PRESS RELEASE For Immediate Release Contact: Laura Sether (612) 408-2467
Minneapolis MN: Tuesday, October 30, 2001 R.T. RYBAK CAMPAIGN DEBUTS FIRST TV AD OF MAYORAL CAMPAIGN “I Want a Mayor” Ad Showcases Broad Support for R.T. Rybak Business consultant and Minneapolis Mayoral candidate R.T. Rybak today unveiled the first TV ad of the campaign season. The ad called “I Want a Mayor” features a broad cross section of Minneapolis residents putting “R.T. Rybak for Mayor” lawn signs in front of their homes, apartments and businesses. These residents each describe the qualities they’re looking for in a Mayor. (See transcript attached) “I’m thrilled with how it turned out. It reinforces our main message: the need for restoring fiscal discipline downtown, the need to reprioritize housing and basic city services. It’s all expressed under the broad theme we need a Mayor who’s in touch with people and their priorities,” Rybak said. The ad project was filmed in one day, with a small camera crew led by Thom Sandberg and a volunteer creative team going to all corners of Minneapolis to shoot footage. “The initial ad buy was significant and it features our campaign’s other most visible feature over 4000 lawn signs across Minneapolis,” Rybak concluded. In addition to television, interested viewers can watch the ad or download it from the Rybak campaign website at www.RTforMayor.com under the News ( http://rtformayor.com/index.asp?Page=DISPLAY&GroupID=1&DTID= PR&ID=13005 ) section or the Media Gallery of the website using Real Video Player. END RELEASE R.T. RYBAK FOR MAYOR “I Want A Mayor” Commercial Transcript A succession of Minneapolis residents put “R.T. Rybak for Mayor” lawn signs in front of their homes, apartments and businesses. Each describes what kind of Mayor they want. Voices: “I want a mayor who cares what I think.” “…no matter what neighborhood I’m from.” “We want a mayor who will come into the neighborhoods and work for the small business people.” “…who’s interested in senior citizen issues…” “…who’ll be a strong advocate for this city.” “I want a mayor with business and management experience…” “…who’s more concerned over the housing…” “…basic city services…” “I want a mayor who can say ‘no’ when the price is too high.” “I want a mayor who cares what I think.” “I’m R.T. Rybak, and I ask for your vote on Tuesday, November 6th.” END TRANSCRIPT Russell W. Peterson Saint Michael _______________________________________ Minneapolis Issues Forum - A Civil City Civic Discussion - Mn E-Democracy Post messages to: [EMAIL PROTECTED] Subscribe, Unsubscribe, Digest option, and more: http://e-democracy.org/mpls