[marketing] New project to be started - anybody interested in branding and visual design?

2009-11-30 Thread Bernhard Dippold

Hi all,

sorry for cross-posting, but this is the only way I know to reach all 
the relevant groups.


Please - DON'T use REPLY ALL when you reply to this mail!

Best follow up would be on disc...@openoffice.org, otherwise stay on the 
list you are subscribed to (I'll collect the replies) or use the talk 
page of the wiki page mentioned below [1]


=== content starts here: ===

OpenOffice.org branding is not as consistent as it should be to have 
optimal effects on recognition by the users and the feeling of belonging 
together by community members.


To improve this situation, people from different OOo projects (Art, 
Website, UX, Marketing...) are going to start a new project for 
corporate branding and visual design.


This new project will try to combine the efforts done in several areas 
(including the product, our website, marketing, documentation etc.) to 
come to and support a general branding design for OpenOffice.org.


Before we start the formal project proposal [2], we want to inform the 
relevant groups about our effort and invite you to discuss everything 
you'd like to be addressed on that topic.


Please have a look at the wiki page we created:

http://wiki.services.openoffice.org/wiki/Design_Artwork_and_Branding_Project_Proposal

If anybody is interested in becoming part of this work, don't hesitate 
to add yourself to the list at the bottom of the page [3].


Best regards

Bernhard

[1]: 
http://wiki.services.openoffice.org/wiki/Talk:Design_Artwork_and_Branding_Project_Proposal


[2]: http://www.openoffice.org/about_us/protocols_proposing.html

[3]: 
http://wiki.services.openoffice.org/wiki/Design_Artwork_and_Branding_Project_Proposal#People_interested_in_active_contribution





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Re: [marketing] ODF desktop icons for OOo

2009-11-30 Thread John McCreesh
On Thu, November 26, 2009 6:59 pm, Bernhard Dippold wrote:
[snip]
 1. ODF branding is important, but should not lead to weakening of OOo
 branding on user's desktops.

 2. The OOo document icons are part of our visual identity and therefore
 used in several marketing areas. We should not give up this chance as
 there might be an alternative (icons with both branding elements).

I remember how annoyed I was when I installed an early beta of Lotus
Symphony and it replaced all my OOo desktop icons with the horribly garish
IBM ones.

As ODF becomes established, users may well have multiple ODF supporting
applications on their desktops. So IMHO having all those applications
sharing a standard set of desktop icons is not terribly useful. Users need
to know what application will start when they click an icon.

John
-- 
John McCreesh - Marketing Project Lead - OpenOffice.org
Join the hundred million - http://why.openoffice.org


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Re: [marketing] OpenOffice.org shortlisted for Best Online News Releases 2009 award

2009-11-30 Thread John McCreesh
On Thu, November 26, 2009 9:45 am, Lars Nooden wrote:
 John McCreesh wrote:
 http://www.prweb.com/pr/best-online-news-releases-2009.html

 Congratulations.  What where the evaluation criteria for the selection?

http://www.prweb.com/pr/best-of-faq.html

John
-- 
John McCreesh - Marketing Project Lead - OpenOffice.org
Join the hundred million - http://why.openoffice.org




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Re: [marketing] OOoCon 2009 presentations

2009-11-30 Thread John McCreesh
On Thu, November 26, 2009 6:42 pm, Cor Nouws wrote:
 Alexandro Colorado wrote (26-11-2009 19:15)

 Because is easier to look at the presentation without having to do much
 clicking or downloading, and also they are much more public and visible
 than
 that site. Plus you can add comments and discussions, and overally
 speaking
 more web 2.0 (sharing to fb, twitter, wordpress etc).

 Ah, that makes sense, if people use it of course.

The disadvantage is that OCS keeps track of the number of views for each
presentation. It will be useful for next year's OOoCon to know which
presentations were the most interesting...

John
-- 
John McCreesh - Marketing Project Lead - OpenOffice.org
Join the hundred million - http://why.openoffice.org


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Re: [marketing] OOoCon Videos

2009-11-30 Thread John McCreesh
On Fri, November 20, 2009 11:51 pm, Alexandro Colorado wrote:
 Hi I would love to see the videos that took place, but I havent been
able
 to
 see them nor on Totem or VLC. Is there a way I can get a FTP/HTTP
download
 URL for these videos. Also they seem to be chopped by day as opposed by
talk. Any efforts on cataloging them?

The videos are available on http://media.lscube.org/oooconf.

For people who can't access these, I've copied the source .ogg files to
the OOoCon website, and you can download them from there. They range from
58Mb - 595Mb in size. The files are named video_43.ogg to video_60.ogg,
and can be downloaded from
http://conference.services.openoffice.org/index.php/ooocon/index/manager/files/OOoCon2009_videos/video_43.ogg?download=1
etc. Note that you have to be logged in to OCS to do this.

Unfortunately I haven't got an index of these files. Each file contains a
number of conference sessions, and as you say it would be great if some
kind person could chop each file into separate conference sessions. We
could then store each .ogg file on the web site alongside the
presentation.

John
-- 
John McCreesh - Marketing Project Lead - OpenOffice.org
Join the hundred million - http://why.openoffice.org


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Re: [marketing] ODF desktop icons for OOo

2009-11-30 Thread Bernhard Dippold

Hi John, Alexandro, *

thanks for your feedback!

John McCreesh schrieb:

On Thu, November 26, 2009 6:59 pm, Bernhard Dippold wrote:
[snip]
   

1. ODF branding is important, but should not lead to weakening of OOo
branding on user's desktops.

2. The OOo document icons are part of our visual identity and therefore
used in several marketing areas. We should not give up this chance as
there might be an alternative (icons with both branding elements).
 

I remember how annoyed I was when I installed an early beta of Lotus
Symphony and it replaced all my OOo desktop icons with the horribly garish
IBM ones.

As ODF becomes established, users may well have multiple ODF supporting
applications on their desktops. So IMHO having all those applications
sharing a standard set of desktop icons is not terribly useful. Users need
to know what application will start when they click an icon.
   
The art project is working on icons that include both symbols - ODF as 
well as another to recognize the application.


There are first drafts only, but there might be a possibility to promote 
ODF as well as keeping the necessary information about the application.


Best regards

Bernhard

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