Re: Question for the candidates : money !

2010-06-05 Thread Emily Chen
Hi Lionel,

Brian has already given a good answer about fundraising. I would like to
offer some ideas from my point of view.

1. We could sell GNOME merchandise on GNOME stores/websites in different
countries around the world. For example we can host a GNOME store in China
using Taobao[1], the largest shopping website in China. Mozilla launched its
Mozilla store on Taobao last month[2].  The profits form this would be
transferred back to the GNOME Foundation for use as sponsorship money for
events in China or elsewhere.


2. We can encourage more local companies to join the GNOME Foundation
Advistory board, especially Asian countries.  I personally know many local
companies using various GNOME technologies. They have not joined or
contributed because of various reasons including language barriers and
simply not knowing how to contribute at all.


3. Continual promotion of the Friends of GNOME program, especially to our
regular users.  We can do this through local user groups and local
communities. We should translate our promotional materials for Friends of
GNOME to to allow increased exposure to non English speakers. People will be
proud of their personal donations to the GNOME Foundation; they simply are
not aware of the  "Friends of GNOME" program.

[1]www.taobao.com
[2]http://firefox001.taobao.com/

Thanks,
Emily

2010/6/2 Brian Cameron 

>
> Lionel:
>
>
>  I've a question about GNOME business model and sustanability. As we have
>> seen with the fundrising to hire a sysadmin, money is often a blocking
>> point. The current business model seems to be donations.
>>
>
> Actually, The GNOME Foundation acquires money from several sources:
>
> - Advisory Board fees
> - Sponsorship for particular events or programs
> - Profit from events (such as GUADEC)
> - Donations (such as Friends of GNOME and the upcoming mobile donations
>  program being discussed on the marketing list)
>
> The GNOME Foundation has invested a fair amount of effort in the Friends
> of GNOME program to increase donations and with good success.  However,
> donations are a small overall percentage of revenue.
>
> Also note that The GNOME Foundation is a charity.  So, we do need to
> ensure that money that we receive is used in ways that are aligned with
> The GNOME Foundation charter.  This does restrict how The GNOME
> Foundation can raise and spend money to a degree.
>
>
>  Do you think that donations are good ? Good enough ?
>>
>
> With more money, the GNOME Foundation can do more exciting things, so
> the GNOME Foundation is always looking at ways to improve how money is
> raised.
>
> In the past year, the GNOME Foundation doubled the advisory board fees
> and this was a significant step making the organization more profitable.
>
>
>  Do you plan to work on this business model ? Do you have any proposals ?
>>
>
> There is a lot of work going on to improve how the GNOME Foundation
> raises money:
>
> - Statistics show that most money received via Friends of GNOME comes
>  from GNOME users, not people in the GNOME development community.
>  The GNOME Foundation is planning to start a campaign to more
>  effectively reach out to users to make them aware of the Friends
>  of GNOME program, and consider donating.
>
> - The board is currently working to develop a program to allow
>  companies and organizations to donate money.  This program would
>  be directed at organizations that are not currently advisory board
>  members.  This could be something like a "Friends of GNOME" program
>  for organizations instead of individuals.  This could, for example,
>  provide a link exchange, advertising, mention as a sponsor of an
>  event, or other forms of recognition as an incentive to donate money.
>
> - By making events more profitable.  We are constantly working with
>  event organizers to encourage them to find ways to make events
>  more profitable, or at least sustainable.
>
> - Typically sponsorship money that the GNOME Foundation receives is in
>  exchange for some service, such as by organizing a hackfest to get
>  work done in an area that benefits (directly or indirectly) those
>  organizations interested in providing sponsorship.
>
>  With GNOME 3 approaching, the GNOME Foundation has been working hard
>  to organize a rich set of hackfests to focus on work that needs to
>  get done for GNOME 3 to be successful.  The GNOME Foundation needs to
>  continue working hard in this area.
>
>  However, more can be done.  For example, the GNOME Foundation received
>  some sponsorship money last year to upgrade bugzilla.  The GNOME
>  Foundation needs to continue to find ways to provide services that
>  will continue to bring in sponsorship money.
>
> - Currently the GNOME Foundation is organizing a Women's Outreach
>  Program.  Getting more involved with organizing humanitarian events
>  like this could open the doors to finding new sponsors with an
>  interest in promoting humanitarian causes.
>
> - Grants are another possible source of revenue. 

Re: Question for the candidates : money !

2010-06-04 Thread Andreas Nilsson

 On 05/31/2010 07:45 AM, Lionel Dricot wrote:

I've a question about GNOME business model and sustanability. As we have
seen with the fundrising to hire a sysadmin, money is often a blocking
point. The current business model seems to be donations.

Do you think that donations are good ? Good enough ? Do you plan to work
on this business model ? Do you have any proposals ?
It's also the Advisory Board fee [1], and having more companies join the 
Advisory board is a good goal I think. I also think there is some value 
in merchandise, such as t-shirts etc. that we're selling through the 
GNOME Store [2]. We have a cool and valuable brand, lets use it (within 
safe boundaries of course ;)


However, regarding donations from individuals specifically, the sysadmin 
fundraiser was a great success once we finally got it online and I think 
we shouldn't be afraid to do more things like that.


1. http://foundation.gnome.org/about/advisoryboard/
2. http://www.zazzle.com/gnome
- Andreas
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Re: Question for the candidates : money !

2010-06-04 Thread Bastien Nocera
On Tue, 2010-06-01 at 15:11 -0500, Brian Cameron wrote:
> Lionel:
> 
> > I've a question about GNOME business model and sustanability. As we have
> > seen with the fundrising to hire a sysadmin, money is often a blocking
> > point. The current business model seems to be donations.
> 
> Actually, The GNOME Foundation acquires money from several sources:
> 
> - Advisory Board fees
> - Sponsorship for particular events or programs
> - Profit from events (such as GUADEC)
> - Donations (such as Friends of GNOME and the upcoming mobile donations
>program being discussed on the marketing list)


And I'll add that there's some opportunities around referal and
advertising revenue on the desktop itself (some of that revenue
unfortunately being snatched by distributors), as well as trying to get
some (recurring) donations from projects that depend on us (say, Mozilla
Co. for the Linux related work).

Cheers

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Re: Question for the candidates : money !

2010-06-01 Thread Paul Cutler
On Tue, 2010-06-01 at 15:11 -0500, Brian Cameron wrote:
> Lionel:
> 
> > I've a question about GNOME business model and sustanability. As we have
> > seen with the fundrising to hire a sysadmin, money is often a blocking
> > point. The current business model seems to be donations.
> 
> Actually, The GNOME Foundation acquires money from several sources:
> 
> - Advisory Board fees
> - Sponsorship for particular events or programs
> - Profit from events (such as GUADEC)
> - Donations (such as Friends of GNOME and the upcoming mobile donations
>program being discussed on the marketing list)
> 
> The GNOME Foundation has invested a fair amount of effort in the Friends
> of GNOME program to increase donations and with good success.  However,
> donations are a small overall percentage of revenue.
> 
> Also note that The GNOME Foundation is a charity.  So, we do need to
> ensure that money that we receive is used in ways that are aligned with
> The GNOME Foundation charter.  This does restrict how The GNOME
> Foundation can raise and spend money to a degree.
> 
> > Do you think that donations are good ? Good enough ?
> 
> With more money, the GNOME Foundation can do more exciting things, so
> the GNOME Foundation is always looking at ways to improve how money is
> raised.
> 
> In the past year, the GNOME Foundation doubled the advisory board fees
> and this was a significant step making the organization more profitable.
> 
> > Do you plan to work on this business model ? Do you have any proposals ?
> 
> There is a lot of work going on to improve how the GNOME Foundation
> raises money:
> 
> - Statistics show that most money received via Friends of GNOME comes
>from GNOME users, not people in the GNOME development community.
>The GNOME Foundation is planning to start a campaign to more
>effectively reach out to users to make them aware of the Friends
>of GNOME program, and consider donating.
> 
> - The board is currently working to develop a program to allow
>companies and organizations to donate money.  This program would
>be directed at organizations that are not currently advisory board
>members.  This could be something like a "Friends of GNOME" program
>for organizations instead of individuals.  This could, for example,
>provide a link exchange, advertising, mention as a sponsor of an
>event, or other forms of recognition as an incentive to donate money.
> 
> - By making events more profitable.  We are constantly working with
>event organizers to encourage them to find ways to make events
>more profitable, or at least sustainable.
> 
> - Typically sponsorship money that the GNOME Foundation receives is in
>exchange for some service, such as by organizing a hackfest to get
>work done in an area that benefits (directly or indirectly) those
>organizations interested in providing sponsorship.
> 
>With GNOME 3 approaching, the GNOME Foundation has been working hard
>to organize a rich set of hackfests to focus on work that needs to
>get done for GNOME 3 to be successful.  The GNOME Foundation needs to
>continue working hard in this area.
> 
>However, more can be done.  For example, the GNOME Foundation received
>some sponsorship money last year to upgrade bugzilla.  The GNOME
>Foundation needs to continue to find ways to provide services that
>will continue to bring in sponsorship money.
> 
> - Currently the GNOME Foundation is organizing a Women's Outreach
>Program.  Getting more involved with organizing humanitarian events
>like this could open the doors to finding new sponsors with an
>interest in promoting humanitarian causes.
> 
> - Grants are another possible source of revenue.  We have done some
>considerable work preparing ourselves to pursue them.  Building a
>community of volunteers to help with this has been slow going, but
>our hope is that we can make grants more a part of our revenue
>generation in time.
> 
>http://live.gnome.org/Grants
> 
> Brian

I think Brian has done a thorough job answering the question for all the
candidates.  :)

One last thing to add, as a small point about fundraising. After J5's
email last year, and the Sysadmin campaign this year, we've learned that
we do have the ability and the community to do small, focused
fundraising campaigns that can raise significant amounts of money.  It
is our goal to continue to do that, probably no more than twice a year.
As it was pointed out, Friends of GNOME contributions primarily come
from our users, and we don't want to ask too much of them, so running
very short, very targeted campaigns twice a year with a specific purpose
is something we'd like to do moving forward.

Paul

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Re: Question for the candidates : money !

2010-06-01 Thread Diego Escalante Urrelo
Hi,

El mar, 01-06-2010 a las 15:11 -0500, Brian Cameron escribió:
> 
> > Do you plan to work on this business model ? Do you have any proposals ?
> 
> - The board is currently working to develop a program to allow
>companies and organizations to donate money.  This program would
>be directed at organizations that are not currently advisory board
>members.  This could be something like a "Friends of GNOME" program
>for organizations instead of individuals.  This could, for example,
>provide a link exchange, advertising, mention as a sponsor of an
>event, or other forms of recognition as an incentive to donate money.

Brian refers to this email in marketing list:
http://mail.gnome.org/archives/marketing-list/2010-June/msg1.html

Basically we want to define new roles that can be taken by smaller
companies or organizations so they can donate and get visibility for it.
Likely there are a lot of companies that would like to associate to
GNOME if they had a clear chance. Comments welcome in marketing-list!


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Re: Question for the candidates : money !

2010-06-01 Thread Brian Cameron


Lionel:


I've a question about GNOME business model and sustanability. As we have
seen with the fundrising to hire a sysadmin, money is often a blocking
point. The current business model seems to be donations.


Actually, The GNOME Foundation acquires money from several sources:

- Advisory Board fees
- Sponsorship for particular events or programs
- Profit from events (such as GUADEC)
- Donations (such as Friends of GNOME and the upcoming mobile donations
  program being discussed on the marketing list)

The GNOME Foundation has invested a fair amount of effort in the Friends
of GNOME program to increase donations and with good success.  However,
donations are a small overall percentage of revenue.

Also note that The GNOME Foundation is a charity.  So, we do need to
ensure that money that we receive is used in ways that are aligned with
The GNOME Foundation charter.  This does restrict how The GNOME
Foundation can raise and spend money to a degree.


Do you think that donations are good ? Good enough ?


With more money, the GNOME Foundation can do more exciting things, so
the GNOME Foundation is always looking at ways to improve how money is
raised.

In the past year, the GNOME Foundation doubled the advisory board fees
and this was a significant step making the organization more profitable.


Do you plan to work on this business model ? Do you have any proposals ?


There is a lot of work going on to improve how the GNOME Foundation
raises money:

- Statistics show that most money received via Friends of GNOME comes
  from GNOME users, not people in the GNOME development community.
  The GNOME Foundation is planning to start a campaign to more
  effectively reach out to users to make them aware of the Friends
  of GNOME program, and consider donating.

- The board is currently working to develop a program to allow
  companies and organizations to donate money.  This program would
  be directed at organizations that are not currently advisory board
  members.  This could be something like a "Friends of GNOME" program
  for organizations instead of individuals.  This could, for example,
  provide a link exchange, advertising, mention as a sponsor of an
  event, or other forms of recognition as an incentive to donate money.

- By making events more profitable.  We are constantly working with
  event organizers to encourage them to find ways to make events
  more profitable, or at least sustainable.

- Typically sponsorship money that the GNOME Foundation receives is in
  exchange for some service, such as by organizing a hackfest to get
  work done in an area that benefits (directly or indirectly) those
  organizations interested in providing sponsorship.

  With GNOME 3 approaching, the GNOME Foundation has been working hard
  to organize a rich set of hackfests to focus on work that needs to
  get done for GNOME 3 to be successful.  The GNOME Foundation needs to
  continue working hard in this area.

  However, more can be done.  For example, the GNOME Foundation received
  some sponsorship money last year to upgrade bugzilla.  The GNOME
  Foundation needs to continue to find ways to provide services that
  will continue to bring in sponsorship money.

- Currently the GNOME Foundation is organizing a Women's Outreach
  Program.  Getting more involved with organizing humanitarian events
  like this could open the doors to finding new sponsors with an
  interest in promoting humanitarian causes.

- Grants are another possible source of revenue.  We have done some
  considerable work preparing ourselves to pursue them.  Building a
  community of volunteers to help with this has been slow going, but
  our hope is that we can make grants more a part of our revenue
  generation in time.

  http://live.gnome.org/Grants

Brian
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Question for the candidates : money !

2010-06-01 Thread Lionel Dricot
Hi my dear candidates,

I've a question about GNOME business model and sustanability. As we have
seen with the fundrising to hire a sysadmin, money is often a blocking
point. The current business model seems to be donations.

Do you think that donations are good ? Good enough ? Do you plan to work
on this business model ? Do you have any proposals ?


Thanks,

Lionel 
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