RE: Average CPC ? (top / low bid)

2022-04-17 Thread 'Google Ads API Forum Advisor' via Google Ads API and AdWords API Forum
Hi Paul,

Thank you for reaching out.

You can find in this documentation the possible metrics that you can extract 
from using the generate historical metrics feature. For the average CPC or 
average cost per click, this can be extracted from the generate forecast 
metrics feature instead.

As for the "..get the value based on Top of page bid and Low of page bid", 
could you elaborate on this specific concern? Also, is this currently supported 
or available in the Keyword Planner of the Google Ads UI? If it is available in 
the UI, you may provide to our team the complete screenshot where this is 
currently being reflected so our team can verify its availability in the API or 
create a feature request.

Should your screenshot contain user or account information, you may then send 
the requested information via the Reply privately to author option. If this 
option is not available, you may send the details directly to our 
googleadsapi-supp...@google.com alias instead.

Best regards,

Peter Laurence
Google Ads API Team
ref:_00D1U1174p._5004Q2a43Mi:ref

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Average CPC ? (top / low bid)

2022-04-17 Thread 'Paul' via Google Ads API and AdWords API Forum
Hi,

I'm trying to get the average CPC for a specific keyword (from the 
historical metrics).

Can't find the average CPC through these metrics.

Is there a formula to get the value based on Top of page bid and Low of 
page bid ?

Thx !

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Also find us on our blog:
https://googleadsdeveloper.blogspot.com/
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