Re: Status of reporting for Product Listing Ads and other extensions?

2011-06-28 Thread jstedman
Not sure if this is what you mean, but you can get data aggregated by
extension using ClickType in your reports.

In this table:
http://code.google.com/apis/adwords/docs/appendix/reports.html#campaign

Scroll to Click Type and to the right you have a list of click types,
each signifying a specific extension, one is Product Listing Ads:

Prevents zero-impression rows from being returned.
Predicate values / display values:
OFFER_PRINTS / Print offer
GET_DIRECTIONS / Driving direction
PRODUCT_LISTING_AD_CLICKS / Offer
SITELINKS / Sitelink
PRODUCT_EXTENSION_CLICKS / Product plusbox offer
OTHER / Other
CALLS / Phone calls
URL_CLICKS / Headline

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Status of reporting for Product Listing Ads and other extensions?

2011-06-28 Thread Reed
V201008 added support for manipulating Product Listing Ads, but as far
as I can tell there still is no clear support on the reporting site
for getting the detail-level performance information of PLAs.  Their
data shows up in the aggregated account-level reports, but not at the
detail level.  One more cause of detail data not adding up to the
aggregated level data. Any updates or pointers?  Right now I'll settle
for knowing how to get an aggregated number that shows me the
performance totals for PLAs on a given date, ideally at the campaign
level, but I don't see a way to filter the results that way.

thanks,
-reed

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