As we know from marketing 101 you price a product to the market or cost.
Elecraft is pricing to the market. We guys are just eating up their products.
The Asian competition is shooting themselves in the foot at every turn. There
is some domestic competition, I even own some but.. Their worry
should be some up-start hungry USA group of guys who can do it "faster,
cheaper, better".
Until then I, like the rest of you guys, will just have to buck up and pay the
prices
Love my Elecraft [shouldn't say that the prices will go higher!]
George, W6GF
--- On Thu, 9/2/10, Chris Wagner wrote:
From: Chris Wagner
Subject: [Elecraft] Hoping for an Elecraft SALE event
To:
Date: Thursday, September 2, 2010, 6:18 PM
Time will tell how prices will change. But Elecraft has a unique position in
the market... While Kenwood lowered their price for the TS-480 SAT for
example over time globally. But then, the K2 and now the K3 gets perpetually
improved and the line gets expanded. Why not
add hundreds of K3 orders before the TS-590 hits the street?
Quick, name the nearest 3 competitors to the K3! Is it a monster transceiver
needing to be "drop shipped"? Is it a SDR requiring a powerful computer
which has a hungry power supply, thus the opposite of going green? Whatever
it is, it is more expensive AFAIK!
How about a Labor Day Special? Spend $ 1.000 and get 5% off. Buy a K3 and
add ons for $ 1,000 or more and get 10% off? Lots of people have wish lists
with items like a 2nd receiver or a P3 on them. Such an incentive would make
many rush to place their orders.
73, Chris KF6VCI
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