  
gasps. Less than .009% of downtime in 15 months.

Update 09:40 - REAL SQL Server. Bottom line, REAL SQL Server rocks.  
Pretty graphs. No data to look at, but I trust Geoff. All of REAL  
SOftware is run 100% on REALBasic developed stuff. (What about word  
processing?)

Adds support for PHP, Universal Binaries, ODBC Driver, C SDK, Current  
Data Type, Full-Text Searching (Geoff is exicted abut Full-Text  
Searching), Military grade encryption added.

Pricing being talked about. No 5 connection server pricing. Unlimited  
pricing dropped to $500.00 people interrupt Geoff by clapping.  
(Happiness and high fives all around!)

Bottom line, Geoff is really happy and excited about REAL SQL Server.

Update 09:50 - Conference Changes. Feedback used and implemented.  
Wireless internet Everywhere! Surveys online. Geoff has chicken  
scratch for writing. They need conference feedback (You people can  
ignore it cause you bailed on us), We got collared shirts, Geoff is  
posing with it. And he thinks he looks good. Personally I thought he  
should be wearing a gold shirt (ala, Captain Kirk), but you know...  
Oh and we are having Dinner at the best BBQ joint in Austin, Geoff is  
promising live Entertainment. I think it might be Mars and his band!  
(Shoot, I would pay to see that!) Jerry lee is going to pimp out his  
book with signed books, I am all over that. Geoff is hawking licenses  
and support plans and docs.

Update: 09:58 - letting us know what is going on today, telling us  
not to be late for dinner. Ok Dad! (He expects us to walk to Stubbs  
BBQ, is he crazy?)

Thanking Novell and the rest of us. Oh and apple to for providing the  
computers and hardware. Second Oh, he is buttering us, the attendees  
up. We are so cool. People who didn't come, not so much.

Lots of applause, no major gaffes.

Update: 10.00 - Customer success stories. John from Clarity label  
Software speaking first. Cross platform legal software. I clapped out  
of fear of being sued. REALbasic Evangelism. He is a good speaker,  
actually kind of interesting. Software for court reporters, why they  
need it, what they do with it. Caught his competitors off guard. I  
could sense a cackle forming in the back of his throat. Software for  
attorneys, helps them be really, really efficent during the discovery  
process. Again, interesting. They have a free viewer for download, I  
*need* to read that user license. Ah, and he imports and exports all  
competitors formats. More chuckles. Transcript, exhibit and video  
presentation software all done in REALbasic. He did an amazing job.  
Lots of real applause, I didn't see if he handed out cards.

Update 10:10 - Doug Lyman from AltaPoint Data sytems is up next.  
Whoa, he does Practice managment systems (Gotta talk to him). EMR and  
Exam room stuff. Collabaration and lab interface. Laptop  
Synchronization. I want to hear what he says about paper record  
incorporation. He likes the Mac platform (Who in their right mind  
doesn't?)
Looks like a great product I will have to talk to him.

15 minute break people. Back in a few.

Update 10:40 - Dax DaSilva - Cool guy, does POS software -  
LightSpeed2, mac OSX exclusive ( I think it depends on carbon alot,  
from what I was talking to him about last night). Looks like Itunes,  
I think Apple might sue him - it looks that good. It does online  
sales also. Might be able to do something with RBLibrary with this.  
Lots of cool features. Dax is a good public speaker. Pushing the RAD  
of REALbasic. More cackles at the slow competition. Ok, Apple likes  
Lightspeed2, whew, lawsuit averted. Dax has been an RB user since  
1.0, he looks like he is 12. (Ok, a 12 year old with a beard). Uses  
MonkeyBread plugin. And Einhuger stuff. Uses on-Target reports. (uses  
Openbase (boo)). He seems happy, but obviously could be much happier  
with REAL SQL Server. Getting a tour of Lightspeed 2,*very* mac-ey  
looking. Supports tons of hardware. Dax has videos to show. Amazing  
this was all done in REALbasic. I mean, really amazing. Great  
applause, Dax looked happy.

Update 11:00 Paul MacKay from Novell talking now. Going to show a  
marketing video. Yikes! Sorta looks like an Apple commercial. Any  
commercial with a big foam finger is gonna be good. Cute girl as  
linux. Chuckles. Nerds like cute girls. Paul is going to tell us why  
we want to develop for linux. More excitment! Novell SUSE Linux. 93%  
market to Windows. 6% market to Apple. 1% to Linux. Sign me up for  
Linux Development! Paul, you are out of your mind. But Wait! It's all  
about where the customers are going tommorow. It all comes down to  
cost. Linux is free! Complexity, Linux is easy (Free wine tasting  
down the hall!) Risk, Linux is for risk adverse customers. Ok, he has  
a slide that actually makes Linux look good compared to win/mac. Ohh,  
snap! Some knocks on Vista, I could see Aaron sitting on his hads. He  
is a good person.

Update 11:10 Paul making good points as to Linux viability. Cool  
slides (Though Dax's were slightly more eye popping), the trend Paul  
is showing a large increase in Linux servers. If we start developing  
today for Linux, we will be ready to strike when they gain more  
market share. Linux has made progress on the desktop. Word  
processing, and spreadsheet all people really need to use. Linux lets  
you run them, cheap and easy. McDonalds runs Linux! Can I supersize  
SUSE?

Update 11:20 - Why choose Novell Linux? THey are big. Soup to nuts  
stuff. Thin Client stuff. Edge servers. SUSE Linux owns the mainframe  
market. "The $50.00 desktop with the $500.00 attitude" - Don't know  
if that tagline works for me. Ritz Camera uses SUSE linux. Cost of  
deployment is low. Tons of companies/schools/goivernments using SUSE  
Linux. I am feeling the SUSE lizard worming its way into my head.  
Companies need certified applications (thats you, guys). Lots of  
developers resources available. Very long URL for free development  
stuff online. Tons of REALbasic tutorials on Novell website. They  
also have their own Sourceforge for SUSE app development.

Update 11:25 - wrapping up. People want open source (I want to sell  
people stuff). Microsoft is evil. "Cross-Plat is cool". We are  
unique. We have the tools. We need to develop for SUSE Linux! Extend!  
REALbasic is the Answer! I'm Sold. Lots of applause. People are  
mesmorized.

Update 11:30 - We are being thanked now. REALSoftware loves us. We  
Finished early, they are blaming the incremental compiler in the demos.

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