A new Job, ID: 255714 <http://www.ejobsville.com/display-job/255714> was
added at eJobsVille.com - For the Best Tech Jobs in Town
<http://www.ejobsville.com/>

Title:  Web Analytics and Management Specialist, NMCSD  posted on
2014-10-02 03:06:35

Job Description:


Major Responsibilities:

   -

   Sustain, implement and manage the assigned Population Health portal
   (PHPO)
   -

   Maintain current health resources and refreshing programs on a monthly
   basis to ensure they are up-to-date.
   -

   Create monthly marketing strategies for primary, secondary and tertiary
   interventions, effective for each targeted beneficiary segment, to market
   and strengthen and support awareness of all pertinent Population Health
   portal resources.
   -

   Responsible for developing a bi-weekly report and an executive summary
   of the marketing and outreach strategies developed the use and their
   effectiveness.
   -

   Will develop and utilize web analytics to collect, analyze and report on
   Population Health portal data in order to improve portal usability and
   content.
   -

   Produce a bi-weekly Population Health portal analytics report timely
   without delays and primarily responsible for collecting, documenting and
   reporting of industry-standard web analytics information such as: site
   volume and traffic reporting, audience engagement reporting, social media
   conversions, etc.
   -

   Produce specific report to include industry-standard web analytics
   information such as: site volume and traffic reporting, audience engagement
   reporting, social media conversions, etc. Work with staff responsible for
   building the portal, and the clinical/health staff from programs whose
   content will be included on the Population Health portal.



Job Requirements:

Required Qualifications:

   -

   Bachelor’s Degree in Marketing /Business/Digital Analytics. MBA a plus.
   -

   8+ years marketing management, web marketing strategy development and
   execution of and digital/web marketing campaigns
   -

   Experience in managing web analytics for healthcare sites
   -

   Excellent understanding of digital analytics tools, trends and industry
   best practices.
   -

   Demonstrated experience developing Web Performance Metrics, Key
   Performance Indicators(KPIs), and Critical Success Factors (CSFs)
   -

   Deep understanding of mobile platforms and knowledge effectively
   integrate these platforms into a cohesive marketing and analytics strategy.
   -

   Ability to work in a fast-paced environment independently and is results
   oriented.
   -

   Excellent report writing experience
   -

   Excellent communication skills with the ability to present complex data
   and concepts to diverse stakeholders.
   -

   Ability to work independently on time-sensitive critical/multiple
   projects.
   -

   Prior project management experience preferred.

Other:

   -

   Candidate must be able to get a favorable National Agency Check with
   Local Agency Checks and Credit Checks (NACLC) clearance.
   - A video application is strongly recommended





Salary: 85,000 - 94,000


*Click here to view full job description and apply
<http://www.ejobsville.com/display-job/255714>  (Registration not mandatory
to apply for this job)*

------------------------------
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eJobsVille.com - For The Best Tech Jobs In Town

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