Re: SPAM: RE: SPAM: RE: A Little OT

2005-02-24 Thread Bryan Stevenson
I'm not sure what was asked for in this thread (may be search engine 
submission or finding linking partners)...but

A friend of mine is an SEO company owner and has done work most recently for 
some Time Warner siteshe says submit to directory sites first instead of 
the search engines.  The logic here is that the directory site is already 
indexedand when your site shows up in the directory, your site is found 
and indexed.  If you submit to the engine directly (like Google), you can 
wait months before getting indexed.

Now for finding linking partners...

If you want to find other sites with similar subject matter to your own with 
specific Google page ranks that are willing to accept a link back to your 
sitecheck out an app called PR Prowler (just Google it).  I haven't used 
it yet, but one of my buddies staff swears by the thing.  It ultimately 
doesn't do anything you couldn't do manually...but it does it WAY WAY faster 
than you ever could.

Anyways...hopefully I added something useful ;-)

Cheers

Bryan Stevenson B.Comm.
VP & Director of E-Commerce Development
Electric Edge Systems Group Inc.
phone: 250.480.0642
fax: 250.480.1264
cell: 250.920.8830
e-mail: [EMAIL PROTECTED]
web: www.electricedgesystems.com
- Original Message - 
From: "Kay Smoljak" <[EMAIL PROTECTED]>
To: "CF-Talk" 
Sent: Wednesday, February 23, 2005 4:22 PM
Subject: Re: SPAM: RE: SPAM: RE: A Little OT


> On Wed, 23 Feb 2005 13:54:57 -0500, [EMAIL PROTECTED]
> <[EMAIL PROTECTED]> wrote:
>> Thanks for the info.  Do you know of a good piece of software for 
>> automatic
>> submissions? How often is too often to submit?
>
> David,
>
> You don't need to submit at all, and you most DEFINITELY don't want to
> use automatic submission software. One good link is enough to get your
> site spidered by Google, MSN and Yahoo. Once you're in, your ranking
> is determined by a number of factors (text, incoming links etc) but
> the number of times it has been submitted is not one of those factors.
>
> -- 
> Kay Smoljak
> http://kay.smoljak.com/
>
> 

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Re: SPAM: RE: SPAM: RE: A Little OT

2005-02-23 Thread Kay Smoljak
On Wed, 23 Feb 2005 13:54:57 -0500, [EMAIL PROTECTED]
<[EMAIL PROTECTED]> wrote:
> Thanks for the info.  Do you know of a good piece of software for automatic
> submissions? How often is too often to submit?

David,

You don't need to submit at all, and you most DEFINITELY don't want to
use automatic submission software. One good link is enough to get your
site spidered by Google, MSN and Yahoo. Once you're in, your ranking
is determined by a number of factors (text, incoming links etc) but
the number of times it has been submitted is not one of those factors.

-- 
Kay Smoljak
http://kay.smoljak.com/

~|
Discover CFTicket - The leading ColdFusion Help Desk and Trouble 
Ticket application

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SPAM: RE: SPAM: RE: A Little OT

2005-02-23 Thread djones
Thanks for the info.  Do you know of a good piece of software for automatic
submissions? How often is too often to submit?

Thanks,

David

-Original Message-
From: Robertson-Ravo, Neil (RX)
[mailto:[EMAIL PROTECTED]
Sent: Wednesday, February 23, 2005 11:32 AM
To: CF-Talk
Subject: SPAM: RE: A Little OT
Importance: Low


1. Learn basic HTML. Many search engine optimisation techniques involve
editing the behind the scenes HTML code. Your high rankings can depend on
knowing which codes are necessary, and which aren't - the following bullets
will explain how.

2. Choose keywords wisely. The keywords you think might be perfect for your
site may not be what people are actually searching for. To find the optimal
keywords for your site, use tools such as WordTracker. Choose two or three
highly targeted phrases for each page of your site. Never shoot for general
keywords such as "travel" or "exhibition"   ** You must also ensure that it
has good content relevancy **

Content relevancy is a search engine's measure of how well a particular Web
page accurately matches a searching question. For example, a query for car
insurance would list pages that were on the topic of car insurance above
pages that were just about insurance, generally, or cars, generally, because
the pages about car insurance would be much more relevant.

3. Write at least 200 - 250 words of visible text copy based on your chosen
keywords. This is a crucial component to high rankings and a successful Web
site. The search engines need to "read" keyword rich copy on your pages so
they can successfully classify your site. Use each keyword phrase numerous
times within your copy for best results -  you would be surprised just how
many of our sites do not add Meta tags/keywords and for those that do you
will no doubt see needless repetition of words and phrases.

4. Create a killer Title tag. HTML title tags are critical because they're
given a lot of weight with all of the search engines. You must put your
keywords into this tag and not waste space with extra words. Do not use the
Title tag to display your company name or to say "Home Page." Think of it
more as a "Title Keyword Tag" and create it accordingly. Add your company
name to the END of this tag, if you must use it.

5. Create good meaty meta tags. Meta tags can be valuable, but they are not
a magic bullet. Create a Meta Description tag that uses your keywords and
also describes your site. The information in this tag often appears under
your Title in the search engine results pages.

The Meta Keyword tag isn't quite as important as the Meta Description tag.
Contrary to popular belief, what you place in the keyword tag will have very
little bearing on what keywords your site is actually found under, and it's
not given any consideration whatsoever by Google. Use this tag, but do not
obsess over.

6. Use extra "goodies" to boost rankings. Things like headlines, image alt
tags, header tags , etc.), links from other pages (this is very very
important - you should ensure your pages and links within your site all link
together), keywords in file names, and keywords in hyperlinks can
cumulatively boost search engine rankings. Use any or all of these where
they make sense for your site.

7. Don't expect quick results. Getting high rankings takes time; there's no
getting around that fact. Once your site is added to a search engine or
directory, its ranking may start out low and then slowly work its way up the
ladder. Some search engines measure "click-through popularity," i.e., the
more people that click on a particular site, the higher its ranking will go.
Be patient and give your site time to mature.

8. Don't constantly "tweak" your site for better results. It's best not to
make changes to your optimization for at least three-to-six months after
submission. It often takes the engines at least that long to add your
optimized pages to their databases. Submit it, and then forget about it for
a while!

9.  Do not use excessive repetition of a keyword in a page, optimizing a
page for a keyword which is unrelated to the contents of the site, using
invisible text, etc. Most search engines will penalize a page which uses
this technique - it is called spamdexing.

10. Link Popularity: The number of sites which link to a particular site.
Many search engines use link popularity as a factor in determining the
search engine ranking of a web site.

11. Alt Tags and HREF Title tags: The alternative text that the browser
displays when the surfer does not want to or cannot see the pictures present
in a web page. Using alt / title tags containing keywords can improve the
search engine ranking of the page for those keywords.

If you've followed these tips and still can't find your site in the engines,
the first place to "tweak" would be your page copy. If you added less 

RE: A Little OT

2005-02-23 Thread Robertson-Ravo, Neil (RX)
1. Learn basic HTML. Many search engine optimisation techniques involve
editing the behind the scenes HTML code. Your high rankings can depend on
knowing which codes are necessary, and which aren't - the following bullets
will explain how.

2. Choose keywords wisely. The keywords you think might be perfect for your
site may not be what people are actually searching for. To find the optimal
keywords for your site, use tools such as WordTracker. Choose two or three
highly targeted phrases for each page of your site. Never shoot for general
keywords such as "travel" or "exhibition"   ** You must also ensure that it
has good content relevancy **

Content relevancy is a search engine's measure of how well a particular Web
page accurately matches a searching question. For example, a query for car
insurance would list pages that were on the topic of car insurance above
pages that were just about insurance, generally, or cars, generally, because
the pages about car insurance would be much more relevant. 

3. Write at least 200 - 250 words of visible text copy based on your chosen
keywords. This is a crucial component to high rankings and a successful Web
site. The search engines need to "read" keyword rich copy on your pages so
they can successfully classify your site. Use each keyword phrase numerous
times within your copy for best results -  you would be surprised just how
many of our sites do not add Meta tags/keywords and for those that do you
will no doubt see needless repetition of words and phrases.

4. Create a killer Title tag. HTML title tags are critical because they're
given a lot of weight with all of the search engines. You must put your
keywords into this tag and not waste space with extra words. Do not use the
Title tag to display your company name or to say "Home Page." Think of it
more as a "Title Keyword Tag" and create it accordingly. Add your company
name to the END of this tag, if you must use it. 

5. Create good meaty meta tags. Meta tags can be valuable, but they are not
a magic bullet. Create a Meta Description tag that uses your keywords and
also describes your site. The information in this tag often appears under
your Title in the search engine results pages. 

The Meta Keyword tag isn't quite as important as the Meta Description tag.
Contrary to popular belief, what you place in the keyword tag will have very
little bearing on what keywords your site is actually found under, and it's
not given any consideration whatsoever by Google. Use this tag, but do not
obsess over. 

6. Use extra "goodies" to boost rankings. Things like headlines, image alt
tags, header tags , etc.), links from other pages (this is very very
important - you should ensure your pages and links within your site all link
together), keywords in file names, and keywords in hyperlinks can
cumulatively boost search engine rankings. Use any or all of these where
they make sense for your site. 

7. Don't expect quick results. Getting high rankings takes time; there's no
getting around that fact. Once your site is added to a search engine or
directory, its ranking may start out low and then slowly work its way up the
ladder. Some search engines measure "click-through popularity," i.e., the
more people that click on a particular site, the higher its ranking will go.
Be patient and give your site time to mature. 

8. Don't constantly "tweak" your site for better results. It's best not to
make changes to your optimization for at least three-to-six months after
submission. It often takes the engines at least that long to add your
optimized pages to their databases. Submit it, and then forget about it for
a while! 

9.  Do not use excessive repetition of a keyword in a page, optimizing a
page for a keyword which is unrelated to the contents of the site, using
invisible text, etc. Most search engines will penalize a page which uses
this technique - it is called spamdexing. 

10. Link Popularity: The number of sites which link to a particular site.
Many search engines use link popularity as a factor in determining the
search engine ranking of a web site.

11. Alt Tags and HREF Title tags: The alternative text that the browser
displays when the surfer does not want to or cannot see the pictures present
in a web page. Using alt / title tags containing keywords can improve the
search engine ranking of the page for those keywords.

If you've followed these tips and still can't find your site in the engines,
the first place to "tweak" would be your page copy. If you added less than
250 words of visible text on your pages, this is probably your culprit.
Also, double check your keyword density, and make sure that you only
targeted two or three phrases per page.  In a nutshell if you use he
following: Relevant anchor text, domain name, page title tags and relevant
content and headings you will get better rankings.






-Original Message-
From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] 
Sent: 23 February 2005 16:31
To: CF-Talk
Su