Re: The 4 Foundations thread on fedora-ambassadors

2009-12-20 Thread MarĂ­a Leandro
Hello!

I'll try to compile at least 5 fedora-stories and make a solid proposition
about what I have in mind. Hope to get this done to show it
just after Christmas.


2009/12/20 Mel Chua m...@redhat.com

 So this is the idea:

 * 4 foundations: is the literary representation of what is fedora as a
 complement of technology and people.
 * Personas (people): is a way to know more about who makes Fedora
 possible, how and what does everything gets involved
 * Picture book: is a window through our team real life beyond the pc
 monitor.

 what can we do with this 3 projects? you can ask this questions to
 yourself:


 The idea was to possibly combine resources from the above 3 projects into
 Making One Deliverable:
 https://fedoraproject.org/wiki/User:Sankarshan/FedoraHandbook

 This isn't a release deliverable (non-critical-path for Marketing right
 now) but it would be *extremely* nice to have. It may make a good
 deliverable for our FAD:
 https://fedoraproject.org/wiki/Marketing_FAD_2010#Workshops (depending on
 the other things we want to get done).

 Mostly, this project needs someone to step up and move it forward, which is
 what Tatica is doing. :)


 --Mel

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Re: Let's meet! (Marketing FAD 2010)

2009-12-20 Thread wonderer
hy there,
 *Red Hat office in either Boston, MA or Raleigh, NC as we have attendees in 
 the area (Mel for Boston, Max and Kara for Raleigh) and we have the benefit 
 of 
 having a Red Hat office, which would probably get us easy conference space.
   
The PRO on that would be that we have a REALLY good Infrastructure.
But I had the experience from meetings here around where participants
are near their workplace that can be contraproductive (e.g. hold on, I
had a call from ... I need to to do that ... I grab something from the
office, wait)...

All other places sounds good for me ... I did not know any of them ;-)
 When: Mel suggested a March time frame, which is pretty broad. My high school 
 has spring break from Sat 13 to Sun 21, so any days in those time frames work 
 best for me and (iirc) Robyn, as her children have those days off, too. Some 
 questions: How many days? 
I throw some thoughts in: I think we did not meet together in THAT
particular group, meaning we had never before a MKTG FAD. We encounter
each other at FADs, Events, Office time, etc. but THAT will be the first
MKTG FAD where marketing stuff came up on the table and get things done.
I think we will become acquainted with each other, know how things work
in one or another part of the world, put together best practices, etc.
Therefore it will NEVER be enough time to do all things. But I think if
it will be possible 3-4 working days withing 1,5 days of planed leisure
plus some spare time would be a good choice.
 Do we want a leisure day? 
Hopefully yes ;-)
 Of course, these questions are avoiding the large and awesome topic, of 
 what  
 we want to do at this event? Mel said we wanted deliverables after the event, 
 what deliverables do we want? Any other goals?
   
Put my in the wiki...

hope 2 c u soon :-)
Henrik

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Technical communication notes from Betty Ong

2009-12-20 Thread Mel Chua
Notes from Betty Ong, a student in Seneca's graduate program for 
technical communications, with my notes inline.


 Some Marketing Considerations

 Branding: We need consistency in the message that is communicated
 through newsletters, podcasts, etc. For example, if a bug is fixed,
 but we find later that it introduces some other problem, every
 reference to that bug fix needs to include the extra info about the
 other problem. Single-sourcing of content would be good, but maybe
 not so feasible for news. It might be good to start a writing style
 sheet that a single Fedora meaning for specific words.

I would rephrase this as how can we make it so that the easiest way to 
do things reinforces a consistent message? The idea of a 
brand/marketing style guide is intriguing, though I'm not sure where to 
go with it right now - I'm curious how this works for Docs, and for 
projects outside Fedora.


 Soliciting feedback from users: After a download is complete, there
 could be a message to inform new users that they can request
 additional features by following some easy process.

insert fedora-tour here

 Responding to news about Fedora: We can set up a feed that serves up
 everything Fedora.

insert Fedora Insight here

It was fascinating to see what someone's first impressions of Fedora 
Marketing were through those lens - how do we get more of this kind of 
feedback?


--Mel

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