[Marketing] Self-Introduction: Michael Downey

[Michael Downey]

Hi, my name is Michael Downey and I live in the USA (soon moving to Portland, 
Oregon, UTC-8). My Fedora Account System (FAS) username is downey, and my IRC 
nick is also downey.

I've worked in free & open source software in the past. Most recently, I was 
the director of community for OpenMRS, an open source electronic medical record 
system. I'm currently serving on the steering committee for LibreHealth, a new 
umbrella organization just getting started for open source Health IT projects.

Recently I've had some extra time on my hands and have been working to get up 
to speed to contribute to a few FOSS projects that I really care about. I 
learned about the Fedora Marketing team through the wiki, and thought I might 
be able to help out. I've done quite a bit of marketing work for OpenMRS in the 
past, and hope that I can add some experience to help Fedora, since I've been a 
user for many years now. Some of my experience includes blogging & content 
strategy, social media strategy, advertising, graphic design for online & print 
media, web design, community leadership/management, etc. I've already done one 
blog post for Magazine which is up at 
https://fedoramagazine.org/the-ultimate-fedora-t-shirt/.

As a long-time Fedora user, I hope to do what I can to help spread the word 
about one of my favorite FOSS projects. People have done a great job so far, 
but there are still millions of people to get involved, and lots of the planet 
still un-informed! :-) 

One thing that crossed my mind today was getting the @Fedora account on Twitter 
to have verified status. I got this for the @OpenMRS account and Twitter just 
announced a streamlined process yesterday at 
https://blog.twitter.com/2016/announcing-an-application-process-for-verified-accounts.
 What do others think?

Looking forward to learning more and helping more!
Michael

** Adapted from the template at 
https://fedoraproject.org/wiki/Introduce_yourself_to_the_marketing_group :-)
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[Marketing] Re: Trip to Flock

[Justin W. Flory]

On 07/20/2016 06:54 PM, Natalie Ardasevova wrote:

Hi Justin,

wooow, thank you so much for the tips! That is very helpful and sounds 
promising, I just wrote to the Flock staff people. :)

I would definitely like to make a wrap-up; those daily reports would be a big 
help for that.

Thanks for the idea about the What's coming post. The last info about Flock I 
found at the Magazine was posted on May 20th.

What would be the value of the pre-event article? Say more about the content, 
give tips for watching live (if there is an option), promote the written 
coverage...? Is that enough? :)

Natalie Ardasevova
narda...@redhat.com
Marketing Communications Specialist



Yep, no problem!

I think a pre-event article would be useful in giving our greater user 
audience an idea of what's coming. Flock is definitely the biggest event 
in Fedora of the year, and many of the decisions and collaboration that 
happen there end up being reflected in the future of the distribution. 
One of the most interesting talks, in my eyes anyways, is FPL Matthew 
Miller's "State of Fedora" talk, where he gives the low-down on how the 
project is doing with some statistics and numbers, and puts his own 
personal feel for where the project is headed. In short, I think 
communicating this to our user community, albeit a little bit more 
abstractly, would be helpful.


Covering some of the content in terms of both the technical talks and 
the hands-on workshops where contributors are making changes would be a 
good angle to cover. I'm not sure if there will be streams (best to 
assume not unless given direct confirmation there will be because of 
bandwidth issues). But *definitely* highlighting the coming of daily 
updates on the Community Blog would be useful.


It would be really cool to see some active journalism happening *during* 
Flock too, from my eyes. That would be nice to help generate some more 
buzz. :)




- Original Message -
From: "Justin W. Flory" 
To: marketing@lists.fedoraproject.org
Sent: Thursday, July 21, 2016 12:16:40 AM
Subject: [Marketing] Re: Trip to Flock

On 07/20/2016 04:51 PM, Natalie Ardasevova wrote:

Hi guys!

I'd like to ask for your input: I would like to go to the Flock conference in 
Krakow at the beginning of August. I need to write a proposal for my (Red Hat) 
managers to show them the benefits of this trip.

I'm wondering, do you have any journalists on your behalf that will be at 
Flock? Could I be of any use there to you and write some report/article(s) for 
your magazine?

Thank you!

Natalie Ardasevova
narda...@redhat.com
Marketing Communications Specialist



Hi Natalie! Thanks for reaching out again.

I'm not personally aware of any professional journalists or other news
sources that would be at Flock other than some of the people on this
list. :) In terms of getting an answer specifically to that, you'd
probably want to reach out to the Flock staff organizers. You can reach
them at flock-st...@fedoraproject.org. Usually, it's a pretty quick
turnaround on a reply, and they should be able to help tell you
specifically about any needs for press coverage at Flock. But, to the
best of my knowledge, there is not anything in line right now.

In other replies, you asked about where you could publish a daily
report. As far as that would go, the Fedora Community Blog would be the
best place for daily updates. You can find that here:

 https://communityblog.fedoraproject.org

It would also probably be nice to have a big wrapper post at the end of
the conference covering the event as a whole. That would definitely be
best for the Magazine (or maybe even something *before* the event too,
as a precursor to what's coming)!

Hope this info helps. If you have any other questions, feel free to ask!

--
Cheers,
Justin W. Flory
jflo...@gmail.com



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Justin W. Flory
jflo...@gmail.com



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[Marketing] Re: Trip to Flock

[Natalie Ardasevova]

Hi Justin,

wooow, thank you so much for the tips! That is very helpful and sounds 
promising, I just wrote to the Flock staff people. :)

I would definitely like to make a wrap-up; those daily reports would be a big 
help for that.

Thanks for the idea about the What's coming post. The last info about Flock I 
found at the Magazine was posted on May 20th.

What would be the value of the pre-event article? Say more about the content, 
give tips for watching live (if there is an option), promote the written 
coverage...? Is that enough? :)

Natalie Ardasevova 
narda...@redhat.com 
Marketing Communications Specialist 


- Original Message -
From: "Justin W. Flory" 
To: marketing@lists.fedoraproject.org
Sent: Thursday, July 21, 2016 12:16:40 AM
Subject: [Marketing] Re: Trip to Flock

On 07/20/2016 04:51 PM, Natalie Ardasevova wrote:
> Hi guys!
>
> I'd like to ask for your input: I would like to go to the Flock conference in 
> Krakow at the beginning of August. I need to write a proposal for my (Red 
> Hat) managers to show them the benefits of this trip.
>
> I'm wondering, do you have any journalists on your behalf that will be at 
> Flock? Could I be of any use there to you and write some report/article(s) 
> for your magazine?
>
> Thank you!
>
> Natalie Ardasevova
> narda...@redhat.com
> Marketing Communications Specialist
>

Hi Natalie! Thanks for reaching out again.

I'm not personally aware of any professional journalists or other news 
sources that would be at Flock other than some of the people on this 
list. :) In terms of getting an answer specifically to that, you'd 
probably want to reach out to the Flock staff organizers. You can reach 
them at flock-st...@fedoraproject.org. Usually, it's a pretty quick 
turnaround on a reply, and they should be able to help tell you 
specifically about any needs for press coverage at Flock. But, to the 
best of my knowledge, there is not anything in line right now.

In other replies, you asked about where you could publish a daily 
report. As far as that would go, the Fedora Community Blog would be the 
best place for daily updates. You can find that here:

 https://communityblog.fedoraproject.org

It would also probably be nice to have a big wrapper post at the end of 
the conference covering the event as a whole. That would definitely be 
best for the Magazine (or maybe even something *before* the event too, 
as a precursor to what's coming)!

Hope this info helps. If you have any other questions, feel free to ask!

--
Cheers,
Justin W. Flory
jflo...@gmail.com


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[Marketing] Re: [commops] Re: Fwd: Introducing The Ultimate Fedora T-Shirt!

[Justin W. Flory]

On 07/19/2016 11:02 AM, Michael Downey wrote:

Hi everyone. I had some free time this morning so took a shot at a draft
blog post. The draft should probably be viewable (if logged in) here:
https://communityblog.fedoraproject.org/?p=1866&preview_id=1866&preview=true

What I didn't know is if someone has already created a Fedora-specific
referral link for Unixstickers? (Not sure how that would work
logistically.) If so, it could be an extra 15% donation from peoples'
first orders, and gives them a USD $5 incentive. If you all want to use
the blog post, I am happy to edit the post accordingly based on the status.

Michael


On Tue, Jul 19, 2016 at 8:53 AM Remy DeCausemaker mailto:deca...@gmail.com>> wrote:

Potential CommBlog post? Talk to magazine too.

<3
--RemyD.



Hey all, special big shout-out to downey for writing this all up and 
putting it together! We discussed in the CommOps channel earlier, and 
ryanlerch ended up also wanting to do a post for the Magazine, so we 
sent this post out on the Magazine.


Find it here!

https://fedoramagazine.org/the-ultimate-fedora-t-shirt/

downey++

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[Marketing] Re: Trip to Flock

[Justin W. Flory]

On 07/20/2016 04:51 PM, Natalie Ardasevova wrote:

Hi guys!

I'd like to ask for your input: I would like to go to the Flock conference in 
Krakow at the beginning of August. I need to write a proposal for my (Red Hat) 
managers to show them the benefits of this trip.

I'm wondering, do you have any journalists on your behalf that will be at 
Flock? Could I be of any use there to you and write some report/article(s) for 
your magazine?

Thank you!

Natalie Ardasevova
narda...@redhat.com
Marketing Communications Specialist



Hi Natalie! Thanks for reaching out again.

I'm not personally aware of any professional journalists or other news 
sources that would be at Flock other than some of the people on this 
list. :) In terms of getting an answer specifically to that, you'd 
probably want to reach out to the Flock staff organizers. You can reach 
them at flock-st...@fedoraproject.org. Usually, it's a pretty quick 
turnaround on a reply, and they should be able to help tell you 
specifically about any needs for press coverage at Flock. But, to the 
best of my knowledge, there is not anything in line right now.


In other replies, you asked about where you could publish a daily 
report. As far as that would go, the Fedora Community Blog would be the 
best place for daily updates. You can find that here:


https://communityblog.fedoraproject.org

It would also probably be nice to have a big wrapper post at the end of 
the conference covering the event as a whole. That would definitely be 
best for the Magazine (or maybe even something *before* the event too, 
as a precursor to what's coming)!


Hope this info helps. If you have any other questions, feel free to ask!

--
Cheers,
Justin W. Flory
jflo...@gmail.com



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[Marketing] [Minutes] [2016-07-20] Talking points @ Flock, password policy, easyfix tasks, "Let's talk about Flatpak"

[Justin W. Flory]

Hello all!

Today's Marketing meeting just came to a close. In our meeting, we 
discussed:


* Upcoming deadline for talking points and taking advantage of people 
power at Flock to get ideas for them
* Moving forward on drafting a policy on managing passwords as per 
previous discussions

* Creating new easyfix / low-hanging fruit tasks for new contributors
* Some discussion about Flatpak and Snap and improving messaging on what 
Fedora is working on with regards to Flatpak


= = = = =

Meeting ended Wed Jul 20 22:04:03 2016 UTC.
Minutes: 
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-20/marketing.2016-07-20-20.59.html
Minutes (text): 
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-20/marketing.2016-07-20-20.59.txt
Log: 
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-20/marketing.2016-07-20-20.59.log.html


* * * * *


#fedora-meeting-1: Fedora Marketing meeting (2016-07-20)



Meeting started by jflory7 at 20:59:00 UTC. The full logs are available
at
https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-20/marketing.2016-07-20-20.59.log.html
.



Meeting summary
---
* Agenda  (jflory7, 20:59:07)
  * LINK:
https://fedoraproject.org/wiki/Meeting:Marketing_meeting_2016-07-20
(jflory7, 20:59:09)

* Roll Call  (jflory7, 20:59:14)
  * Name; Timezone; Other sub-projects / interest areas  (jflory7,
20:59:20)
  * Justin W. Flory; UTC-4; Marketing / Magazine, CommOps, Ambassadors,
Diversity, Join, etc.  (jflory7, 20:59:44)
  * Ryan Lerch; UTC+10; Magazine, Design, Fedora Apps  (ryanlerch,
21:00:01)

* Announcements  (jflory7, 21:04:22)
  * === Fedora July 2016 Elections now open ===  (jflory7, 21:04:28)
  * LINK: https://admin.fedoraproject.org/voting/   (jflory7, 21:04:32)
  * LINK:
https://communityblog.fedoraproject.org/2016-july-elections-interviews/
(jflory7, 21:04:37)
  * The July 2016 Elections for the Fedora Council (1) and Fedora
Engineering Steering Committee (4) are now open. Anyone with
cla_done can vote for the Council, anyone with CLA+1 can vote for
FESCo. Voting closes at 23:59:00 UTC on July 25th. Interviews with
most candidates are published on the Community Blog. Get your votes
in soon!  (jflory7, 21:04:43)
  * === "New guidelines for Fedora Ambassadors and Design" ===
(jflory7, 21:04:50)
  * LINK:

https://communityblog.fedoraproject.org/new-guidelines-fedora-ambassadors-design/
(jflory7, 21:04:57)
  * The updated guidelines for communication between Ambassadors and
Design team members were updated last week. This article details
some of the changes and provides information on where to learn more
about the updated guidelines.  (jflory7, 21:05:11)
  * === You get a Fedora shirt! And you get a Fedora shirt! And you! ===
(jflory7, 21:05:26)
  * LINK:

http://www.unixstickers.com/tshirts-and-hoodies/t-shirts/the-ultimate-fedora-linux-t-shirt
(jflory7, 21:05:32)
  * UnixStickers recently announced the sale of Fedora t-shirts in black
or white varieties. If you want a Fedora shirt of your very own or
for a friend, visit the page and grab one of your very own!
(jflory7, 21:05:37)
  * === Fedora Women Day events come to a close ===  (jflory7, 21:05:42)
  * Fedora Women Day is an annual event starting this year, organized by
the Diversity team and the Diversity Adviser, tatica. Events were
held across the globe to help celebrate the contributions that
Fedora women are making every day in the project. Special thanks to
Amita, trishnag, jonatoni, giannisk, tatica, and the many others
involved in helping organize these events!  (jflory7, 21:05:48)
  * === Choosing a new meeting time ===  (jflory7, 21:06:22)
  * LINK: http://whenisgood.net/fedora/marketing/2016/fallmeeting
(jflory7, 21:06:26)
  * Please choose the times that work best for you in the above poll for
a new meeting time.  (jflory7, 21:07:00)

* Action items from last meetings  (jflory7, 21:11:39)
  * LINK:

https://meetbot.fedoraproject.org/fedora-meeting-1/2016-07-13/marketing.2016-07-13-20.57.html
(jflory7, 21:11:41)
  * How This Works: We look at past #action items from the last meeting
for quick follow-up. If a task is completed, we move on to the next
one. If it isn't, we get an update and re-action it if needed. If no
status, we'll try to get a quick update and move forward.  (jflory7,
21:11:47)
  * === jflory7 Work on creating an initial "template" draft for Friends
of Fedora websites example ===  (jflory7, 21:12:15)
  * jflory7 will leave this action item open for the future - not able
to be done by me right now  (jflory7, 21:12:20)
  * LINK: https://fedorahosted.org/marketing-team/ticket/222   (jflory7,
21:12:37)

* Upcoming Tasks  (jflory7, 21:13:13)
  * LINK:
https://fedorapeople.org/groups/schedule/f-25/f-25-marketing-ta

[Marketing] Re: Trip to Flock

[Sylvia Sánchez]

I don't know.  When I want to write something that doesn't fall under
Magazine's categories I just write it on my own WordPress.  But I
don't know if there is any better place for that.  Maybe Justin Flory
can tell you better.


Cheers,
Sylvia
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[Marketing] Re: Trip to Flock

[Sylvia Sánchez]

Ask to Justin.  I'm good writing but not that good promoting...


Sorry,
Sylvia
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[Marketing] Re: Trip to Flock

[Natalie Ardasevova]

Yes, I would write it on a blogging site, probably WordPress, I mean is there a 
good place to share a link to that blog? 

Natalie Ardasevova 
narda...@redhat.com 
Marketing Communications Specialist 


- Original Message -
From: "Sylvia Sánchez" 
To: "Natalie Ardasevova" 
Cc: "Fedora Marketing team" 
Sent: Wednesday, July 20, 2016 11:51:38 PM
Subject: [Marketing] Re: Trip to Flock

I don't know.  When I want to write something that doesn't fall under
Magazine's categories I just write it on my own WordPress.  But I
don't know if there is any better place for that.  Maybe Justin Flory
can tell you better.


Cheers,
Sylvia
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[Marketing] Re: Trip to Flock

[Natalie Ardasevova]

Thank you, Sylvia!

On this note... I'm not sure if this falls under you, but if I were to write a 
daily report [from Flock conference] for those who can't be there but want to 
be, what would be the best place to share it?

Many thanks!

Natalie Ardasevova 
narda...@redhat.com 
Marketing Communications Specialist 


- Original Message -
From: "Sylvia Sánchez" 
To: "Fedora Marketing team" 
Sent: Wednesday, July 20, 2016 10:58:26 PM
Subject: [Marketing] Re: Trip to Flock

I think it would be very nice.  Let's see what the others think


Cheers,
Sylvia
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[Marketing] Re: [Magazine] Ideas for new short articles

[Sylvia Sánchez]

I think it doesn't matter if it's short or long, an article is an
article, it should show up in the list.
My thoughts.


Cheers,
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[Marketing] Re: Marketing-trac: #229: Shared, secure password distribution

[Marketing Team]

#229: Shared, secure password distribution
--+
  Reporter:  jflory7  |  Owner:  jflory7
  Type:  enhancement  | Status:  assigned
  Priority:  normal   |  Milestone:  Fedora 24
 Component:  Internal operations  |   Severity:  not urgent
Resolution:   |   Keywords:  meeting
Blocked By:   |   Blocking:
--+
Changes (by downey):

 * cc: downey (added)


Comment:

 I'm curious: Are there a lot of shared accounts that need to be managed?

 Twitter allows teams to be defined through their Tweetdeck.com web site
 with no need to share passwords. Facebook also allows multiple admins on
 pages. Hootsuite of course does too (and they may offer a discount to a
 FOSS project) but they charge per person and the cost does add up.

 There are other alternatives like LastPass (mix of propietary & free)
 which allows shared folders as long as one person pays for a "premium"
 account, as well as KeePass & KeePassX (both FOSS) and maybe Seahorse. I
 don't know how the latter ones would work for sharing, e.g., via a private
 git repo, but it should be easy enough to find out.

 Just "food for thought". :-)

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[Marketing] Re: Trip to Flock

[Sylvia Sánchez]

I think it would be very nice.  Let's see what the others think


Cheers,
Sylvia
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[Marketing] Re: [Magazine] Ideas for new short articles

[Paul W. Frields]

On Mon, Jul 18, 2016 at 09:42:05AM -0400, Paul W. Frields wrote:
> I discussed keyword focused articles recently with Rikki Endsley, an
> editor for opensource.com.  She told me one way to boost visibility,
> searchability, and site visits is to target articles directly at the
> things people are searching for e.g. on Google.
> 
> The http://keywordtool.io site discovers popular searches based on
> keywords.  I entered "Fedora how to" and here is the list it retrieved
> for me:
> 
> https://paste.fedoraproject.org/392172/84893614
> 
> While some of the searches are not necessarily good ones for a short,
> targeted article, many are.  I would propose that we use this list to
> seed article pitches and assign them to new writers, rather than doing
> just arbitrary technical articles which may not perform as well over
> the long term.
> 
> By the way, Rikki mentioned that titling the article just like a
> search can help boost its visibility as well, e.g. "How to start sshd
> on Fedora."

Sorry to reply to myself, but since no one else commented... :-)
Something I was considering today was whether these topics all make
sense to include in the RSS feed.  Let's say I write a "shorty"
article from this list, like how to enable the SSH server.  Do we want
that to automatically end up in the feed at the top?  Does it matter?
I have a feeling that it probably doesn't, but if an editor or other
knowledgeable person had some information to help guide, it would be
helpful.

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[Marketing] Trip to Flock

[Natalie Ardasevova]

Hi guys!

I'd like to ask for your input: I would like to go to the Flock conference in 
Krakow at the beginning of August. I need to write a proposal for my (Red Hat) 
managers to show them the benefits of this trip. 

I'm wondering, do you have any journalists on your behalf that will be at 
Flock? Could I be of any use there to you and write some report/article(s) for 
your magazine?

Thank you!

Natalie Ardasevova 
narda...@redhat.com 
Marketing Communications Specialist 

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[Marketing] Re: Marketing-trac: #230: Moving to Pagure

[Marketing Team]

#230: Moving to Pagure
--+
  Reporter:  jflory7  |  Owner:  jflory7
  Type:  enhancement  | Status:  assigned
  Priority:  major|  Milestone:  Fedora 24
 Component:  Internal operations  |   Severity:  not urgent
Resolution:   |   Keywords:
Blocked By:   |   Blocking:
--+

Comment (by jflory7):

 More specific information about migrating attachments is in
 [https://pagure.io/pagure-importer/issue/15 this issue].

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[Marketing] [Fedocal] Reminder meeting : Magazine editorial board

[pfrields]

Dear all,

You are kindly invited to the meeting:
   Magazine editorial board on 2016-07-21 from 17:00:00 to 18:00:00 
America/New_York
   At fedora-meet...@irc.freenode.net

The meeting will be about:
This meeting is for editors of the [Fedora Magazine](http://fedoramagazine.org) 
site. The agenda primarily consists of deciding, assigning, and scheduling 
posts for the upcoming weeks.

More information available at:
[https://fedoraproject.org/wiki/Magazine](https://fedoraproject.org/wiki/Magazine)


Source: https://apps.fedoraproject.org/calendar/meeting/2876/

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