Re: [Framers] OT: Amalgamation of Pubs and Marcom

[Robert Lauriston]

"Content Manager" is common when the roles are blurred.

On Tue, Dec 8, 2020 at 9:31 AM cuc tu  wrote:
>
> Hi All,
>
> Looking for insight into this trend. In my company, Pubs has generally 
> reported to Marketing, historically a Director. The years have dwindled the 
> organization and Pubs now reports to Marketing Communications Manager, who 
> reports to the Field Operations Director (manages product marketing, customer 
> service, and business/sales development- not the field sales organization 
> though). The Marcom Manager has resigned and I am being offered that 
> position. That means a transition from pubs manager out of the department 
> into the Macom group. I will retain responsibility for both groups and there 
> is no plan to hire a new pubs manager.
>
> I've looked on the web for what could be a more suitable title for a dual 
> role, or how would an amalgamated group be identified? The company is locked 
> into a formal employee/salary management system (radford) so options may be 
> limited anyway. I'd sure not ask for director status as there are no other 
> managers, but leaving the pubs group for a marcom title has me thinking... it 
> also seems salary ranges slightly favor publications, but this is considered 
> an advancement here and with more pay.
>
> Thanks for any suggestions,
>
> Ctwo
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[Framers] OT: Amalgamation of Pubs and Marcom

[cuc tu]

Hi All,

Looking for insight into this trend. In my company, Pubs has generally reported 
to Marketing, historically a Director. The years have dwindled the organization 
and Pubs now reports to Marketing Communications Manager, who reports to the 
Field Operations Director (manages product marketing, customer service, and 
business/sales development- not the field sales organization though). The 
Marcom Manager has resigned and I am being offered that position. That means a 
transition from pubs manager out of the department into the Macom group. I will 
retain responsibility for both groups and there is no plan to hire a new pubs 
manager.

I've looked on the web for what could be a more suitable title for a dual role, 
or how would an amalgamated group be identified? The company is locked into a 
formal employee/salary management system (radford) so options may be limited 
anyway. I'd sure not ask for director status as there are no other managers, 
but leaving the pubs group for a marcom title has me thinking... it also seems 
salary ranges slightly favor publications, but this is considered an 
advancement here and with more pay.

Thanks for any suggestions,

Ctwo
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