Hi  Associates,


My name is Mitul from Human Micro Systems, Inc, one of my client is looking
for a *Digital Marketing Manager*. If you think that you are good for this
position then revert back with an updated resume along with the following
details:



Only USC and GC's


*Full Name                              :                        *

*Contact Numbers                :                        *

*Email Address                      :                               *

*Current Location                 :                            *

*Visa Status
:                                      *

*Visa Valid Until                    :                *

*Date of Birth                         :             *

*Last 4 digits of SSN             :             *

*Currently Working              :             *

*Availability
:                                     *

*Notice period                        :                  *

*Relocation issues                  :           *

*Skype ID                                 :            *





*Role                        : Digital Marketing Manager*

*Duration                : 3 months CTH*

*Location                 : NYC*

*Position Type         : CTH*



*Digital Marketing Person (Associate or Manager based on experience)*



a)       Mobile App Marketing -  Should have an experience in acquisition
strategies (driving app installs / downloads and engagements) and should be
well versed with the major players in the market [companies which run burst
campaigns and engagement campaigns]

b)       Mobile Analytics

c)       Social Media  - Campaigns for all devices on Social (FB and
Twitter)

d)       Display -  Display advertising with banner ads and working with
advertisers (Real Time Bidding Systems)

e)       SEM -  Search Engine Marketing on AdWords and Microsoft AdCenter.
Should have knowledge of campaigns.

f)        Google Analytics

g)       SEO – Should be able to define the SEO strategy for the website
(keywords, meta-tags, ranking, backward links and Blog)

h)       Email Marketing -  Should have experience in running email
marketing campaigns and email burst campaigns

i)         Experience with landing pages , A/B testing



*B*. Mobile Advertising Candidate Should Have Worked With Providers Such As
: [Could have worked with one or more or even with some other similar
advertisers]

·         Jampp

·         Fiksu

·         TapJoy

·         AppLovin

·         AppTap

·         StartApp

·         LinkShare

·         UrbanShip

·         InMobi



 *Should Have Worked with Mobile Analytics Such As: (Or with similar
providers)*

·         AppsFlyer

·         Adjust

·         Kochava



*Responsibilities include but are not limited to: *

·         Assist in the implementation and execution of digital marketing
plan. Be a part of the marketing team focused on acquisition of new users,
retention of new and existing users, and reactivation of lapsed users

·         Research  key acquisition channels, including: mobile, email,
SEO/SEM, paid social, display retargeting, and emerging ad tech

·         Perform data analysis, providing recommendation on trends,
opportunities and limitations of potential, new and/or ongoing marketing
strategies

·         Assist in mobile marketing strategy

·         Work with agencies, third parties  in managing all email, social
media   (Facebook,Twitter,Google+,YouTube), search and display advertising
campaigns (AdWords, AdCenter, Display, RTBs)

·         Manage acquisition cost, customer life cycle behavior based on
channel of acquisition on a daily basis.

·         Work with graphic designers in creating and changing ad-content
based on metrics

·         Assist in website marketing and management

·         In addition to digital, assist with the creation of print ads,
brochures, flyers, and calendars; manage relationships with outside vendors

·         Assist with special projects – case studies, customer studies and
promotions, photo exhibits, experiential marketing campaigns, etc.



*Qualifications: *

*Must Have:*

·         Knowledge of digital marketing, ideally with a recognized brand
in retail, consumer products or technology (2-4 years)

·         Experience in digital marketing and user acquisition strategies,
retention and reactivation marketing campaigns across multiple channels

·         Knowledge of Mobile App Marketing

·         Knowledge of managing campaign across Display (RTBs), SEM,
Re-targeting

·         Experience / Knowledge in managing website marketing (SEO,
content calendar, promotions and landing pages)

·         Experience with analytics tools and ability to analyze
information from the given data

·         Excellent communication, writing, and proofing skills.

·         Basic understanding of content management systems.

·         Understanding of current online marketing concepts, strategy, and
best practices.

·         A creative eye, with the ability to direct freelance designers in
the development of marketing materials.

·         Proficiency in Excel

·         Ability to work as a team to further the goals of the
organization as a whole.



*Nice To Have:*

·         Experience in digital marketing preferable in the *money services
business.*

·         Project management skills,

·         Degree in Marketing or a related field

·         Experience in data mining and ability to take data driven
decisions







Regards...

*“Coming together is a Beginning... Keeping together is Progress...Working
together is a Success!!!”*






[image:
https://newoldstamp.com/editor/profilePictures/profile-c1e03bde49ea5746f47c58dc04863ae8-51173.png]Mitul
Sr. Technical Recruiter, Human Micro Systems, Inc.

[image: https://newoldstamp.com/editor/images/phone_g.png]443-839-0843 [image:
https://newoldstamp.com/editor/images/email_g.png]
mitul.shu...@humanmicrosystemsinc.co <mitul.shu...@humanmicrosystemsinc.com>

                             [image:
https://newoldstamp.com/editor/images/website_g.png]
http://humanmicrosystemsinc.com/

[image: https://newoldstamp.com/editor/images/in.jpg]
<https://www.linkedin.com/in/mitulshukla> [image:
https://newoldstamp.com/editor/images/address_g.png]201, North Charles
Street, Suite No- 2406, Baltimore, MD 21201

*This e-mail message may contain confidential or legally privileged
information and is intended only for the use of the intended recipient(s).
Any unauthorized disclosure, dissemination, distribution, copying or the
taking of any action in reliance on the information herein is prohibited.
E-mails are not secure and cannot be guaranteed to be error free as they
can be intercepted, amended, or contain viruses. Anyone who communicates
with us by e-mail is deemed to have accepted these risks. Company Name is
not responsible for errors or omissions in this message and denies any
responsibility for any damage arising from the use of e-mail. Any opinion
and other statement contained in this message and any attachment are solely
those of the author and do not necessarily represent those of the company. *

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