[marketing] Re: MS patent on XML documents ??

[NoOp]

On 08/13/2009 02:36 AM, Andrew Jensen wrote:

> 
> Interesting - according to press outlets this injunction is limited to Work
> when used to manipulate XML, .DOCX, or DOCM files containing custom XML.
> Looking at the patent listing *http://tinyurl.com/n3j6td it would seem, to
> me, even more of a concern with regard to ODF structured files.
> 
> Drew
> *
> 

http://www.pcmag.com/article2/0,2817,2351551,00.asp
[ Will i4i Go After OpenOffice with XML Patent?
08.13.09]

Editor's Note: When asked to comment by PCMag.com, i4i chief technical
officer and founder Michel Vulpe replied cryptically, "A metacode map is
defined in the patent and by the court. We cannot comment beyond that."


Perhaps that may be the clue?


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[marketing] Re: MS patent on XML documents ??

[NoOp]

On 08/12/2009 02:53 AM, Alex Fisher wrote:
>> Cor Nouws wrote:
>> > Hi Jürgen,
>> >
>> > Juergen Schmidt wrote (12-8-2009 7:25)
>> >
>> >> The FLatXML filter is as example part of the SDK since years. I don't
>> >> know exactly and have to check it but i assume it is part since the
>> >> beginning of the SDK.
>> >> [...]
>> >
>> > And that was when?
>>
>> May 2003 (see the old cvs repo) when i have checked in the filter in the
>> SDK.
> 
> OK, if my memory serves me right, that was about 2 years before MS applied 
> for 
> their patent (there needs to be a proper check, but IIRC they applied in 2005 
> or thereabouts). I'll see if I still have the PDF of the application 
> somewhere.
> 
> I believe the US Patent office has a bad habit of not checking for, or 
> ignoring notifications of, prior art. From the reading I've done, the "SOP" 
> is 
> to grant the patent and *then* fight about prior art.
...

The article from the OP contains a link to the MS patent:



Note the many Sun StarOffice XML references.


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[marketing] Is Open Office approved by DoD or the US Navy?

[NoOp]

Could someone from marketing pick up on/assist with this thread on the
users list:


[[users] [moderated] Is Open Office approved by DoD or the US Navy??]

I know that StarOffice signed with DISA back in 2001
(http://www.sun.com/smi/Press/sunflash/2001-06/sunflash.20010625.3.xml)
but no idea if it's expanded beyond that, or would include OOo.

Thanks


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[Marketing] Re: Merchandising from Sun funds

[NoOp]

On 10/12/2007 11:04 PM, Graham Lauder wrote:

> 
> Thank you but your trolling is appreciated no more here than it is on the 
> Users List, and yes I do subscribe.
> 

I've been trolling the users list...? Right. You've posted on the users
list exactly how many times? Reviewing the archives back to 2001 I find
one post by you; a response to one of my posts with you advising about
Ctrl+alt+esc in KDE and Gnome. Thanks for your contribution to the users
list.







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[Marketing] Re: Merchandising from Sun funds

[NoOp]

On 10/12/2007 12:46 AM, Graham Lauder wrote:
> On Friday 12 October 2007 01:37, Florian Effenberger wrote:
>> Hi there,
>>
>> as promised, we still have the option of doing merchandising with the
>> Sun funds.
> 
> 
> I've started a discussion on the wiki at:
> 
> http://wiki.services.openoffice.org/wiki/Talk:MarketingCampaign_Q3-2007
> 
> Cheers
> GL

You marketing folks are just...

t-shirts on poor kids, CD's on Kellogs cereal boxes; what a concept!
Maybe you could even contact Post Cereal and do a "Honey Bunches of OOo
for poor people" commercial.

My recommendation is that you take the t-shirt money and silly OOo on a
cereal box ideas and fund the library & education projects. If you want
to give t-shirts do it in public libraries and/or schools (where you
give *both* CD's *and* learning seminars on how to use OOo in those
environments).

I'm back to the users list... you guys are just too bizarre.
Bear in mind that these comments are from a very faithful OOo user, I'm
pretty shocked and dismayed by the "ideas" suggested here. (also keep in
mind that your posts/ideas are open for anyone on the internet to see -
so I'm sure that the competition is enjoying the ideas as well).

Good luck with your marketing campaign.






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[Marketing] Re: Marketshare Memes (was "Interesting study about price sensitivity of students")

[NoOp]

On 10/12/2007 11:44 AM, Edward Buck wrote:

> 
> The only reason why Firefox doesn't suffer from this problem is that the
> alternative is free too, e.g. IE.

Not necessarily. It also depends heavily on what is installed by default
with the OS. For example, in a DesktopLinux.com survey/poll of August
2007
(http://www.desktoplinux.com/cgi-bin/survey/survey.cgi?view=archive&id=0813200712407)
you'll see that

3. Which web browsers do you frequently use on your Linux desktop(s)?

Firefox (aka Iceweasel)  59.6 %

and

4. Which email clients do you frequently use on your Linux desktop(s)?
Thunderbird (aka Icedove)29.6 %

The primary reason that the Mozilla products are tops are that they are
included in the linux default installations (just as MSIE/OE are
included in the Windows default installs.

Note: Thunderbird is not included in many (Ubuntu for example) default
installations, but is often added in later by users because Novell's
Evolution is often a heavy cumbersome application regarding email, so it
often ends up as a calendar/PIM application instead.

Were the same poll conducted asking "Which office application you
frequently use on your Linux desktops?" OOo would (my guess) most likely
lead the pack by miles even over StarOffice. This is because of the
recent move by OOo to have the linux distros include OOo in their
initial distribution. Heck, even Knoppix, which often is considered to
be a linux utility more than a fixed distro includes a working OOo.

That said, the largest stumbling block to OOo's lack of market share
isn't price, file compatibility, or other issues raised in the article.
Instead it's the continued lack of a proper support staff and ease of
upgrades/updates.

  I spend a considerable amount of time answering questions over on the
users list (should be *mandatory* for all OOo marketers to subscribe to
this list), and a very large percentage of the time spent is answering
simple questions such as: "will this work on Vista", "I just spent 10
hours downloading via dialup, and I get this install error", "I want to
upgrade to 2.x, do I have to download this again?", etc., etc.

If I want to update/upgrade MS Office all I need to do is turn my
automatic updates on. With OOo it's like pulling teeth with snow mittens
on your hands in the middle of the Gobi.
  Free is fun for awhile, but after the initial 'gee whiz' it gets
pretty frustrating when you find that you can't update your version with
a simple upgrade. College users and book authors in particular get very
pissed off when they find that they have faithfully used the
Autorecovery and lose power only to find that the default Autorecovery
sets to their /tmp directory that gets cleared after a reboot on a power
outage etc.
  Then of course you have the linux users that find that their
particular distro version has features that OOo proper does not (e.g.,
Solver in Calc, MS Works filters), etc. But that's for another thread...

In my opinion, the primary reasons why college kids don't use OOo
instead of MS Office are:

1) They've used it all of their school lives and it's generally
installed already on their computer,

2) the school only supports MS & doesn't want to deal with OOo because
MS is what their techs know,

3) when they do use OOo there is no formal tech support (even with
StarOffice this is a problem) and the website is mind-boggling in trying
to find help even for experienced users. Hence they may resort to the
users mail list who's responses are from other users & a few steady user
volunteers like myself,

4) they simply don't have time, nor wish to deal with alternatives. They
may try it once or twice, but the bottom line is if an 18-21 year old in
college is working on something, they simply don't want to deal with an
alternative, be it free or otherwise. They want something that is the
norm, that their school & professors require, that they don't have to
send an email to a users mail list to get help if the install craps out,
and just works. Afterall, many of them were sent off to college with a
new laptop in the last minute 'send the kid to school' rush, and in most
cases that laptop included MS Office. If not they can get the student
version for about $59 USD from MS. So why bother?

*So why bother?*

Perhaps OOo should revive the education & library projects that seem to
have been dropped by the wayside. Anyone here visited the Libraries and
Public Administrations Project lately?

http://marketing.openoffice.org/pa/

or how about:

http://marketing.openoffice.org/education/schools/

or

http://marketing.openoffice.org/education/schools/univs/index.html

how about:

http://education.openoffice.org/

Can anyone make sense of any of those web pages (other than they are
basically stale and serve no purpose any longer?)?

Here, try this:

http://marketing.openoffice.org/servlets/SummarizeList?listName=libraries

If OOo want to fix the Marketshare issue mentioned in the article, then
OOo marketing need to forgo the

[Marketing] Re: Marketshare Memes blog post

[NoOp]

On 10/12/2007 07:15 AM, Benjamin Horst wrote:
> I've converted my email of this morning into a blog post on the
> subject. Comments and discussion are very welcome there: also, please
> Digg the post to see how quickly we can start this meme!
> 
> http://www.solidoffice.com/archives/654
> 
> Thanks, Ben
> 
>  OpenOffice and open source blog: http://www.solidoffice.com/
> 
> Wiki business directory: http://www.wikipages.com/


Re the 100 million: perhaps you should also add the customized linux
distros which include OOo; Debian, Ubuntu, Suse/Novell, etc.

You might also find Google's 'Trends' of interest:


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[Marketing] Public Libraries

[NoOp]

Recently there have been several inquiries on the OOo user's mailing
list ([EMAIL PROTECTED]) from public library representatives asking
about using and distributing OOo. Examples:

> I checked the FAQ but couldn't nail down my situation.  We at the
> public library were thinking about burning Open Office to CDs and
> sharing it with about a dozen patrons in a class on great free
> software.  I was looking for permission to do so, as I could not find
> your criteria for freely distributing the work, though it is free.

> We are a small, all-volunteer library. We have 5 computers onto which
> we would like to download OpenOffice. Can one organization download
> more than one copy of the software such as I describe here?

Of course we respond that they can copy & freely distribute, loan etc.,
But I recalled a marketing project for public libraries, so I went
looking for it on the OOo website so that I could offer some added
information/incentive for these folks.  I found:

http://marketing.openoffice.org/pa/

Is this project dead? It seems as if there has been no update to the
page in a very long time, and the newest post in the mailing list
archive is 2005.

Is there an alternate project page for libraries?


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