Use "including brand names" with Adowrds API

2020-02-05 Thread E. O.
How is it possible to use with querying of Adwords API an option "including 
brand names"? This option exists in the GUI of keyword Planner - i want use 
it while querying of Adwords API.

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Search volume segmentation into total and mobile with API

2019-08-14 Thread E. O.



The GUI of Keyword Planner offers in a tooltip the segmentation of search 
volume into total and mobile, like on screenshot.


[image: mobile-total.png] 

























I want to query this segmentation with AdWords API - please point me to the 
correct name of this segmentation in the API documentation, i' failing in 
finding this.

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Re: Search volume values by Adwords API differ much from values shown by Keyword Planner GUI

2019-08-05 Thread E. O.
Hey, Ejay! Thank you for fast responding!

As it often happens with issues i experience, just after i post an issue in 
social networks, like this group or Stack Overflow, i get the solution by 
myself:)

In this case the causes of higher values from the AdWords API were two:

1. I haven't set explizitely the NetworkSettings parameter to 
targetGoogleSearch. The API queries per default with targetSearchNetwork.

2. The second cause i realized is, that previous API version (201806) 
queries historical metrics per default with the timeframe of *24* months. 
The current, 201809 version queries per default with the timeframe of *12* 
months.

The question after all: how is it possible to setup the timeframe duration 
for historical metrics querying?


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Search volume values by Adwords API differ much from values shown by Keyword Planner GUI

2019-08-05 Thread E. O.
On some keywords (around 30%) i realize that search volume values gotten 
through querying of AdWords API are different (higher) than those shown by 
Keyword Planner GUI.

For querying of AdWords API i use standard and latest PHP library by 
Google. Language and country aren' the cause of the difference - they are 
checked twice in both of AdWords API querying tool and Keyword Planner.

Could somebody point me to the cause of difference? I was so happy about 
building the querying tool - it could help me sp much on my research, but 
without the explaination of this difference i can' fully trust the results 
by AdWords API.

Thanks in advance an best regards from Berlin!
Egon

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