Also, I've noticed that some malicious developers, use just a
portuguese translation of the name if for example original name is in
english and trademarked.
Also I'd like to mention that there are cases when there are official
trademarked names for certain games and there are devs whose apps are
older and have some user base but violate trademarks, and the original
trademark owner joins orkut later with their game. What to do in this
case?
thanks
On May 3, 1:31 am, Bruno Oliveira (\btco\) bru...@google.com
wrote:
*TL;DR Summary of this post, if you are in a hurry:*
*Good news:* your application is now under increased protection against
malicious apps!
*Caveats:* Don't change the title of your application. Any title changes
will trigger the new name collision prevention algorithm, and if your new
title is found to collide with another existing application, your
application will be removed immediately.
Attention Developers:
Starting Friday (May 6), we will start enforcing our brand-new *name clash
protection* for live applications. Please read the information below to make
sure you do not accidentally cause your application to be removed without
notice.
*Name Collision Protection*
*
*
*1. How does it work?*
*
*
Whenever an application changes its title, in any languages, our automatic
application reviewer (AppReviewer) will now test the new titles against all
other live applications in our database. If it detects a name collision, the
application whose title changed *will be taken down immediately and without
any human review or prior notification*.
*2. Why are you doing this?*
*
*
We're doing this in order to protect live applications from malicious apps
that change their names in order to confuse users. This new algorithm will
catch any live applications that change their names in a way that conflicts
with the name of a live application. This means your legitimate application
now enjoys increased protection, since fake applications will have a hard
time copying your name!
*3. Can you give an example of the intended effect of this change?*
*
*
Suppose you have a very successful app called Qwertyuiop. And suppose
another developer, your rival, has an application called Asdfghjkl, that
is poorly written and no one uses it. Now, suppose this malicious user wants
to steal your success -- he renames his application to Qwertyuiop 2:
Reloaded Deluxe Edition, hoping to trick users into thinking his app is an
upgrade to yours. With the new Name Collision Protection, this will no
longer be possible: AppReviewer would notice his application changed its
title and would detect that its new title conflicts with an existing
application, Qwertyuiop, and the malicious app would be taken down *
immediately*. Isn't that great news?
*4. So when do two names collide?*
*
*
Names collide when they are substantially similar -- similar enough to
confuse the user who is doing a search for example.
*5. Are all names protected?*
*
*
No. Only names consisting of 8 or more characters are protected. Smaller
names are not protected.
*6. Is there an exception for applications from the same developer?*
*
*
Yes, applications submitted by the same developer (this means the account
that *submitted *the app, not the account that is listed as the author!) can
have similar names. This means that the developer who published Qwertyuiop
is allowed to publish Qwertyuiop 2 Reloaded. But no one else is.
*7. Why won't the developer be notified before his app is taken down because
of a name collision?*
*
*
Because this would give a malicious developer time to profit from name
frauds. So, as a security measure, no prior notice will be sent.
*8. How can I make sure my app is not taken down for this?*
*
*
It's simple: Don't change the title of your app. Ever. There are very few
legitimate uses for this, so we presume that an app that has changed its
name is probably up to no good.
*9. Can I predict that a name won't conflict by doing a search?*
*
*
No. Our name clash algorithm is stricter than a simple text search, so even
if the name seems to be available when you do a regular search, it may
actually conflict with something that the search didn't show you, and this
will cause your application to be taken down. Again, see advice [8]: don't
change your title. Ever.
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