[jira] [Commented] (ISIS-1303) Rename the project to better describe its values and purpose

2016-02-22 Thread Jeroen van der Wal (JIRA)

[ 
https://issues.apache.org/jira/browse/ISIS-1303?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel=15157167#comment-15157167
 ] 

Jeroen van der Wal commented on ISIS-1303:
--

When I pitch Apache Isis I always use phrases like "single layer application 
development", "layerless application development" or simply "no layers".

> Rename the project to better describe its values and purpose
> 
>
> Key: ISIS-1303
> URL: https://issues.apache.org/jira/browse/ISIS-1303
> Project: Isis
>  Issue Type: Wish
>Affects Versions: 1.11.1
>Reporter: Dan Haywood
>Assignee: Dan Haywood
> Fix For: 1.13.0
>
> Attachments: ApacheFarthing.jpg, ApacheFarthing.jpg, 
> ApacheGestalt.jpg, Offset-curves-of-sinus-curve.svg
>
>
> In the past there have been a couple of discussions regarding renaming the 
> project, the reason generally cited being the potential embarrassment of 
> sharing a name with the jihadist militant group [1] currently prominent in 
> the headlines.  After due discussion on the mailing lists the prevailing view 
> has been to retain our name: "we were here first".  
> Until now I've concurred with that view also... after all, I originally came 
> up with the name "Isis", originally based on the name of the Thames as it 
> flows through Oxford [2] (many of the original authors of the framework live 
> within Oxfordshire, UK).
> Separately to that discussion, we have the issue of marketing.  Originally we 
> marketed ourselves as a framework implementing the "naked objects" pattern 
> [3]; the original name of the framework (prior to Apache) was of course the 
> Naked Objects Framework.  However, this pattern is either not well-known or 
> is misunderstood (only a low proportion of developers that encounter the idea 
> immediately "get it").  The crudity of the original user interfaces didn't 
> help.  And the name also, of course, can cause embarrassment in some cultures.
> Then, when domain-driven design [4] came along as a movement, that seemed an 
> obvious platform upon which to position the framework: we obviously share the 
> core belief that the domain is the most important bit of the system.  However 
> - and I still find this surprising - despite attempts otherwise we haven't 
> really made too much of an impression in that community.  The fact that the 
> DDD community got massively sidetracked for a while by the CQRS pattern is 
> perhaps part of it.   I also often detect the view that DDD should imply not 
> using a framework.  The irony of course is that in rejecting framework such 
> developers actually have to write more infrastructure code vs business domain 
> code.
> Also, the fit is perhaps not all that good after all.  In the DDD community I 
> don't see anyone talking about modules... one of the named patterns, and a 
> major focus of our framework, but missing from DDD talks.  Instead they get 
> side-tracked talking only about aggregate roots or bounded contexts; all well 
> and good, but over-emphasised).
> [Aside: Indeed, I raised the topic of modules with Eric Evans himself (in 
> person), and he agreed there was little emphasis.  When I described our 
> framework's use of domain events to hook modules together (along with vetoing 
> behaviour we support) he admitted it was a new approach/pattern to him...]
> Anyway, so DDD - which looked so promising - hasn't delivered.  They might 
> come around to us one day, but it's probably time to define our own 
> individual space.  Also, in the same way that everyone takes agile 
> development for granted as the "de facto", we ought to simply take DDD for 
> granted too... "of course you will be doing DDD, but are you doing it well?"
> What we need to better market the framework is some other pattern or concept 
> or hook, and become known as the framework that best supports that idea.  
> There are several candidates:
> - hexagonal architecture (also called ports and adapters, or the onion 
> architecture, and related to the clean architecture)
> - don't repeat yourself principle
> - aspect oriented programming (naked objects pattern is really the 
> recognition that UI presentation is a cross-cutting concern)
> - the general concept of modularity
> - DCI (data/context/interactions).
> - "clean" "pure" "essential" pojo programming model
> - agile, lean
> - breaking down barriers between IT and business
> Of these, I think that hexagonal architecture looks the best fit; it is well 
> regarded as a concept among the "cognoscenti", but there are surprisingly no 
> open source frameworks out there (at least in the Java space) that position 
> themselves as being the natural choice.
> Therefore, I think a name - and appropriate short tag line - based around 
> this idea of hexagonal architecture should be considered.
> 

[jira] [Commented] (ISIS-1303) Rename the project to better describe its values and purpose

2016-02-22 Thread Cesar Lugo (JIRA)

[ 
https://issues.apache.org/jira/browse/ISIS-1303?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel=15157133#comment-15157133
 ] 

Cesar Lugo commented on ISIS-1303:
--

I believe Richard Pawson just provided an amazing contribution and a very clear 
example of a mental exercise, in my opinion. Yes, trying to sell benefits is 
not only hard to differentiate, but impossible when you don´t know each 
individual prospect, because benefits needs to be quantified. That´s why many 
marketing experts lead you towards valuable attributes or valuable properties 
that are memorable, quite straightforward and unique, quite similar to what 
Richard states.

Whit that in mind, could´t EXAGON or AMP be enhanced with an appropriate tag 
line and comply with that? Could anyone else out there claim they can augments 
or amplify your domain in 6 very specific and very valuable dimensions? Just a 
thought.

Cesar.

> Rename the project to better describe its values and purpose
> 
>
> Key: ISIS-1303
> URL: https://issues.apache.org/jira/browse/ISIS-1303
> Project: Isis
>  Issue Type: Wish
>Affects Versions: 1.11.1
>Reporter: Dan Haywood
>Assignee: Dan Haywood
> Fix For: 1.13.0
>
> Attachments: ApacheFarthing.jpg, ApacheFarthing.jpg, 
> ApacheGestalt.jpg, Offset-curves-of-sinus-curve.svg
>
>
> In the past there have been a couple of discussions regarding renaming the 
> project, the reason generally cited being the potential embarrassment of 
> sharing a name with the jihadist militant group [1] currently prominent in 
> the headlines.  After due discussion on the mailing lists the prevailing view 
> has been to retain our name: "we were here first".  
> Until now I've concurred with that view also... after all, I originally came 
> up with the name "Isis", originally based on the name of the Thames as it 
> flows through Oxford [2] (many of the original authors of the framework live 
> within Oxfordshire, UK).
> Separately to that discussion, we have the issue of marketing.  Originally we 
> marketed ourselves as a framework implementing the "naked objects" pattern 
> [3]; the original name of the framework (prior to Apache) was of course the 
> Naked Objects Framework.  However, this pattern is either not well-known or 
> is misunderstood (only a low proportion of developers that encounter the idea 
> immediately "get it").  The crudity of the original user interfaces didn't 
> help.  And the name also, of course, can cause embarrassment in some cultures.
> Then, when domain-driven design [4] came along as a movement, that seemed an 
> obvious platform upon which to position the framework: we obviously share the 
> core belief that the domain is the most important bit of the system.  However 
> - and I still find this surprising - despite attempts otherwise we haven't 
> really made too much of an impression in that community.  The fact that the 
> DDD community got massively sidetracked for a while by the CQRS pattern is 
> perhaps part of it.   I also often detect the view that DDD should imply not 
> using a framework.  The irony of course is that in rejecting framework such 
> developers actually have to write more infrastructure code vs business domain 
> code.
> Also, the fit is perhaps not all that good after all.  In the DDD community I 
> don't see anyone talking about modules... one of the named patterns, and a 
> major focus of our framework, but missing from DDD talks.  Instead they get 
> side-tracked talking only about aggregate roots or bounded contexts; all well 
> and good, but over-emphasised).
> [Aside: Indeed, I raised the topic of modules with Eric Evans himself (in 
> person), and he agreed there was little emphasis.  When I described our 
> framework's use of domain events to hook modules together (along with vetoing 
> behaviour we support) he admitted it was a new approach/pattern to him...]
> Anyway, so DDD - which looked so promising - hasn't delivered.  They might 
> come around to us one day, but it's probably time to define our own 
> individual space.  Also, in the same way that everyone takes agile 
> development for granted as the "de facto", we ought to simply take DDD for 
> granted too... "of course you will be doing DDD, but are you doing it well?"
> What we need to better market the framework is some other pattern or concept 
> or hook, and become known as the framework that best supports that idea.  
> There are several candidates:
> - hexagonal architecture (also called ports and adapters, or the onion 
> architecture, and related to the clean architecture)
> - don't repeat yourself principle
> - aspect oriented programming (naked objects pattern is really the 
> recognition that UI presentation is a cross-cutting concern)
> - the general concept of modularity
> - DCI