epicfaace commented on a change in pull request #11780:
URL: https://github.com/apache/beam/pull/11780#discussion_r429376885



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File path: website/www/site/content/en/community/mascot.md
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+---
+title: "Beam Mascot"
+---
+<!--
+Licensed under the Apache License, Version 2.0 (the "License");
+you may not use this file except in compliance with the License.
+You may obtain a copy of the License at
+
+http://www.apache.org/licenses/LICENSE-2.0
+
+Unless required by applicable law or agreed to in writing, software
+distributed under the License is distributed on an "AS IS" BASIS,
+WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+See the License for the specific language governing permissions and
+limitations under the License.
+-->
+
+# Beam Mascot Design
+
+This page contains Apache Beam's mascot designs. 
+
+Beam firefly is cute, friendly, agile, easy to use, and its main objective is 
to fetch streams and batches of data and process it. The mascot’s model sheet 
is useful to understand its features, capabilities, as well as its morphology.  
The original design of the mascot was created by [Julian G. 
Bruno](https://www.artstation.com/jbruno) and was donated to the Apache Beam 
community under the [Apache license 
2.0](https://www.apache.org/licenses/LICENSE-2.0). 

Review comment:
       ```suggestion
   Beam Firefly is cute, friendly, agile, easy to use, and its main objective 
is to fetch streams and batches of data and process it. The mascot’s model 
sheet is useful to understand its features, capabilities, as well as its 
morphology.  The original design of the mascot was created by [Julian G. 
Bruno](https://www.artstation.com/jbruno) and was donated to the Apache Beam 
community under the [Apache license 
2.0](https://www.apache.org/licenses/LICENSE-2.0). 
   ```

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File path: website/www/site/content/en/community/mascot.md
##########
@@ -0,0 +1,52 @@
+---
+title: "Beam Mascot"
+---
+<!--
+Licensed under the Apache License, Version 2.0 (the "License");
+you may not use this file except in compliance with the License.
+You may obtain a copy of the License at
+
+http://www.apache.org/licenses/LICENSE-2.0
+
+Unless required by applicable law or agreed to in writing, software
+distributed under the License is distributed on an "AS IS" BASIS,
+WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+See the License for the specific language governing permissions and
+limitations under the License.
+-->
+
+# Beam Mascot Design
+
+This page contains Apache Beam's mascot designs. 
+
+Beam firefly is cute, friendly, agile, easy to use, and its main objective is 
to fetch streams and batches of data and process it. The mascot’s model sheet 
is useful to understand its features, capabilities, as well as its morphology.  
The original design of the mascot was created by [Julian G. 
Bruno](https://www.artstation.com/jbruno) and was donated to the Apache Beam 
community under the [Apache license 
2.0](https://www.apache.org/licenses/LICENSE-2.0). 
+
+You can browse the original mascot and its adaptations in different sizes and 
image formats in [this 
directory](https://github.com/apache/beam/tree/mascot-upload/website/www/site/static/images/mascot).
 
+
+![Model Sheet](/images/mascot/model_sheet.png)
+
+## Beam mascot adaptations
+
+The original Beam mascot - simple and eye-catching, was developed with its 
body shaped like a “B” from Beam’s logo. The ideal choice for printing in any 
size or using for swags. The lit-up tail is another element to play with if you 
want to animate the firefly.
+
+<img src="/images/mascot/beam_mascot_500x500.png" width="200"/>
+
+The adaptation below represents independent learning. The bubble can be 
replaced by any other description. An ideal choice for promoting Beam talks, 
workshops, and webinars where the Beam community learns new things.
+
+<img src="/images/mascot/learning_independently_500x500.png" width="280"/>
+
+The second adaptation below represents data processing. The data goes through 
the firefly’s tail, filling the entire body with streams of information (for 
example, codes) and when it is done processing the mascot’s entire body outline 
lits up in yellow color to tell that it is loaded with data and is ready to 
process it, while it becomes stronger and faster. Mascot returns to its 
original status after finishing this process.
+
+<img src="/images/mascot/big_data_500x500.png" width="300"/>
+
+
+<!--
+![Beam Firefly](/images/mascot/beam_mascot_500x500.png =100x)
+![Learning Independently](/images/mascot/learning_independently_500x500.png 
=100x)
+![Processing Big Data](/images/mascot/big_data_500x500.png =100x)
+-->
+
+
+## Colors
+For Beam mascot we used Apache Beam project’s predefined colors and fonts. 
[This document](/downloads/palette.pdf) has more information. Color Palette 
(RGB), Orange : #FF570B, Yellow : #FFF200, White: #FFFFFF, Black: #1D1D1B

Review comment:
       ```suggestion
   For the Beam mascot, we used Apache Beam project’s predefined colors and 
fonts. [This document](/downloads/palette.pdf) has more information. Color 
Palette (RGB), Orange : #FF570B, Yellow : #FFF200, White: #FFFFFF, Black: 
#1D1D1B
   ```




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