http://www.philly.com/philly/entertainment/20100628_Muslims__Asians_and_others_protest_casting_of_white_actors_in_ethnic_parts.html

Posted on Mon, Jun. 28, 2010

Muslims, Asians and others protest casting of white actors in ethnic parts

By CHRIS LEE
Philadelphia Daily News

Los Angeles Times


SINCE ITS RELEASE, the video-game franchise "Prince of Persia" has become
notable for the acrobatic grace of its dagger-wielding, balloon
pants-wearing hero as well as for what the games didn't do: affront gamers
of Middle-Eastern and Muslim descent with stereotypical depictions of
people from the region as terrorists or religious zealots.

Independent filmmaker and blogger Jehanzeb Dar, to name one such player,
remembers his favorable first reaction to the swashbuckling action game,
which is set amid the sands and ancient cities of Persia (as ancient Iran
is known) and follows a hero with a magic sword caught between forces of
good and evil. "You could see clearly the protagonist had distinct
Middle-Eastern features and darker skin," said Dar, 26, who pens the blog,
Muslim Reverie, from Langhorne. "People could develop some respect for
that culture instead of seeing it vilified."

So when Disney Studios announced plans for a live-action adaptation of
"Prince," Dar held out hope it would be a "serious story that would dispel
a lot of stereotypes and misconceptions." Then came the bad news regarding
"Prince of Persia: The Sands of Time." None of its principal cast members
are of Iranian, Middle-Eastern or Muslim descent. And playing Dastan, the
hero and titular heir to the Persian throne in the $200 million tent-pole
film, is none other than Swedish-Jewish-American prince Jake Gyllenhaal.

"My first reaction was, 'Really?!' " said Dar. "It's insulting that people
of color - especially Middle Easterners or South Asians - are not allowed
to portray ourselves in these roles. That's a big problem a lot of people
in the community are having with this film."

Of course, Hollywood has a rich history with this kind of thing. Think:
John Wayne playing Genghis Khan in "The Conqueror," Peter Sellers'
bumbling Indian character in "The Party" or even more notoriously, Mickey
Rooney's bucktoothed Mr. Yunioshi character from "Breakfast at Tiffany's,"
the grandfather of all "yellowface" stereotypes.

Although these portrayals took place decades ago, their legacy lives on.
Even now, in the age of Barack Obama - when the newly crowned Miss USA
Rima Fakih is Lebanese American, Will Smith is the biggest movie star in
the world and Sonia Sotomayor became the first Latina to sit on the
Supreme Court - the movie industry can still seem woefully behind the
times when it comes to matters of race.

Consider the latest evidence. This summer, two of the season's
biggest-budgeted films have sparked controversy by installing white actors
in decidedly "ethnic" parts. And some early fan reactions have varied from
indignation to righteous fury to organized revolt over a perceived
"whitewashing" of multi-culti characters, a practice that is known as
"racebending."

Besides Gyllenhaal and British actress Gemma Arterton's portrayal of
Iranian characters in the swords-and-sandals action epic "Prince of
Persia," Paramount has come under attack for its live-action adaptation of
the Nickelodeon animated series "Avatar: The Last Airbender." Directed by
"Sixth Sense" auteur M. Night Shyamalan, "The Last Airbender" (as the
movie is called to distinguish it from a certain James Cameron-directed
3-D blockbuster) has enraged some of the show's aficionados by casting
white actors in three of four principle roles - characters that fans of
the original insist are Asian and Native American.

And with just days until the movie's Friday release - after an
18-month-long letter-writing campaign to the film's producers and a
correspondence with Paramount President Adam Goodman to underscore the
importance of casting Asian actors in designated Asian roles - members of
the Media Action Network for Asian Americans and an organization called
www.racebending.com are urging fans to boycott "Airbender."

The movie's detractors have spoken against the film at six college
campuses, including MIT , New York University and University of
California, Los Angeles, also setting up booths at events such as San
Francisco's WonderCon pop-culture expo to publicize their discontent. At
last count, the group's Facebook group had 7,125 supporters and attracted
petitioners against the movie's casting in 55 countries. The stated goal:
to prevent "Airbender" from blooming into a lucrative three-part franchise
via negative word of mouth.

"It's unfortunate that it's come to this," said Racebending.com spokesman
Michael Le. "They've constructed a film that is contrary not only to what
fans expected to see but is also contrary to what America expects to see
in a film released in 2010 featuring Asian culture and Asian and
Native-American characters as heroes.

"We want to raise awareness of the discriminatory practices of Hollywood,"
Le continued. "We want to tell people this is important. It really
matters."

Guy Aoki, head and co-founder of MANAA - a crusading organization that has
skirmished with TV networks and movie studios for a decade for more
positive representations of Asian Americans - put a finer point on the
boycotters' concerns. "If 'The Last Airbender' does really well, it sends
the message in Hollywood that discriminating against Asian Americans
works," he said.

Although the studios behind both "Prince of Persia" and "Airbender" have
taken costly steps to not seem insensitive toward - or out of touch with -
the nonwhite constituencies represented in their respective films, no
Disney or Paramount executives would comment for this article. Nor would
the producers - "Prince of Persia's" Jerry Bruckheimer or "Airbender's"
Kathleen Kennedy and Frank Marshall. Directors Mike Newell and Shyamalan
similarly declined.

Camille Alick, project manager for MOST - Muslims on Screen & Television,
a resource center providing Hollywood productions with connections to
Muslim actors and accurate information on Muslim populations - had not
seen the films but remains sympathetic to the studios' decisions and
contends that her experience in the field allows her insight into such
casting choices. "The hope is to have an authentic depiction, but casting
directors have huge jobs in front of them," Alick said. "They're trying to
find the best person for the part. And when it's a big-budget movie, it's
going to come down to a business decision. If a major actor can carry a
film, that plays a big part. It's not malicious intent."

Still, those among the anti-racebending camp believe that such
rationalization provides a convenient excuse for keeping the prevailing
system - a glass ceiling for actors of color in major movies - firmly in
place.

"Hollywood can make anybody into a hero," Aoki said. "And yet these people
continue to use a conservative attitude. When are they ever going to put
an Asian American as a star to disprove that thinking? For Paramount to
assume people wouldn't pay to see Asians as leads is presumptuous and
insulting."

For the uninitiated, the cartoon series "Avatar: The Last Airbender" was
aimed at children but enjoyed broad crossover to all ages during its
2005-2008 TV run. Set in a Pan-Asian universe, identifiably Asian and
Native-American, anime-inspired characters battle one another using
martial-arts manipulation of the four elements. The series follows a
12-year-old named Aang (played by non-Asian actor Noah Ringer in the
movie) and his band of cohorts who must save the world by toppling the
evil Fire Lord and ending war with the Fire Nation.

But when word leaked out last year that a casting call had gone out for
the movie version requesting "Caucasians and other ethnicities,"
"Airbender" fans freaked. Many of the film's detractors believed that
Shyamalan, an Indian American, had betrayed his own.

On the "Airbender" set in Philadelphia, Shyamalan took issue with the
accusation that "Airbender" was anything less than inclusionary to
characters of color. "Ultimately, this movie, and then the three movies,
will be the most culturally diverse tent-pole movies ever released,
period," he told the Los Angeles Times last summer.

Paramount provided a statement about "Airbender's" casting choices. "The
movie has 23 credited speaking roles - more than half of which feature
Asian and Pan-Asian actors of Korean, Japanese and Indian decent," it
reads. "The filmmaker's interpretation reflects the myriad qualities that
have made this series a global phenomenon. We believe fans of the original
and new audiences alike will respond positively once they see it."

(In an effort to short-circuit further criticism, the studio said it will
screen a print of the film to Racebending.com boycotters once its
last-minute conversion from 2-D to 3-D is complete.)

During "Prince of Persia's" scripting process, Disney hired BoomGen
Studios, a niche marketing firm specializing in creative content about the
Middle East, to help address issues of historical congruity and cultural
contexts. Consultants advised the filmmakers to avoid specifically
characterizing religion by setting "Prince" in a "mythological time"
before the arrival of Islam. As well, the company worked to assure members
of the Iranian-American community that the film was the antithesis of a
recent action-adventure movie believed to vilify the people of Persia.

"We said, 'This is the anti-'300,' " said BoomGen's co-founder Reza Aslan.

Asked point-blank by the Times of London, "Isn't Gyllenhaal a bit pale to
play a Persian?" Bruckheimer delivered this history lecture. "Persians
were very light-skinned," he said. "The Turks kind of changed everything.
But back in the sixth century, a lot of them were blond and blue-eyed."

Aslan confirmed the veracity of Bruckheimer's historical appraisal.
"Iranians are Aryans," Aslan asserted. "If we went back in time 1,700
years to the mythological era, all Iranians would look like Jake
Gyllenhaal."

Gyllenhaal maintained that "Prince of Persia" is simply a slice of
Hollywood fantasy that's as light in spirit as the vintage serials. "To
me, it's not something I gave a lot of thought because all of it is such a
fantasy," he said last month at San Francisco's WonderCon. "It's based on
a video game, not something out of history. There's nothing real about
this. It's just an adventure and it's fun, and it's strange in a way to
hold one part of it and say, 'That's not real or right.' "

Jack Shaheen, author of Reel Bad Arabs and a commentator on Hollywood's
distortions of Muslim cultures and people, refused to condemn "Prince of
Persia's" depiction of ancient Iranians until seeing the film. But he
critiqued the industry's conventional wisdom that mainstream audiences
won't shell out to see a nonwhite lead in a big-budget film. "Hollywood is
making a mistake," Shaheen said.

"As a society, we're not seeing color like we used to. We're more
integrated than we used to be. The country is changing. But I don't think
Hollywood is at the forefront of that change."

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