I would like to invite you to our next IxDA Face-to-Face meeting, to
be held on MARCH 12th, 7:30PM:
As frog design celebrates its 40th anniversary, Mark Rolston, Chief
Creative Officer, will moderate a round table discussion that will
examine the tension between vision and pragmatism, conceptual thinking
and craftsmanship. In today's economy, a vision is good, but to make a
real impact, it must be brought to life.
WHEN?
March 12th, 2009 7:30PM
WHERE?
BAU (brearley architects + urbanists)
No 17, Lane 1252, Fuxing Middle Road
+86 21 5466 6969
中国 上海市复兴中路1252弄17号
+86 21 5466 6969
RSVP:
Confirm your presence no later than March 11th by clicking here:
https://spreadsheets.google.com/viewform?formkey=cHktRVZyaFBFdnpxc0JjWnYybzhKUkE6MA..
The discussion will investigate:
1. The challenge of executing a vision while allowing for the craft of
design to tune that vision throughout the development process;
2. Technology as the lever that bridges the gap between design as art
and design as impact;
3. How companies can use design to close the loop between strategy and
execution.
Round table participants include:
Mark Rolston | Frog Design
As Chief Creative Officer, Mark Rolston is responsible for driving
frog design's global creative vision. Working closely with the
creative leadership team, Mark orchestrates teams of strategists,
technologists, designers, information architects, analysts, and others
to produce groundbreaking work for Fortune 500 clientele.
Douglas Wang | Autodesk
With successful track records in global corporate design management
and delivery of business results through interaction design
excellence, Douglas spent many years in interaction design, user
experience. Currently based in Shanghai, he manages an international
team of user experience designers who work on Autodesk high-profile
products
Baili Liu, PhD, CUA | HFI
10 years experience. Baili has managed projects for clients on
application software, websites, mobile phones/services, and health
care products for emerging Chinese market. Taught and researched in
the area of human computer interaction at University of Washington
Bothell.
Cheers,
{ Itamar Medeiros } IxDA Local Coordinator, Shanghai
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