Forecasted keyword CPC look very low

[datashaping]

I've extracted the price for a large number of medium to high value
keywords ( 50,000) and the average CPC of 2,823,595 units. I guess I
need to divide by 10MM to transform into dollars (my account is a US
account), which would be an average of 28 cents (exact match), well
below the average Google CPC.

The average MSN CPC is 63 cents (exact match), for the same keywords.

Question: is the Google estimated CPC account-dependent? Why are my
CPCs so low?

You can contact me directly at vincentg [at] datashaping.com. See
below the Perl code that I used:

#
use Google::Adwords::TrafficEstimatorService;
use Google::Adwords::AdGroupRequest;
use Google::Adwords::KeywordRequest;
use Google::Adwords::CampaignRequest;

# Create the service object
my $service = Google::Adwords::TrafficEstimatorService-new();

# Login to the Adwords server
$service-email('xx')
-password('xx')
-developerToken('xx');

# if you use a MCC...

$service-clientCustomerId('xx');

# create some KeywordRequest objects

open(IN,KW_to_Googleize.txt);
while ($kw=IN) {

  $kw=~s/\n//g;
  $rows++;
  print $rows\n;

  my $kwreq1 = Google::Adwords::KeywordRequest-new
-text($kw)
-type('Exact')
-maxCpc(10);

  # estimateKeywordList
  my @keyword_estimates = $service-estimateKeywordList($kwreq1);


  open(OUT,out5123.txt);
  for ( @keyword_estimates ) {
  print OUT $kw\tupper Cpc\t . $_-upperCpc . \tmax clicks
\t .$_-upperClicksPerDay .\n;
  }
  close(OUT);

}
close(IN);
#--

Thanks,
Vincent

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How much does it cost to get CPC estimates for 1,000 keywords using the Google AdWord API?

[datashaping]

Let's assume the keywords are spread across 2 ad groups, each one
having 500 keywords. So this would involve 2 API calls (+2 calls to
create the campaigns?). I'm new to this, and the information provided
by Google is unclear. It is either 15 * $0.25 or 15 * $0.25 / 500. Can
someone clarifies?

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Also find us on our blog and discussion group:
http://adwordsapi.blogspot.com
http://groups.google.com/group/adwords-api
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You received this message because you are subscribed to the Google
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