Re: Gnome/Guadec and Government market
Or We could see if there is someone willing to organise an IDABC summit at GUADEC, and let them take care of it? Good idea. I've put Ismael Olea in the googledoc, any news from him yet? If there is, let me know, or put info in the doc I've shared with you. Cheers, Dave. -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Upcoming GNOME Marketing Hackfest
Paul Cutler invited me to come to the GNOME Marketing Hackfest in Zaragoza, Spain May 4th-7th. I look forward to aiding in planning our specific GNOME 3.0 launch events and resources: planning the dedicated website, writing conference materials such as FAQs, and slides, etc. I'll be providing project management, writing and editing skills. (I will have to return the night of the 7th to attend a wedding on the 8th.) I'd appreciate it if GNOME could defray the cost of the flight, so I am filling out the subsidy form. I intend on applying for GNOME Foundation membership in April. Thank you. Sumana Harihareswara GNOME Journal Editor and Release Coordinator http://brainwane.net -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Friends of GNOME Badges
On Tue, 2010-03-30 at 08:43 -0600, Stormy Peters wrote: On Tue, Mar 30, 2010 at 2:20 AM, Claus Schwarm clschw...@googlemail.com wrote: is hardly very convincing copy. Maybe, our problem is the conversion rate of this page? I agree we could make it more appealing - tell people why, ask for their help, etc. If we could track some of our promoters somehow, we could contact them and ask for a testimonial -- why they help us, why they think this is important, and why others should join in. We could then display their statements together with their Gravatar images and a link to their blog or homepage in a sidebar to that page. I've also thought it would be really fun if we could give people some type of affiliate code and track how many people they got to sign up. I'm not sure exactly how to do that easily though. Me too but that's probably to much trouble for the promoters. However, here are some other means to make the badge ad more effective: * Enlarge it (eg. like the friends ruler). * Switch to a more notable color. * Add images of real people to it. * Display it more often. We could make a badge to promote promoting ... In general though we haven't displayed the badge on any of GNOME's sites. The GNOME Journal has it, but it's placed in the footer. I've seen the ruler has nearly reached its goal. Maybe we could replace it by a We're-looking-for-50-bloggers-to-help-us-promote-FoG ruler? Next, while I have no overview on GNOME's other means, we could mention the 'Promote FoG' program regularly: * in GNOME's newsletter, * in GNOME's twitter feed, and * in GNOME's facebook feed. I can put it on twitter and facebook. Cool! :-) We could also do an Google adwords campaign for the Promote FoG thing, provided we could find some good keywords that potential bloggers may use to find Not-for-profit stuff to support. This is a good idea. Maybe just the general GNOME keywords ... I see if I can come up with something. Regards, Claus -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: Friends of GNOME Badges
On Wed, Mar 31, 2010 at 10:02 AM, Claus Schwarm clschw...@googlemail.comwrote: If we could track some of our promoters somehow, we could contact them and ask for a testimonial -- why they help us, why they think this is important, and why others should join in. We could then display their statements together with their Gravatar images and a link to their blog or homepage in a sidebar to that page. We can easily email everyone who has donated ... I email thank you's and sometimes they write back and tell me why they donated. I've seen the ruler has nearly reached its goal. Maybe we could replace it by a We're-looking-for-50-bloggers-to-help-us-promote-FoG ruler? I like that. I like the idea of alternating what the ruler measures, so more people can participate. And so people check it regularly. (We also talked about taking it down and just doing campaigns a couple of times a year.) Stormy -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
GNOME SWOT Analysis
Hi ! On the public IRC Board of Directors meeting [1] was disscused the topic Strategic roadmap for GNOME: long term goals. One of the actions agreed was to write a SWOT analysis for generating ideas for strategy and I was charged of this. Here you are the document [2]. I've tried to get together all the concerns about the GNOME project I've found everywhere. This kind of documment is a high level one, not technical. I think a good starting point for defining the strategy lines. So now we can start to discuss the actions we can affort to improve the situation. There are a few on going efforts on areas where SWOT analysis points to. Please, relink existing efforts into the action plan with its status, roadmaps, etc. There are a lot of marketing related staff that I think it is worth to be discussed on this list. I'm going to send a message like this to the desktop-devel-list and the foundation-list as well, so if you want to discuss a something about development or more general issues go to these lists instead. Of course, it is impossible to improve everything at once, so there will be areas where we can focus on the near future and other ones will be left for later. After that, we will write a document about the strategic lines we are working. I think it is a s good idea to find a person to be in charge of the evolution of every strategic line. There are some open issues about the management of the strategic lines that I hope we can discuss now (if we need to define a strategy-making body, when we have to evaluate again the situation, how to sync the strategic lines with our releases, etc). Best regards, -- Juanjo Marin [1] http://live.gnome.org/FoundationBoard/Minutes/IRC20100227 [2] http://live.gnome.org/SWOT -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
Re: GNOME SWOT Analysis
I'm doing something already for some time with Stephano in the Fedora Project. Though it's still a bit stopped now (due to goddard release), I can provide some guidance help on that. I've done already SWOT's in the past (for the Portuguese Footwear Industry, ACAPO and am doing one for the Aveiro City Hall - Municipal Stadium Administration). I am not sure on how you pretend to accomplish this, basically I've made a small document for Strength's: https://fedoraproject.org/wiki/Marketing/SWOT_STR which will be complemented by the community (currently working on the communication email). But this is probably only going to happen after F13 release. Anything ring my bell. I'm not dead, though due to the nature of some personal issues and some overload from Fedora release I'm a bit more away from this list. nm On Thu, 2010-04-01 at 01:35 +0200, Juanjo Marin wrote: Hi ! On the public IRC Board of Directors meeting [1] was disscused the topic Strategic roadmap for GNOME: long term goals. One of the actions agreed was to write a SWOT analysis for generating ideas for strategy and I was charged of this. Here you are the document [2]. I've tried to get together all the concerns about the GNOME project I've found everywhere. This kind of documment is a high level one, not technical. I think a good starting point for defining the strategy lines. So now we can start to discuss the actions we can affort to improve the situation. There are a few on going efforts on areas where SWOT analysis points to. Please, relink existing efforts into the action plan with its status, roadmaps, etc. There are a lot of marketing related staff that I think it is worth to be discussed on this list. I'm going to send a message like this to the desktop-devel-list and the foundation-list as well, so if you want to discuss a something about development or more general issues go to these lists instead. Of course, it is impossible to improve everything at once, so there will be areas where we can focus on the near future and other ones will be left for later. After that, we will write a document about the strategic lines we are working. I think it is a s good idea to find a person to be in charge of the evolution of every strategic line. There are some open issues about the management of the strategic lines that I hope we can discuss now (if we need to define a strategy-making body, when we have to evaluate again the situation, how to sync the strategic lines with our releases, etc). Best regards, -- Juanjo Marin [1] http://live.gnome.org/FoundationBoard/Minutes/IRC20100227 [2] http://live.gnome.org/SWOT -- Nelson Marques Private Contact- 07...@ipam.pt -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
